The Network Audiovisual Department of the State Administration of Radio, Film and Television has recently put forward new tips on the management of "Ba Zong" micro-short dramas, calling for strengthening the supervision of such micro-short dramas. The document
emphasizes that the principle of realism should be adhered to when creating micro-short dramas, to truly represent the entrepreneurial community, and to avoid wrapping absurd stories in the name of realism, or using art as an excuse to fabricate bizarre plots that lack value care, so as not to damage the image and influence of entrepreneurs. Public perception. It is advocated to tell the stories of Chinese entrepreneurs in history and contemporary times, and avoid limiting the content to love and family disputes. In particular, it is necessary to prevent the spread of unhealthy views on marriage and love that cling to the powerful.
Management measures include reducing the number of "Boss" micro-short dramas, improving their quality, and prohibiting the use of words such as "Boss" as titles to attract audiences. For "key micro-short dramas" and "ordinary micro-short dramas", we must strictly control and strengthen regulation, while for "other micro-short dramas" that are self-reviewed by the platform, we must strengthen inspections and supervision to ensure that the platform implements its main responsibilities and improves the management system. , improve audit capabilities.
In addition, it is necessary to prevent micro-short dramas from creating excitement through means of worshiping money, showing off wealth, showing off power, and having fun, and avoid the theme and protagonist from deviating from the mainstream value orientation, as well as promoting the wrong outlook on life and values of getting something for nothing, reaching the sky in one step, and getting rich overnight.
The Network Audiovisual Department of the State Administration of Radio, Film and Television has recently put forward new tips on the management of "Ba Zong" micro-short dramas, calling for strengthening the supervision of such micro-short dramas. The document
emphasizes that the principle of realism should be adhered to when creating micro-short dramas, to truly represent the entrepreneurial community, and to avoid wrapping absurd stories in the name of realism, or using art as an excuse to fabricate bizarre plots that lack value care, so as not to damage the image and influence of entrepreneurs. Public perception. It is advocated to tell the stories of Chinese entrepreneurs in history and contemporary times, and avoid limiting the content to love and family disputes. In particular, it is necessary to prevent the spread of unhealthy views on marriage and love that cling to the powerful.
Management measures include reducing the number of "Boss" micro-short dramas, improving their quality, and prohibiting the use of words such as "Boss" as titles to attract audiences. For "key micro-short dramas" and "ordinary micro-short dramas", we must strictly control and strengthen regulation, while for "other micro-short dramas" that are self-reviewed by the platform, we must strengthen inspections and supervision to ensure that the platform implements its main responsibilities and improves the management system. , improve audit capabilities.
In addition, it is necessary to prevent micro-short dramas from creating excitement through means of worshiping money, showing off wealth, showing off power, and having fun, and avoid the theme and protagonist from deviating from the mainstream value orientation, as well as promoting the wrong outlook on life and values of getting something for nothing, reaching the sky in one step, and getting rich overnight.
(9221283)