cover news reporter Yu Qishu
html On the afternoon of August 9, Jiang Xiaobai’s official Weibo issued a statement stating that Oriental Selection anchor Tian Quan’s remarks in the Oriental Selection live broadcast room seriously deviated from the facts and caused great harm to the company’s brand image and market reputation. It requires Oriental Selection to make a public apology for this matter and eliminate the impact, and reserves the right to further pursue the legal responsibility of Oriental Selection and anchor Tianquan. The cover news reporter ofnoticed that the Tianquan live broadcast originally planned for Oriental Selection from 5:30 pm to 8 pm on August 9 was temporarily replaced by another anchor Yoyo.
The statement mentioned that Oriental Selection anchor Tianquan declared in the Oriental Selection live broadcast room, "If you look at Jiang Xiaobai's packaging now, there is no word 'baijiu' on it because it is not allowed." "Buy Jiangjin Xiaoqu" There is no such label (small gold label), because it is not solid distilled, so it cannot be regarded as solid (fermented) wine."
Jiang Xiaobai said, "This statement seriously deviates from the facts and has caused huge damage to Jiang Xiaobai's brand image and market reputation. Hurt."
For this reason, Jiang Xiaobai solemnly declares:
1, all liquor products under Jiangxiao Bai Liquor Industry use pure grain solid-state fermentation brewing technology. The brewing raw materials are only water and sorghum. The product execution standard is code name gb/t26761 (excellent). Level) Xiaoqu solid-state liquor national standard.
2. In order to ensure that consumers can clearly understand the product information, the brewing raw materials, brewing process (pure grain solid-state fermentation) and implementation standards (gb/t26761) of all our liquor products have been clearly marked on the product packaging, without any concealment or Misleading conduct.
stated in a statement that Oriental Selection, as a hugely influential live broadcast platform, the anchor Tianquan, in his capacity as a "third-level sommelier", made remarks that seriously deviated from the facts during the process of bringing goods, misleading consumers and shaming Jiang. Xiaobai brand, "has violated the legitimate rights and interests of our company. Quality issues are our bottom line, and we can no longer remain silent."
Jiang Xiaobai said that they have complained to the relevant authorities. Demand Oriental Selection to make a public apology for this matter and eliminate the impact. The company will reserve the right to further pursue legal liability of Oriental Selection and anchor Tianquan.
