"Is This Love" sung by Shi Douyu swept the Internet, NetEase Cloud Music helped the old song become popular

The first song that swept the Internet in 2020, from the old song "Is this Love?" re-sung by the new sound generation musician "Shi Dou彡", the number of song reviews on NetEase Cloud Music was less than 2 months The time has grown to nearly 70,000.

NetEase Cloud Music, which is called the "explosive music maker" in the industry, has shown a strong ability to push songs as soon as it enters 2020.

"Ten Dou 彡": How to sing the first song that swept the Internet in 2020?

At the end of 2019, the hottest old song on the Internet was Miriam Yang's "Kiss Everywhere"; since 2020, the hottest song on the Internet The first song comes from the "Ten Dou彡" version of "Is This Love?". The cover of this old song was officially authorized and released on NetEase Cloud Music on December 26, 2019.

How popular is the "Ten Dou彡" version of "Is This Love?" It is understood that the song has been played on NetEase Cloud Music within two months after it has been online and has over 200 million views, over 9 million collections, and over 6.9 music reviews. Ten thousand. On Douyin, Kuaishou, Station B and other platforms, more than 1 million users use the "Ten Dou彡" version of songs as BGM to create short videos.

"Is this love?" composed by JJ Lin and sung by Joey Yung, was released in 2009. Compared with the original song's firm infatuation and obsession with love, 10 years later, "Ten Dou彡" sang the more essential emotion of this song with a low magnetic voice: how to distinguish between habits and love in emotions? ? Doubts about love suddenly hit the hearts of contemporary young people.

Musician "Shidou彡" is a musician who just came on stage. He just graduated from university last year. He usually works part-time as a guitar teacher in a piano shop in Wenzhou. Because of his extremely granular magnetic voice, he is loved and sought after by many fans. I can create some lyrics and music by myself. Of course, the most popular is this cover work "Is this love?", the voice is low and perceptual, like mumbling in the ear, giving the song a new charm.

Nowadays, when you walk on the street, you can hear someone playing a cover song. "Ten Dou彡" said that he hopes that his original works can be sung and shared by everyone. Now he works harder on the road of music. In absorption and creation.

NetEase Cloud Music boosts the popularity of old songs again.

In early January 2020, NetEase Cloud Music launched version 7.0. Among many innovations, it helped users discover and share more long-tail music, and salvaged many sleeping treasure songs for users. It is a highlight. It is understood that NetEase Cloud Music's music library utilization rate is as high as 80%. According to insiders in the industry, "Netease Cloud Music = Explosive Music Maker" is nowadays. The "Ten Dou 彡" version of "Is This Love?" is popular all over the Internet, indicating that with its unique community ecology, NetEase Cloud Music has become the core hub connecting the market, users and musicians, and is incubating many high-quality and explosive original music At the same time, many sleeping old songs became popular again.

Judging from the hottest songs on the whole network in 2019, "I was", "The Beauty of the World Is Connected with You", "Good Night" and other songs have more than 1 billion views. "Coming Home", "Flying Insomnia", "Lonely", "The Scenery About You in This Life", "The Love of Hawthorn Tree", "Writing to Huanghuai", and "Housheng from Datian" have also become popular works sung throughout the Internet. More works have become hot styles in subdivisions such as electronics, rock, rap, and national style.

Nowadays, the explosive songs incubated by NetEase Cloud Music show more diversified forms. In 2020, it may help more musicians and works out of the circle, old songs become popular again, and also help more long-tail musicians move towards The road to specialization.