Affected by the epidemic, recent domestic performances have once again ushered in a wave of cancellations and delays. According to incomplete statistics from the China Performance Industry Association, in March, nearly 8,000 performances in more than 20 provinces and cities across the country were cancelled or postponed, and the direct box office loss in March exceeded 1 billion yuan. Popular performances such as Andy Lau concert, Li Zongsheng concert, drama "Pride and Prejudice" and "Broken Gold" have been cancelled or delayed. Insiders believe that this year's cultural performance industry may enter a cold winter.
After the performance industry continued to suspend the
epidemic in March, "cancellation, delay, refund" has become a common vocabulary of many performance organizations. On January 22, Wuhan took the lead in announcing the suspension or cancellation of many cultural tourism activities, and many concerts and events in Wuhan have also been postponed or cancelled.
On January 23, the Ministry of Culture and Tourism and the State Administration of Cultural Heritage issued a notice to instruct local public cultural service agencies to strictly control the number and scale of mass cultural activities, strictly implement the event approval or record system, and strictly review the recent culture held at home and abroad And tourism exchange activities project, review the approved projects.
Afterwards, various performance agencies responded, and Beijing Poly Theater, Beijing Renyi, Tianqiao Theater, Beijing Concert Hall, Mei Lanfang Grand Theater, Chang'an Grand Theater, etc. successively announced the suspension or cancellation of performances.
WeChat public account screenshot
The performance industry ushered in a "big test", most of the various offline performances in February failed to meet the audience. According to data from the China Performance Industry Association, according to incomplete statistics, in the first quarter of 2020, about 20,000 shows were cancelled or postponed, accounting for more than 80% of the total number of shows in the first quarter, resulting in a direct box office loss of about 2.4 billion yuan. It is estimated that other losses are nearly Ten billion.
entered March, and the cancellation and postponement ushered in another wave of peaks. In mid-to-early February, the Shanghai Grand Theater successively cancelled all performances and public cultural activities in March, including concerts, dance dramas, and dramas. Shanghai Dramatic Art Center canceled several March performances such as "I Love Peach Blossom", "The Wilderness", and "No Survival". On February 23, the National Centre for the Performing Arts issued an announcement to cancel performances and related activities from March 1 to 31, and to suspend visits.
WeChat public account screenshot
Beijing Concert Hall, Shanghai Oriental Art Center, Shanghai Symphony Orchestra Concert Hall confirmed to cancel or postpone all concerts in March, Meng Jinghui Drama Studio, Happy Twist, etc. also canceled theaters in many cities across the country show.
Weibo screenshots
all aspects of the performance are affected Andy Lau canceled 15 concerts
"For performance agencies, the impact of this epidemic is very'serious'. Because the cultural performance industry is not a necessary part of people's lives , And there are too many restrictions on performances. When a normal performance was possible before, it needed time, location, and harmony in order to have a perfect performance." The relevant person in charge of a Beijing cultural company told Chinanews.com this year The cultural performance industry may enter a cold winter.
They just launched a new play last year. They were supposed to perform at the Poly Theater in the first half of this year. There were also many heavyweight actors. Tickets for several performances were all sold out. If it is determined to be cancelled or delayed, the performance venue, actor schedule, subsequent performances, etc. must be re-coordinated.
"Poly’s performance venue is very popular. It is not easy to get a half-month venue during the prime time. The actors can get togetherParticipation in the performance was confirmed after nearly half a year of coordination. There are also six unsold performances. Tickets were originally planned to be issued after the year, but they have been put on hold for now. "The person in charge said.
's adjustments in the first half of this year will be scheduled to take up a considerable part. Li Zongsheng, Han Hong, Eason Chan, Jolin Tsai, Junjie Lin , Liang Jingru, William Chan , Wu Qingfeng and many other stars have performed. The meetings are all pending. Part of the timetable for the extension will be in the second half of this year or even 2021, when the performance "crash" is likely to be ushered in.
The drama "Broken Gold" starring Zhang Guoli, Wang Gang and Zhang Tielin was originally going to The performance in March has now been postponed to the end of August. The Lithuanian National Theatre’s play "Deadly Rockies" has been postponed to 2021. Some performances at
are not so lucky, due to the schedule, venue, cost, etc. The question cannot be postponed, and finally can only be canceled. For example, Pixies, THE NOVEMBERS, Sato Yasuo, "French Musical Collection Concert" China station tour and other overseas artists have announced the cancellation of their performances in China.
This year, Andy Lau was going to be in Beijing, Shanghai, Guangzhou, Wuhan, Hong Kong and other places have held concert tours. Affected by the epidemic, 9 concerts in Beijing, Shanghai, and Guangzhou have been postponed. The Wuhan concert in April was announced to be cancelled, and due to venue and other reasons, the Hong Kong concert was also Announced cancellation. Andy Lau’s concerts were cancelled and 9 were postponed. According to media estimates, the loss could reach hundreds of millions of yuan. It is unlikely to see the concert in half a year. "Some netizens predict. At present, in addition to performances in March, performances in April and May have also been cancelled or delayed. Guangzhou Grand Theater and Shanghai Grand Theater have cancelled or postponed all performances and public cultural activities in April. Recently, Canada Female singer Avril Lavigne also announced that all Asian tours originally scheduled for April and May will be cancelled, including shows in Shenzhen, Shanghai, Foshan, and Nanjing. Compared with other industries, the performance industry is more difficult to control and resume work. It is also larger. On March 3, Shanghai issued the "Guidelines for the Prevention and Control of the Novel Coronavirus Pneumonia Epidemic in Shanghai Performance Venues", which stipulated the preparations before and after the resumption of performance, such as implementation Real-name admission, misalignment of tickets for each performance, control of attendance within 50%, cancellation of pre- and post-performance interactive activities, etc..
screenshots of WeChat public account
Some performance agencies believe that this is also the current situation. It means that no performance company can really resume work. For the performance company, 100% sales cannot be achieved, and profits are minimal. In addition, the psychology of the audience also needs to be built. After all the cases are cleared, everyone is willing to get together to watch a show Performance, these are not known.
is facing this "big test", and everyone gives different answers. Only relying on offline traditional performance mode to meet challenges, cloud performances, cloud concerts, etc. are popular. National University The theater launches the "Online Grand Theater" and pushes various performance videos every day. The Zhongshan Park Concert Hall launches "Online Concerts" to share performance videos of many famous artists. Poly Theater launches "Poly Cloud Theater", introducing drama and music There are four major sections: conferences, master classes, and art wars.
screenshots of the WeChat public account
In addition, the "House" launched by Modern SkyThe "Strawberry" Cloud Music Festival has also triggered a new trend. Recently, the cloud concert of Japanese music master Sakamoto Ryuichi has reached more than 3 million online viewers.
It can be replaced by cloud services, but for the performers, walking online and offline on two legs, exploring more profit models, and diversifying development may also be an important way to reduce risks now and in the future.
(original title) : Performance industry under the epidemic: Nearly 8,000 performances were cancelled in March, and it is difficult to resume work in the first half of the year)
(Editor in charge: Han Chong_NBJ11345)
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