's upcoming 2020 is the "Olympic Year" and also the "Sports Year". In addition to the Tokyo Olympics, world-class events such as the European Cup, volleyball, and table tennis will all gather in 2020. For sports fans, next year will mean a wave of exciting events coming; for ordinary viewers, they can experience the gluttonous feast brought by the crossover of sports and variety shows. The
Olympics is a window period for the global marketing of major brands. Sports variety shows have naturally become a stage that sponsors cannot miss. David TV and video network platforms have deployed one after another in an attempt to create a "heat wave" in the Olympic year. The editor compiled the sports variety shows to be broadcast on the five David TV and online platforms in 2020 for the financial masters' fathers to choose.
1, "War of the Kings"
Broadcasting platform: Oriental TV
Broadcasting time: 2020 Q3 weekend evening prime time (proposed)
show number of sports show 1zzz10 variety show 0zzzzzz10 zzzz0 Program guests: Olympic champion-Chinese women's volleyball team, Su Bingtian, etc. (to be invited); Variety stars-Tao Hong, Ren Jialun, Wu Qilong, etc. (to be invited)
Program highlights: cooperates with a large Japanese TV station to set the studio directly in Tokyo, from The eve of the Olympic Games covers the entire Olympic Games cycle. Each program has two Olympic champions/sports stars of different events as captains, each with two artistic stars with a sense of variety and sports as team members. Teams from different projects will compete in the program, and the Olympic champion who has won glory for the country in this Olympics will enter the studio directly under the podium as the hottest special guest at the time.
2, "Hot-blooded Youth"
Broadcasting platform: Oriental TV
Broadcasting time: 2020 Q3 Saturday golden file (proposed)
Broadcasting period: 12
zzz fun program type: 12
program guests: regular guests-Huang Xuxi, Lai Guanlin, Wen Junhui, Cheng Xiao (invited); flying guests-Deng Lun, Zheng Kai, Zhang Lanxin, Wang Likun (invited)
program highlights: young artists form a guest group, looking for All over China, major universities and college students have launched sports duels. Through sports duels, they can feel passionate youth and transmit positive energy. Xing Su blooms sports charm on the same stage, fun competitions, alternative competitions; intelligent and brave confrontation, a comprehensive test of physical, mental, and team fighting capabilities; the final duel is presented in a large-scale live event, conveying the sports concept of "cheer and persistence" and demonstrate the sports spirit. 3, "Captain Big Ice 2"
Broadcasting platform: Zhejiang Satellite TV
Broadcasting time: 2020 Q1 Sunday prime time (proposed)
Broadcasting period: 12
z10 growth category: ice 12 Program
Program guests: permanent guests-Luo Zhixiang, Zheng Kai, Cai Xukun (invited); flying guests-Tong Liya, Tong Dawei, Deng Lun, etc. (to be invited)
Highlights of the program: Big Ice teenager 14 players regroup, and Ushered in the new team leader, new coach, and 8 new players, 22 teenagers were divided into two groups AB, they played three games, and finally produced 12 international qualifications, embarked on a "Russian" ice hockey tour competition. Strong endorsement of variety shows and strong binding with the Winter Olympics; the only star-rated children's program; ice and snow sports program that responds to the call of the China Office and the State Office.
4, "China Champion"
Broadcasting platform: Zhejiang Satellite TV
Broadcasting time: June-August 2020 Sunday prime time (planned)
Broadcasting period: weekly broadcast 8 issues (60 minutes/period) +12 sessions per day (45 minutes/period)
program type: Olympic champion interactive reality show
program guests: permanent MC-Li Yifeng, Sa Beining, Fukuhara Ai (invited); athletes-Li Xiaopeng, Deng Yaping, etc. (invited)
program highlights: weekly broadcast by Three fixed MCs sat in the "champion house" and Olympic legends and celebrities watched 5 vlogs of the same event for the inheritance of new and old athletes and started thematic discussions. The three MCs from Ribo went to Tokyo to meet the Olympic champions as soon as possible after the game. They showed their champion style through dress-ups, games, skill display, and review of the inheritance vlog. The original scheduling format, 8 weekly broadcasts to carry the Olympic heat ahead of schedule, and 12 daily broadcasts to create a marketing ecology during the Olympics.
5, "Hot-blooded Family"
Broadcasting platform: Zhejiang Satellite TV
Broadcasting time: 2020 Q3 weekend file
Broadcasting period: z12
Reality show type: 12,
, new show type: z11 Youth artists—Li Wenhan, Zeng Shunxi, Ou Hao, etc. (to be invited); Champion coaches—Hui Ruoqi, Bao Chunlai, etc. (to be invited) The two teams, under the leadership of the champion coach, have undergone numerous competitive tests such as captain selection, physical fitness tests, special training, and official competitions. Showcasing the fighting spirit of a generation of young artists, fueling sports with youth and passion for competition.
6, "We are the champions"
Broadcasting platform: iqiyi
Broadcasting time: June 2020
Broadcasting period: z11 show z12
sports show type: 12
real sports show 011zzzzz guest show: 011zzzz zzz youth sports show: Highlights of the
show: brings together four sports BOYs, teamed up with global athletes to challenge the world champions and sports legends. The show will show the extreme unequal confrontation, through the brain The fancy props opened and various black technology blessings lead the Olympic Games and release the power of youth. It is expected to be recorded from March to August 2020.
7, "Supernova National Games 3"
Broadcasting platform: Tencent video
Broadcasting time: May 2020
Broadcasting period: 3 on-demand zz event z1 z1110 sports event type: sports events 0
program guests: 150 super-popular new stars
program highlights: China's first youth sports entertainment cross-border type program, gathering nearly 150 celebrities. In the new season, international players will join the Supernova National Games, and the competition will be more intense, and the combination play will stir 150 supernova fans to continue participating. The content is upgraded, Chinese and Japanese artists compete internationally, the champion goes straight to the Tokyo Olympic arena, and women's martial arts are added. Interactive upgrades help brand marketing, and the brand is strongly tied to the competition.
8, "I want to play basketball 2"
Broadcasting platform: Tencent video
Broadcasting time: 2020 Q3
Broadcasting period: z10 show highlights: zzz10 in the show type of basketball: zzz10 reality show type
zzz10 Invite popular entertainers and basketball superstars to form two camps in the program to recruit young basketball players from all over the world. Based on 3V3 and 1V1, through various combinations of competition systems such as preliminary auditions and team confrontations, China will create its own super basketball star. The program innovated the concept of basketball variety show, and created a core competition system of "competence value". In the first season, it dominated the 258 hot-searched lists of the whole network, and the basketball vertical circle.The super platform Hupu has been searched 47 times.
9, "This Is Slam Dunk 3"
Broadcasting platform: Youku video
Broadcasting time: 2020 Q3
Broadcasting period: basketball zzzz12 period
mature show type: basketball zzzzzz10 Sports IP and transport the model to overseas, together with CUBA, CBA, NBA China to create a comprehensive integrated industrial IP, online viewing, off-site experience, multi-channel purchase full link to penetrate young consumers. Pioneer programs in the sports vertical field are already mature sports IPs with good reputation. They will continue to lead basketball in the first year of sports.
10, "Youth Games"
Broadcasting platform: Youku video
Broadcasting time: 2020
Number of broadcast periods: 45 days 100 live broadcasts + 4 live broadcasts on demand for youth programs 0 Games zzz
10
show guests in the ice and snow season: Lehua NEXT, Rocket Girl, R1SE, UNINE, BLACKACE, etc. (to be invited)
show highlights: creates the ice and snow season of the star games, and the 2022 Winter Olympics continues to be a hot push. The 100 athletes will be divided into 5 teams, each of which consists of 15 star athletes and 5 sports star athletes. They will compete bravely for their respective teams. Idols and fans have a big calorie PK and share 100,000 cash.
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