According to the Southern Metropolis Daily on August 27, Youhui Peer has been operating independently for one month. A third-party data platform shows that within one month of independent operation, the number of followers of the Hehui Tong account exceeded 1.3 million and curren

According to Southern Metropolis Daily’s news on August 27, Hehui Peer has been operating independently for one month. A third-party data platform shows that within one month of independent operation, the number of followers of the Hehui Tong account exceeded 1.3 million and currently exceeds 23 million.

Dong Yuhui’s Douyin personal account has nearly 27 million followers.

From July 25 to August 25, the 30-day sales of Youhui Peer were approximately 700 million yuan. In the past 30 days, Dong Yuhui did not devote himself to the live broadcast room to bring goods. Instead, he recorded some programs. In the days when Dong Yuhui was not "supporting", the performance of the goods delivered by Hui was also quite stable.

On August 23, Oriental Selection announced its results for fiscal year 2024 (June 1, 2023 to May 31, 2024).

The company's total revenue in fiscal year 2024 was 7.072 billion yuan, and increased by 56.8% year-on-year; the profit attributable to the company's owners was 1.72 billion yuan. Adjusted profit was 2.181 billion yuan.

It is worth noting that the financial report disclosed the reward for anchor Dong Yuhui, who had previously gone solo. According to the financial report, Hehui Peer's net profit was 141 million yuan, of which 129 million yuan was allocated to Dong Yuhui, and the remaining 12 million yuan was retained by Hehui Peer. This means that Yu Minhong fulfilled his previous promise and left all remaining undistributed profits of Hehui Peer to Dong Yuhui.

On July 25 this year, Dong Yuhui, a well-known anchor of Oriental Selection, officially announced his resignation. Oriental Selection also announced that it would sell 100% equity of its subsidiary Hehui Peering to Dong Yuhui for a price of RMB 76.585 million.

’s company announcement at the time showed that in more than six months from the establishment of Hehui Peer on December 22, 2023, to June 30, 2024, ’s net profit was 141.414 million yuan.

Yu Minhong issued an article stating that the remaining 140 million yuan of net profit from and Hui Peer was the remaining 140 million yuan after allocating 50% to Dong Yuhui as agreed. The assigned to Dong Yuhui has been placed in his personal account. In addition, Dong Yuhui also has a relatively good monthly salary and equity granted by the company, which is already a very good treatment.

Yu Minhong also said that he arranged the money for Dong Yuhui to buy the trip with Hui, and the company gave it to Dong Yuhui.

According to "Daily Economic News", on July 26, New Oriental founder Yu Minhong said at the shareholder exchange meeting that some shareholders thought that New Oriental would invest in Hui Peer soon after becoming independent. New Oriental is now, At any time in the future, I will not hold any shares of Hui Peer. This situation does not exist.

faces the situation of whether well-known anchors will set up separate studios in the future. Chairman Yu Minhong said that New Oriental does not allow famous teachers to set up separate studios, and Oriental Selection does not want this to happen in the future.

On August 14, during a live broadcast with Hui, some netizens said not to mention Yu Minhong. Dong Yuhui asked: "Why can't you mention Teacher Yu?" He said that he and Yu Minhong are very good and there is no problem; other questions cannot be raised. Because I signed a contract, it is inconvenient to mention it.

It is worth noting that the Tianyancha app shows that recently, there have been industrial and commercial changes at Yonghui Peer (Beijing) Technology Co., Ltd., and the original wholly-owned shareholder of , Beijing New Oriental Xuncheng Network Technology Co., Ltd., has withdrawn, and Dong Yuhui has been added as a shareholder and wholly-owned Holding shares, Yu Minhong resigned as supervisor of the company.

Yuhui Peer (Beijing) Technology Co., Ltd. was established in December 2023. The legal representative, executive director, and manager are Dong Yuhui, with a registered capital of 10 million yuan.

Picture source: Tianyancha app screenshot

Hehui Peer was established on December 22, 2023, and was approved on August 6, 2024. Its business scope includes fresh meat retail; aquatic product retail; fresh fruit retail; fresh fruit retail; Vegetable retail; cosmetics retail; musical instrument retail; clothing and apparel retail, etc.

Source: Daily Economic News Comprehensive