58 Anjuke Cloud Insights data shows that the national housing search popularity value in the 43rd week of 2024 (10.20-10.26) is 69. This week follows the downward trend of the previous week and continues to decrease by 3.4%. Among them, the popularity of first-tier cities this we

58 Anjuke Cloud Insight data shows that the national housing search popularity value in the 43rd week of 2024 (10.20-10.26) is 69. This week follows the downward trend of the previous week and continues to decrease by 3.4%. Among them, the popularity of first-tier cities this week was 60.1, down 3.35%; the second-tier cities were 70.3, down 3.2% month-on-month; the third- and fourth-tier cities were 68.6, down 10.97% month-on-month.

monitored the 47 cities that showed differentiation, with 13 cities experiencing an increase in popularity, while the remaining cities showed a downward trend. Among first-tier cities, the decline rates of Guangzhou, Shenzhen, Shanghai, and Beijing were 2%, 2.42%, 4.77%, and 5.92% respectively.

On October 28, Ni Hong, Secretary of the Party Leadership Group and Minister of the Ministry of Housing and Urban-Rural Development, presided over a symposium and emphasized that we must make full use of the central government’s existing and incremental policies, strengthen confidence and determination, face up to problems, solve problems, deepen reforms, Transform and innovate to consolidate the momentum of bottoming out the real estate market. On October 31, the six major commercial banks issued an announcement that they will implement a new pricing mechanism for commercial personal housing loan interest rates starting from November 1. This also means that the People's Bank of China announced a month ago to improve commercial personal housing loans. The loan interest rate pricing mechanism requirements will be officially implemented soon. The real estate sector of China's stock market experienced strong gains on October 31, with the stocks of many companies hitting their daily limits. This not only shows the market's confidence in the recovery of the real estate industry, but is also closely related to recent positive signals at the policy level.

Typical city this week - Nanning: Optimization policies have been introduced, and it is predicted that the market popularity will increase substantially in the next week.

On October 25, the Nanning Housing and Urban-Rural Development Bureau issued the "Notice on Further Optimizing Policies and Measures for the Stable and Healthy Development of the Real Estate Market". Not only We will implement the national policy of lowering existing mortgage interest rates and unifying the down payment ratios for first and second homes. We will also support the withdrawal of housing provident funds for down payment, and will fully subsidize the deed tax for those who sell their own houses in exchange for new houses of less than 90 square meters. At the same time, they will also implement "Recognition by district", listed houses are not counted as family units to optimize the identification standards for first homes, etc.

cloud insight data shows that Nanning’s new house search popularity in the 43rd week of 2024 (10.20-10.26) was 78.5, an increase of 6.36% from the previous week, ranking first among the 47 cities monitored. In fact, Nanning’s performance has been relatively stable since April this year, and the current rebound in popularity is not as high as the market’s popularity in the second and third quarters. However, due to the new policy just released on October 25, it has not yet been fully reflected in the market popularity in the 43rd week. It is predicted that the market popularity in the 44th week will be substantially improved.

As of October 27, the number of new houses signed online in Nanning in October has reached 2,751, an increase of 166% from September, but the clearance cycle in Nanning is still as high as 28 months.

Looking at regional performance, most regions have experienced an increase in popularity this week, with Long'an County increasing by 34%. Long'an County is located in the southwest of Guangxi Zhuang Autonomous Region. It is an important hub connecting Baise City and Chongzuo City. It mainly develops modern agriculture and tourism. Qingxiu and Xingning, the main urban areas, have also seen a significant increase in housing search interest.

Judging from the hot-searched projects, both high-end, high-end and low-end projects are involved, and 4-bedroom or larger apartments with an area of ​​more than 120 square meters have attracted more attention.. Cloud Insight data shows that the current main supply in Nanning is still concentrated on 3-bedroom apartments with an area of ​​90-120 square meters. However, from the demand side, the demand for 4-bedroom apartments with an area of ​​90-180 square meters has increased significantly, especially for 4-bedroom apartments with an area of ​​140-180 square meters. There is a large supply gap, and the supply of three-bedroom units of 90-120 square meters has exceeded demand. The demand for improved and larger apartments among Nanning house buyers has become increasingly strong, which provides guidance for the future product supply of real estate companies.

Take Tangyue Qingshan Dongfangyuan Forest, which ranks first in popularity, as an example. There are many competing projects and a high degree of customer overlap. As can be seen from the figure below, there are 7 projects with a customer overlap of more than 30%, with the highest can be close to 50%.The reason is that the housing types provided by the project cover too wide a range, which has become a common problem in most projects in the current Nanning market. Therefore, it is also the main factor that causes the Nanning market stock to be high and the project products to fight.

Typical city - Harbin: New real estate projects have fallen out, and the popularity is mainly concentrated on existing housing projects in the core area

In terms of stabilizing the real estate market, Harbin continues to make moves:

On October 23, the "Harbin Hundred Cities, Thousand Enterprises" sponsored by the Harbin Housing and Construction Bureau The "New Commercial Housing Promotion Week" kicked off, bringing together 17 well-known domestic real estate companies such as China Shipping, Vanke, and Huilong to launch 54 new commercial housing projects. During the promotion week, a house purchase subsidy of 10,000 yuan per unit will be provided, which will be combined with the relevant house purchase subsidy policies previously issued by Harbin City.

On October 28, Harbin City issued an announcement to collect and acquire existing commercial housing for use as affordable housing. The building area of ​​a single residential unit is required to be less than 120 square meters.

58 Anjuke Cloud Insights data shows that Harbin’s new house hunting enthusiasm in the 43rd week of 2024 (10.20-10.26) was 61.8, a slight increase of 6.57% from the previous week. Under the policy combination, Harbin's property market has shown signs of recovery, and regional performance has clearly differentiated. The popularity of Xiangfang, Daoli, Hulan, Acheng, and Bungalow has increased. The popularity is mainly concentrated in existing housing developments in core areas.

Among the top 10 in Harbin’s property market popularity growth rankings this week, many existing housing projects performed outstandingly. The supply area of ​​these projects covers a wide range. Take Greentown Yangliu County, which ranks first in terms of popularity, as an example. The units launched in this project range from 43 square meters to 128 square meters, including a variety of options from 1 to 3 bedrooms. Among these house types, the three-bedroom house type is particularly popular among home buyers. Judging from the hot-searched apartment types in other projects, there is a greater demand for 3-bedroom and larger 4-bedroom apartments in the Harbin market, and this demand covers different area ranges, providing rich market opportunities for real estate developers. .

58 Anjuke cloud insight data shows that Harbin has a larger supply of 90-120 square meters and 70-90 square meters of 2-bedroom apartments, while the largest demand is for 120-140 square meters of 3-bedroom apartments and 70-90 square meters. 2-bedroom apartments and 3-bedroom apartments with an area of ​​90-120 square meters are all in short supply. On the contrary, 2-bedroom apartments with an area of ​​90-120 square meters and small apartments with 1 bedroom are all in oversupply.