Dahe Daily·Yu Video Reporter Liang Qihui
Late at night on December 3, Yu Donglai, the founder of Fat Donglai, posted a picture on his personal social platform, saying that the person shown in the picture as "Li, the director of Fat Donglai Cultural Industry Research Institute" has no relationship with Fat Donglai's company. He also said, "Please do not misunderstand Fat Donglai to the society in the name of Fat Donglai from any unit or individual. The book "Awakening of Fat Donglai" does not belong to Fat Donglai's company books. Please do not misunderstand Fat Donglai in the name of Fat Donglai." Banner for marketing.”
A reporter from Dahe News' "Jianzhi" search found that there are multiple social media accounts claiming to be "Awakening Culture Fat Dong Laiyan Institute" and its staff. On the morning of December 4, a reporter from Dahe Daily's "Jianjian" called the public telephone number of the operating company of "Awakening Culture Fat Dong Lai Research Institute". The caller said that Li, the director of Fat Dong Lai Institute of Cultural Industry, was indeed a member of the company, and said What the company does is "promote Fat Dong Lai".
Multiple financial self-media accounts show that Li has participated in activities in the name of President of Fat Donglai Cultural Industry Research Institute and President of Shenzhen Business Awakening Culture. In July this year, Li read and shared the book "Awakening the Fat East" at the CEO Reading Club. According to public information, the book was published by China Radio, Film and Television Publishing House in July 2023 and was written by Liu Yang. At present, the book has been sold on multiple platforms such as Taobao, JD.com, and Douyin. Taking a store on Douyin as an example, more than 6,000 copies of the book have been sold, with a price of 79 yuan and a selling price of 49.8 yuan.
reporter found that the "Awakening Culture Fat Donglai Research Institute" has about 10,000 followers, and most of the content is related to Fat Donglai and Yu Donglai, including Fat Donglai's regulations. Bylaws, corporate culture concepts, statements and updates, etc. There are no products for sale in the store window of this account. The top content of the account publishes research activities priced at 598 yuan per person, including "Immersive Teaching Fat Dong Lai Times Square" and "Free Tour" "Pang Dong comes to Angel City" and other itineraries.
The above-mentioned contact person said that he was not aware of the "anti-fake news" publicly released by Yu Donglai. The company's current main job is to promote Fat Donglai, "I will not bring goods." Regarding its paid study tour business, the other party responded that "it is to provide reception for people who come in groups from all over the country" and said that in response to Yu Donglai's "anti-counterfeiting", they would find ways to coordinate and resolve the matter.
Through the Tianyancha app, the above-mentioned operating company was established in August 2023. In June this year, the company invested in the "Xiamen Awakening Fat Donglai Cultural Industry Research Institute" and so on.
On the morning of December 4, a reporter from Dahe Daily's "Jiang" called Fat Donglai's public phone number several times, but no one answered. At about 10 a.m., Yu Donglai, the founder of Fat Donglai, said on his personal account: "This is the official account of Fat Donglai Group. You can learn about Fat Donglai's detailed past from the content in the Donglai Lecture Hall column, and from the corporate culture column We can understand Fat Donglai’s goals and wisdom.”
So, is this institute’s move suspected of infringement? Yao Kun, a lawyer at Beijing Kangda (Zhengzhou) Law Firm, believes that if the institute carries out marketing and commercial activities under the banner of Fat Donglai, or even though it does not use the banner of Fat Donglai, its marketing is enough to misunderstand the public. , mistakenly believed that it was initiated by Fat Donglai, then the institute’s behavior is suspected of being illegal.
Yao Kun believes that for Fat Donglai, first of all, the institute's actions are suspected of infringing on Fat Donglai's name rights. The right of a company's name is protected by law. Pang Donglai has the right to decide, use and change its business name to exclude illegal infringement by others. Secondly, like natural persons, enterprises also enjoy reputation rights. As a company with a good reputation, Pang Dong Lai pays more attention to the protection of reputation rights. The above-mentioned behavior of the institute may affect Fat Donglai's reputation and infringe on his reputation rights. Finally, the above-mentioned behavior of the institute is also suspected of unfair competition and damages the legitimate rights and interests of operators and consumers. To sum up, Fat Donglai can ask the institute to immediately stop the infringement, apologize, eliminate the impact and compensate for the losses.
Dahe Daily·Yu Video Reporter Liang Qihui
Late at night on December 3, Yu Donglai, the founder of Fat Donglai, posted a picture on his personal social platform, saying that the person shown in the picture as "Li, the director of Fat Donglai Cultural Industry Research Institute" has no relationship with Fat Donglai's company. He also said, "Please do not misunderstand Fat Donglai to the society in the name of Fat Donglai from any unit or individual. The book "Awakening of Fat Donglai" does not belong to Fat Donglai's company books. Please do not misunderstand Fat Donglai in the name of Fat Donglai." Banner for marketing.”
A reporter from Dahe News' "Jianzhi" search found that there are multiple social media accounts claiming to be "Awakening Culture Fat Dong Laiyan Institute" and its staff. On the morning of December 4, a reporter from Dahe Daily's "Jianjian" called the public telephone number of the operating company of "Awakening Culture Fat Dong Lai Research Institute". The caller said that Li, the director of Fat Dong Lai Institute of Cultural Industry, was indeed a member of the company, and said What the company does is "promote Fat Dong Lai".
Multiple financial self-media accounts show that Li has participated in activities in the name of President of Fat Donglai Cultural Industry Research Institute and President of Shenzhen Business Awakening Culture. In July this year, Li read and shared the book "Awakening the Fat East" at the CEO Reading Club. According to public information, the book was published by China Radio, Film and Television Publishing House in July 2023 and was written by Liu Yang. At present, the book has been sold on multiple platforms such as Taobao, JD.com, and Douyin. Taking a store on Douyin as an example, more than 6,000 copies of the book have been sold, with a price of 79 yuan and a selling price of 49.8 yuan.
reporter found that the "Awakening Culture Fat Donglai Research Institute" has about 10,000 followers, and most of the content is related to Fat Donglai and Yu Donglai, including Fat Donglai's regulations. Bylaws, corporate culture concepts, statements and updates, etc. There are no products for sale in the store window of this account. The top content of the account publishes research activities priced at 598 yuan per person, including "Immersive Teaching Fat Dong Lai Times Square" and "Free Tour" "Pang Dong comes to Angel City" and other itineraries.
The above-mentioned contact person said that he was not aware of the "anti-fake news" publicly released by Yu Donglai. The company's current main job is to promote Fat Donglai, "I will not bring goods." Regarding its paid study tour business, the other party responded that "it is to provide reception for people who come in groups from all over the country" and said that in response to Yu Donglai's "anti-counterfeiting", they would find ways to coordinate and resolve the matter.
Through the Tianyancha app, the above-mentioned operating company was established in August 2023. In June this year, the company invested in the "Xiamen Awakening Fat Donglai Cultural Industry Research Institute" and so on.
On the morning of December 4, a reporter from Dahe Daily's "Jiang" called Fat Donglai's public phone number several times, but no one answered. At about 10 a.m., Yu Donglai, the founder of Fat Donglai, said on his personal account: "This is the official account of Fat Donglai Group. You can learn about Fat Donglai's detailed past from the content in the Donglai Lecture Hall column, and from the corporate culture column We can understand Fat Donglai’s goals and wisdom.”
So, is this institute’s move suspected of infringement? Yao Kun, a lawyer at Beijing Kangda (Zhengzhou) Law Firm, believes that if the institute carries out marketing and commercial activities under the banner of Fat Donglai, or even though it does not use the banner of Fat Donglai, its marketing is enough to misunderstand the public. , mistakenly believed that it was initiated by Fat Donglai, then the institute’s behavior is suspected of being illegal.
Yao Kun believes that for Fat Donglai, first of all, the institute's actions are suspected of infringing on Fat Donglai's name rights. The right of a company's name is protected by law. Pang Donglai has the right to decide, use and change its business name to exclude illegal infringement by others. Secondly, like natural persons, enterprises also enjoy reputation rights. As a company with a good reputation, Pang Dong Lai pays more attention to the protection of reputation rights. The above-mentioned behavior of the institute may affect Fat Donglai's reputation and infringe on his reputation rights. Finally, the above-mentioned behavior of the institute is also suspected of unfair competition and damages the legitimate rights and interests of operators and consumers. To sum up, Fat Donglai can ask the institute to immediately stop the infringement, apologize, eliminate the impact and compensate for the losses.
(For news reports, please send a private message to the WeChat public account "Dahe See")
Source: Dahe News·Yu Video Editor: Liu Huijie
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