On August 31, Fan Bingbing posted a photo of himself and a group of friends participating in an art exhibition on his personal social platform, and wrote:
"I am very happy, the first meeting after the epidemic, I watched The art exhibition directed by Jia Zhangke, good friends are very lively together!" Fan Bingbing in the photo of
is still so beautiful, the roughness and turmoil that people thought to pass, finally turned into a period of undefeated in Fan Bingbing's body. The legend of beauty.
01, global spokesperson
On the day of Qixi Festival, Guerlain, a brand under the French luxury goods group LVMH, launched a new limited edition lipstick, and the spokesperson of this lipstick advertisement is Fan Bingbing.
Said, Fan Bingbing and Guerlain have a long history. Before the tax evasion storm, Fan Bingbing was Guerlain's queen heroine. Although Fan Bingbing's popularity fell to the bottom after the tax evasion incident, Guerlain had to reluctantly abandon Fan Bingbing for brand considerations, but the two have always maintained a friendly business relationship. After the
tax evasion incident, Fan Bingbing's reputation was greatly damaged, and his advertising endorsements were almost zero. Even though Fan Bingbing tried his best to make a comeback, no advertisers dared to use Fan Ye at the risk of setting himself on fire.
At exactly this time, LVMH extended a helping hand to Fan Bingbing. In September last year, Fan Bingbing became the official spokesperson of LVMH's brand LV.
Although only a few hours later, LV was scolded by netizens to delete the official announcement message endorsed by Fan Bingbing, but this move still indicates that the road to Fan Bingbing's comeback seems to have begun to dawn.
As expected, in 2020, Guerlain once again officially announced Fan Bingbing as its global spokesperson.
, you must know that before this, Wang Junkai, who is so popular, only got Guerlain's skin care brand spokesperson, and the popular idol Yang Yang with countless fans is just Guerlain's brand to help people.
The status of global spokespersons that countless popular stars can't get, for Fan Bingbing, who is in a downturn in his career, is nothing to gain.
And Guerlain chose Fan Bingbing as its global spokesperson. In a sense, it is simply to endorse Fan Bingbing with her own brand reputation. It has to be said that Guerlain really loves Fan Bingbing.
Fortunately, Guerlain’s love has not been disappointed. This time after Guerlain announced the identity of Fan Bingbing’s global spokesperson on the Internet platform, there has been no more out-of-control scene of last year’s cursing on the Internet. Instead, netizens have joined the likes camp, Weibo The number of likes once hit 100,000.
In this way, Fan Ye is far away from the entertainment arena, but there is still the legend of Fan Ye in the entertainment arena. This time Fan Bingbing is back in the arena again. I wonder if the road under her feet can be as smooth as before?
02, roundabout strategy
In fact, Fan Bingbing has already made sufficient preparations in order to return to the arena. Before cooperating with Guerlain, Fan Bingbing avoided the vortex of domestic public opinion and went to foreign countries to explore markets, trying to make a comeback with a curve to save the country. The heroine of the magazine
became Fan Bingbing's first choice. For this reason, Fan Bingbing traveled around the world and unlocked the covers of mainstream fashion magazines in eight countries in the United States, Britain, Russia, Vietnam, Japan, Korea, Malaysia. The commercial cooperation of
foreign fashion magazines has declared Fan Bingbing's control over fashion and still amazing commercial influence, and has gradually increased the tolerance of Fan Bingbing among domestic counterparts.
So, when the light came in August, Fan Bingbing finally opened the domestic market. She was invited to be the cover girl of the fashion magazine "Modern No. 9", setting another milestone for her strong comeback.
But for Fan Bingbing, successfully unlocking domestic magazine shooting is just a small step on the way to comeback. Her eyes have already been cast to a wider world.
03, Xiangyang Run
Netizens soon discovered that Fan Bingbing, who was originally called the "Queen of Topics", had changed his previous hype style and began to pursue efforts to film and settle himself without mentioning the vigorous love that year.
Even the regular token rose bear given to Fan Bingbing by his former lover Li Chen was also sold online by Fan Bingbing at low prices. z3No matter how sweet the love is, it can't stand up to wind and rain. At the beginning, Li Chenhao threw a lot of money and successfully won the hearts of beauties with a roseonly brand rose bear 1.8 meters high and 1.8 meters wide decorated with red immortal roses.
Who knows to change things, the regular romantic language is still in your ears, the former loving couples are no longer in the past, and even the rose bear of love has ended up with a hasty treatment of 7,800 yuan.
A storm changed a lot for Fan Bingbing. After returning to the public topic, Fan Bingbing participated in the shooting of many movies such as "The Mermaid of the Sun and the Moon", "Suzaku", "Game of Fools", "Killing Her", " Nobility 2", etc. Who would have thought she was Back then, there was no work that hardly rubbed the red carpet and caused the "carpet star" to mock the hype queen.
Looking back on the past, Fan Bingbing has also been in the entertainment circle. Only the small gifts given to his employees at the end of the year are full of the latest high-end mobile phones, gold jewelry and other valuable products.
Who ever wanted to be in trouble for a while, and the employees around him went to the bottom of the road, and even the boyfriend Li Chen seemed to lose his original affection.
The huge entertainment circle has almost no place for Fan Bingbing. But Fan Bingbing still faced up to the difficulties, trying to make himself appear in the camera for a little longer, a little more...
Fan Bingbing is strong and sober. She has always understood that returning to the public topic is just the beginning, and whether she can return to the entertainment circle in the future depends on her own efforts.
As for love, it is just her dessert. The best posture for women is to work hard on their own, not to sink in the love of the past.
She can enjoy love, and she can turn around and leave freely. If life is destined to be an adversity, then Fan Bingbing is the one who keeps running against the light, and love is nothing but a breeze that she occasionally blows on the road of life.
Author: Pear hospital Moonlight
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