This week is the opening game of this year’s Lunar New Year season. Deng Chao versus Huang Xiaoming was definitely a big gimmick in previous years. Both of them are tens of billions of actors, and their reputations are among the first echelon of male actors. Unexpectedly, the Lun

This week is the opening game of this year’s Lunar New Year stalls.

Deng Chao versus Huang Xiaoming was definitely a big gimmick in previous years. Both of them are tens of billions of actors, and their reputations are also in the first echelon among male actors. Unexpectedly, the Lunar New Year movie got off to a bad start, which made this already tasteless schedule even worse.

"Win the Guaranteed" box office exceeded 53 million in 2 days, but Deng Chao failed to make a comeback.

As of 20:00 on November 16, the single-day box office champion and runner-up in the Mainland are "Win" and "Venom 3" respectively.

The single-day box office of "The Winner" exceeded 23 million, and its share of scheduled films increased to 21%, and its box office share was 25.9%. The attendance rate is good.

At present, the cumulative box office of the movie has exceeded 53 million in two days after its release. This result is obviously not as good as expected. You must know that the director Liu Xunzimo 's previous work "Famous" had a box office of 930 million. This time he hired Deng Chao with a lot of money. The male lead in the previous film, Yin Zheng, has been replaced, and the other actors are all the original cast members of "Famous", which can be regarded as an upgrade in the lineup.

According to the current trend, the box office in the mainland of "Guaranteed to Win" is around 200 million.

The film production cost is 150 million, and losses are basically a foregone conclusion, and Deng Chao once again proved the bubble of appeal. Deng Chao's last movie "China Ping Pong" lost more than 320 million, and it was directly withdrawn from the Spring Festival release and ran away, creating This is the first time that it has been canceled during the Spring Festival. This time it cannot even grasp the comedy themes that it was best at before, which will undoubtedly make the market doubt the appeal of this tens of billions box office king.

With the support of the new film, "Venom 3" has become a direct hit.

's single-day box office exceeded 14 million, accounting for 11.5% of the scheduled films and 15.4% of the box office. The attendance rate was close to that of "The Winning Ticket".

But it has been 25 days since "Venom 3" was released, and it can still compete with new movies. It can only be said that the domestic films did not lose unfairly. The cumulative box office of "Venom 3" currently exceeds 630 million, making it the largest overseas box office of the movie. It also helped the film's global box office to exceed US$475 million. It is definitely the biggest dark horse in the mainland market after the National Day release!

lost more than 100 million, Huang Xiaoming tried his best, and the number one box office tragedy in the 2024 Lunar New Year was born!

Even worse than Deng Chao is Huang Xiaoming's "Man with a Wig".

As of 20:00 on November 16, the box office of "Man in a Wig" on its first day of release was only 1.83 million.

movies accounted for 7.2% of the film schedule and only 2% of the box office. The attendance rate is the bottom in the market! You must know that this is the premiere day of the movie. Huang Xiaoming is also a billionaire actor in the Chinese film industry. "Man with a Wig" cost more than 100 million. No matter how you look at it, this is a big production for the Lunar New Year this year.

According to this trend, whether the final box office of "Man in a Wig" can exceed 8 million is a question.

This means that the movie plus the publicity and distribution costs will lose more than 100 million, which is undoubtedly the first box office tragedy in this year's Lunar New Year!

Why? As the leading actor, Huang Xiaoming seemed to have tried his best. He lost 30 pounds for the role, and even bowed and apologized for 20 seconds at the premiere for the movie's box office, fearing that the negative public opinion of his recent girlfriend Ye Ke would affect the movie.

But "The Man in the Wig" is still so miserable!

In my opinion, Huang Xiaoming’s decline in audience popularity is one of the reasons. As one of the earliest mainland idol actors, Huang Xiaoming once had high popularity, even though he starred in super movies such as "Tang Bo Hu Dian Qiu Xiang 2", "Escape Plan 2" and "Ace of Ace" etc. It's a bad movie, but the box office is basically over 100 million. But as he gets older, Huang Xiaoming still likes to play a domineering president, and his love affair makes fans dissatisfied.

"The Wig" naturally did not gain support from fans, resulting in the film not being able to guarantee even the most basic pre-sales. The number of filming scenes is definitely not high.

Of course, the most important reason is the quality of the movie.

This year's Shen Teng 's "Reverse Scale", Chen Sicheng 's "Decryption", and Deng Chao's "Win" all prove that the audience no longer absolutely believes in blockbusters by big stars and directors, Shen Teng's "Catch a Baby" " can break 3 billion, but it is difficult for a bad movie like "Inside Scale" to make back its money.

"The Man in the Wig" is the same.

The biggest gimmick of the movie is that Huang Xiaoming loses weight and is bald to star, without the baggage of being an idol.

This set is obviously a copy of the promotion operation of "Hot and Spicy", but Jia Ling has been marketing "Hot and Spicy" for a whole year, plus the sky-high publicity costs and the advantage of the Spring Festival release, "The Man in the Wig" "" is not a comedy, it just becomes a copycat.

Huang Xiaoming is not very fat to begin with. After all, he is an idol. He is not shocked at all by Jia Ling losing 100 pounds.

In addition, the filming of "Man with a Wig" itself is very average. The whole movie is full of deliberate elements, such as rainy night, wig, baldness, redemption and other classic suspense film elements piled together. The director has no own style, it is purely Plagiarism, the film has the styles of Diao Yinan and Park Chan-wook, and it also collides with "Sturdy as a Rock".

As for Huang Xiaoming, his acting skills can only be said to be passable. The contrast in body shape alone is not enough to conquer the audience.