This summer vacation, not only theaters across the country are ushering in a movie-watching boom, but various regions are also holding different forms of public welfare screening activities to meet the movie-watching needs of different groups and accompany everyone to spend a "movie summer" together.
In a movie theater in Xi'an, films with diverse themes and types attracted many audiences to watch the movies.
Hui Chaojie, general manager of a certain cinema: From comedy films to suspense films, including children's films, cartoons, and science fiction films that are more popular with children, so throughout August, for the summer season, the types of films are as follows The quantity is still very abundant.
The Inner Mongolia Autonomous Region Film Bureau organized the "Light and Shadow Travel to Northern Xinjiang" film screening event in August. Through two sections of film screening activities to benefit the people and outdoor public welfare screening activities, 8 recently released online films and the award-winning films "The End of the Sea is the Grassland" and "Watching the Acacia Tree" produced in Inner Mongolia in recent years will be screened for free to the public.
In Shenyang, Liaoning, public welfare film screenings are held every day in neighborhoods and parks such as "Fengtian Factory" and "Wanliutang Park".
Huang He, a staff member of Shenyang Film Co., Ltd.: This month we will play patriotic movies for the general public at 14 fixed points across the city. We will also distribute free mineral water to everyone, invite the audience to sing red songs, interact with the audience in Q&A, and give away cultural and creative products. Gifts and other activities.
" White Snake: The Floating Life "
animated film
restores the Chinese style and Song Dynasty
This summer, many domestic animation films containing elements of traditional Chinese culture are being released one after another.
The animated film "White Snake: The Floating Life", which was officially released nationwide today (10th), not only restored the charm of the Song Dynasty through its beautiful painting style, but also showed the audience the inheritance of ancient Chinese folklore and folk culture through ingenious design. develop.
The animated film "White Snake Series" is adapted from the story of " The Legend of White Snake". As the main story and the final chapter of the White Snake story, "White Snake: The Floating Life" follows the plot of the previous work "White Snake: The Origin", and also incorporates China into its creation. The process of inheritance and development of folk tales is cleverly integrated into the film.
Director of "White Snake: The Floating Life" Li Jiakai: The audience can actually see that we were called A Xuan and Xu Xuan in "White Snake: The Origin", and then we were called Xu Xian in "White Snake: The Floating Life". Because in the folk tale of the White Snake, it was originally called Xu Xuan, but as generations evolved, people passed it down by word of mouth and gradually changed it to Xu Xian. We actually found some inspiration from it.
The background of the story of "White Snake: The Floating Life" is Lin'an in the Song Dynasty. The film uses delicate brushstrokes to show the urban style of the Song Dynasty. Neighborhoods, restaurants, tea shops, docks and boats and other scenes come into view one after another. In addition, there are Dragon Boat Festival Lantern Festival, cold food, The grand occasion of many traditional festivals such as the Mid-Autumn Festival leads the audience to immersively experience the Chinese style and Song Dynasty. The main creators hope that the film can reconstruct classics from a modern perspective and give new vitality to traditional stories.
Chen Jianxi, director of "White Snake: The Floating Life": There are actually many classic stories among the people, which represent Chinese culture, so we are actually just using new techniques and new ways to express them. Our persistence is actually to pass the stories down from generation to generation. .
2024 Russian Film Exhibition
is held in three places
Sponsored by the National Film Administration of China and the Russian Ministry of Culture, the "2024 Russian Film Exhibition" is being held in Beijing, Nanjing and Shenzhen these days.
The Russian delegation brought seven films with diverse genres and rich themes, including "Where the Cranes Dance", "The Man Who Commanded the Wind", "Century Shuttle", "My Dear Monster", "Detective Jinke", "The Traveling Woman" and "光" The best Russian works will meet audiences from the three places, show Russia’s national culture and contemporary social features to Chinese audiences, and promote cultural exchanges and cooperation between China and Russia.
(CCTV reporters Xu Panpan, Yu Qian, Wen Chao, Ruan Chao, Bai Longfei)
(CCTV news client)