Winona's award this time reflects the industry's high recognition of the brand's comprehensive strength, and also reflects the love and trust of the majority of consumers in the brand. Winning the Tmall Golden Makeup Award for seven consecutive years is the result of Winona's unremitting efforts in product research and development and quality improvement.
Winona leads the integration of technology and culture, and the double award shows the brand's charm
In March this year, Winona announced a brand upgrade, evolving from "focusing on sensitive skin" to "specializing in sensitive skin", marking the brand's move towards skin health. A new era of freedom. The awards for the second-generation Winona Special Cream and Winona Clear Sunscreen Lotion fully demonstrate the brand's innovation and breakthroughs in ingredients, technology, texture and packaging.
As a skin care brand focusing on sensitive skin, Winona relies on professional dermatological research on Yunnan's characteristic plants to continue to launch safe and effective skin care products. For more than ten years, Winona has cooperated with top scientific research institutions at home and abroad, participated in a number of scientific research studies and standard formulation, and continued to promote the solid foundation of brand medicine and scientific research. Relying on strong R&D capabilities, Winona has consolidated its leading position in the dermatology-grade skin care market and won wide recognition from consumers.
At the same time, Winona also held the "Intangible Cultural Heritage More and More, Enduring" Yunnan Heritage Culture Show at the Tmall Golden Makeup Awards Summit, which vividly demonstrated the Yunnan cultural heritage of the Bai ethnic group, Yi embroidery, Naxi brocade, etc. The unique charm of intangible cultural heritage. The models wore traditional ethnic costumes and held intangible cultural heritage gift boxes with green thorn fruit and purslane as the main elements. They cleverly combined intangible cultural heritage with modern aesthetics and perfectly integrated culture and fashion. This form of display not only promotes Yunnan's cultural heritage, but also makes Winona's brand concept more deeply rooted in the hearts of the people.
Deep integration of brand responsibility and cultural inheritance
As a brand originating from Yunnan, Winona has always closely integrated cultural inheritance and brand responsibility, and is committed to protecting and promoting Yunnan's rich intangible cultural heritage. Through innovative brand marketing and cultural promotion activities, Winona cleverly integrates Yunnan's traditional crafts, folk culture and local characteristics with beauty products, promoting cultural dissemination while enhancing the brand's social value.
For example, the series of products launched by Winona incorporate unique plant ingredients from Yunnan, such as Dian black tea, purslane, etc. These ingredients not only have skin care effects, but also carry the cultural stories of Yunnan. In this way, Winona not only achieves success in the market, but also plays an important role in cultural heritage.
In addition, Winona also actively participates in the protection and inheritance of intangible cultural heritage and supports the development of local craftsmen and artists. Through cooperation with local artists and cultural inheritors, the brand organizes intangible cultural heritage exhibitions, workshops and interactive activities to encourage consumers to understand and experience Yunnan's traditional culture. These activities not only enhance the brand's sense of social responsibility, but also provide practical support for the continuation of intangible cultural heritage.
Dual drive of innovation and inheritance
In the process of cultural inheritance, Winona not only pays attention to the protection of intangible cultural heritage, but also focuses on integrating it with modern consumer needs. Through innovative brand marketing and cultural promotion activities, Winona cleverly integrates Yunnan's diverse culture and beauty products, allowing more consumers to understand and use these traditional cultural elements.
For example, the "Yunnan Style" series of products launched by Winona combines Yunnan's traditional dyeing and weaving techniques with modern beauty concepts, attracting the attention of a large number of young consumers. This innovative communication method not only enhances the influence of the brand, but also gives intangible cultural heritage a new vitality in modern society.
In the future, Winona will be committed to promoting the inheritance and innovation of Yunnan's cultural heritage, and plans to cooperate with more local cultural institutions to launch product series covering the characteristics of various ethnic groups in Yunnan. The brand hopes to inspire more consumers to pay attention to and participate in the protection of intangible cultural heritage through products and activities that combine intangible cultural heritage, thereby achieving sustainable development of the brand. Winona will continue to launch innovative products related to intangible cultural heritage, explore a win-win model for culture and business, and contribute to the internationalization and cultural confidence of Chinese brands.
(Source: Finance and Business Information)
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In the future, Winona will be committed to promoting the inheritance and innovation of Yunnan's cultural heritage, and plans to cooperate with more local cultural institutions to launch product series covering the characteristics of various ethnic groups in Yunnan. The brand hopes to inspire more consumers to pay attention to and participate in the protection of intangible cultural heritage through products and activities that combine intangible cultural heritage, thereby achieving sustainable development of the brand. Winona will continue to launch innovative products related to intangible cultural heritage, explore a win-win model for culture and business, and contribute to the internationalization and cultural confidence of Chinese brands.
(Source: Finance and Business Information)
For more exciting information, please download the "Jimu News" client in the application market. Please do not reprint without authorization. Welcome to provide news clues, and you will be paid once accepted. The 24-hour reporting hotline is 027-86777777. Winona's award this time reflects the industry's high recognition of the brand's comprehensive strength, and also reflects the love and trust of the majority of consumers in the brand. Winning the Tmall Golden Makeup Award for seven consecutive years is the result of Winona's unremitting efforts in product research and development and quality improvement. Winona leads the integration of technology and culture, and the double award shows the brand's charm In March this year, Winona announced a brand upgrade, evolving from "focusing on sensitive skin" to "specializing in sensitive skin", marking the brand's move towards skin health. A new era of freedom. The awards for the second-generation Winona Special Cream and Winona Clear Sunscreen Lotion fully demonstrate the brand's innovation and breakthroughs in ingredients, technology, texture and packaging. As a skin care brand focusing on sensitive skin, Winona relies on professional dermatological research on Yunnan's characteristic plants to continue to launch safe and effective skin care products. For more than ten years, Winona has cooperated with top scientific research institutions at home and abroad, participated in a number of scientific research studies and standard formulation, and continued to promote the solid foundation of brand medicine and scientific research. Relying on strong R&D capabilities, Winona has consolidated its leading position in the dermatology-grade skin care market and won wide recognition from consumers. At the same time, Winona also held the "Intangible Cultural Heritage More and More, Enduring" Yunnan Heritage Culture Show at the Tmall Golden Makeup Awards Summit, which vividly demonstrated the Yunnan cultural heritage of the Bai ethnic group, Yi embroidery, Naxi brocade, etc. The unique charm of intangible cultural heritage. The models wore traditional ethnic costumes and held intangible cultural heritage gift boxes with green thorn fruit and purslane as the main elements. They cleverly combined intangible cultural heritage with modern aesthetics and perfectly integrated culture and fashion. This form of display not only promotes Yunnan's cultural heritage, but also makes Winona's brand concept more deeply rooted in the hearts of the people. Deep integration of brand responsibility and cultural inheritance As a brand originating from Yunnan, Winona has always closely integrated cultural inheritance and brand responsibility, and is committed to protecting and promoting Yunnan's rich intangible cultural heritage. Through innovative brand marketing and cultural promotion activities, Winona cleverly integrates Yunnan's traditional crafts, folk culture and local characteristics with beauty products, promoting cultural dissemination while enhancing the brand's social value. For example, the series of products launched by Winona incorporate unique plant ingredients from Yunnan, such as Dian black tea, purslane, etc. These ingredients not only have skin care effects, but also carry the cultural stories of Yunnan. In this way, Winona not only achieves success in the market, but also plays an important role in cultural heritage. In addition, Winona also actively participates in the protection and inheritance of intangible cultural heritage and supports the development of local craftsmen and artists. Through cooperation with local artists and cultural inheritors, the brand organizes intangible cultural heritage exhibitions, workshops and interactive activities to encourage consumers to understand and experience Yunnan's traditional culture. These activities not only enhance the brand's sense of social responsibility, but also provide practical support for the continuation of intangible cultural heritage. Dual drive of innovation and inheritance In the process of cultural inheritance, Winona not only pays attention to the protection of intangible cultural heritage, but also focuses on integrating it with modern consumer needs. Through innovative brand marketing and cultural promotion activities, Winona cleverly integrates Yunnan's diverse culture and beauty products, allowing more consumers to understand and use these traditional cultural elements. For example, the "Yunnan Style" series of products launched by Winona combines Yunnan's traditional dyeing and weaving techniques with modern beauty concepts, attracting the attention of a large number of young consumers. This innovative communication method not only enhances the influence of the brand, but also gives intangible cultural heritage a new vitality in modern society. In the future, Winona will be committed to promoting the inheritance and innovation of Yunnan's cultural heritage, and plans to cooperate with more local cultural institutions to launch product series covering the characteristics of various ethnic groups in Yunnan. The brand hopes to inspire more consumers to pay attention to and participate in the protection of intangible cultural heritage through products and activities that combine intangible cultural heritage, thereby achieving sustainable development of the brand. Winona will continue to launch innovative products related to intangible cultural heritage, explore a win-win model for culture and business, and contribute to the internationalization and cultural confidence of Chinese brands. (Source: Finance and Business Information) For more exciting information, please download the "Jimu News" client in the application market. Please do not reprint without authorization. Welcome to provide news clues, and you will be paid once accepted. The 24-hour reporting hotline is 027-86777777.
