Due to concerns that the new crown pneumonia epidemic will seriously affect the box office, MGM and Universal’s "007: No Time to Die" has postponed the release date from April to November. Although the movie starring Daniel Craig was postponed for 7 months, according to the latest reports from foreign entertainment media, other Hollywood blockbusters, such as Disney’s "Black Widow" and Universal's "Speed and Furious 9", are Both will be released according to the original schedule.
For Hollywood movies, overseas box office has always been a very important part, but now Chinese theaters are basically closed, and a large number of theaters in South Korea and Italy are also closed. If the epidemic continues to spread, countries with closed theaters and the number of closed theaters will only increase.
It is for this reason that the distributor and producer of "007: No Time to Die" decided to postpone the film's release for 7 months, although it is reported that marketing and promotional activities will be restarted after 7 months. It will cost an extra $30 million to $50 million.
Currently "007: No Time to Die" is the only Hollywood blockbuster to be released. Other blockbusters to be released in March-Disney and Pixar Animation Studios "1/2 Magic", Disney's live-action film "Mulan" , And Paramount Pictures’ "A Quiet Place 2"-there are no plans to postpone the release.
In addition, according to the "Hollywood News Frontline" report, Marvel Pictures will release "Black Widow" on May 1, and Universal's racing action blockbuster "Fast and Furious 9" will be released on May 22. Both will continue to be released according to the original schedule. Paramount Pictures also has no plans to change the "SpongeBob SquarePants: Rescue Adventure" schedule on May 22, while Warner Bros. plans to insist that "Scooby Doo" be released on May 15 and also hopes to continue to maintain "Magic The schedule of "Women 1984" on June 5.
However, only the domestic schedules of these films can remain unchanged, and the schedules for overseas markets must be adjusted according to the epidemic.
has previously reported that Disney may postpone the schedule of "Black Widow" to November, replacing the "Eternal Race" that was originally to be released in November this year, but now this is just outside speculation. For "Black Widow" and "Fast and Furious 9", sticking to the original schedule may be a risky business move, depending on the new crown pneumonia epidemic in May and the state of the film industry.
"Hollywood News Frontline" analyzed that due to the insistence on the May release schedule, "Black Widow" and "Fast and Furious 9" will continue to spend money on marketing promotion, but once the epidemic in the United States also becomes Very serious, even a large number of theaters were forced to close, so the two films can only postpone the schedule, and the marketing expenses invested in the early stage are equivalent to a waste.
In addition, these two films have a large number of followers overseas. If the release schedule in the United States remains unchanged, while the release schedules in China, South Korea, Japan, and Italy are delayed by a few months, then the release schedules in these countries The audience may have watched the pirated copies in advance, which will cause the global box office of these two films to drop significantly compared with the previous one.
"Hollywood News Frontline" also admitted that although it may cause the total box office to drop, the postponement of movies like "Black Widow" and "Fast and Furious 9" is also easier said than done, especially "Black Widow". This movie is the beginning of the fourth stage of the Marvel Cinematic Universe. If it replaces the schedule of "Eternal Clan", then "Eternal Clan" will occupy the schedule of Marvel movies to be released next year. This will not only change the entire Marvel Cinematic Universe The state of the fourth stage will also have a ripple effect on other Marvel movies and Marvel TV series on Disney+. In other words, this will not only affect 2020, but may also affect Marvel TV dramas in the next few years.
However, insisting on the original schedule is only the current position of Hollywood studios, and their decision may also change. "Hollywood News Frontline" stated that this is a business after all. If the global box office stagnates, Disney, Universal and other film companies will all respond as necessary. Therefore, even if "Black Widow" and "Fast and Furious 9" still adhere to the May schedule, other Hollywood blockbusters follow the example of "007: No Time to Die" to postpone the release, which will not surprise people.
(text/dudu)
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