The 26th Shanghai International Film Festival kicked off on June 14.
Since the ticket opening on June 7, the annual ticket grabbing battle has been staged again. Data shows that 36 films and 200 shows have been sold out within 10 minutes of the sale. Within one hour of the sale, 355,000 tickets were issued.
In order to respond to the enthusiastic demand of movie fans, the Shanghai International Film Festival opened additional screenings of popular movies such as "2001: A Space Odyssey ", " Red Hot Chili Peppers ", and "Suo Lin Bao" at noon on June 3. According to netizens If the ticket is still issued, it will be sold instantly.
So, what are the highlights of this year’s Shanghai Film Festival?
Highlight 1: The films are highly watchable
In the ten days from June 14 to June 23, 461 films screened at the Shanghai International Film Festival will be intensively screened in 47 theaters across the city, with more than 1,600 screenings, and about 90 audience meetings.
In terms of film types, in addition to the most common dramas, the number of comedies, cartoons and crime films released this year has increased significantly. Documentaries, short films and science fiction films, which had a significant growth in the past two years, have declined slightly this year compared to last year, but still maintain a considerable number for movie fans to choose from.
Among them, the popularity of animated movies has increased significantly, attracting a large number of young movie fans.
Among the ticket purchasers of this year’s Shanghai International Film Festival, the post-00s and post-95s generations accounted for more than 60%.
Among the top 20 movies collected by movie fans in the "My Schedule" list, many are high-scoring movies in the dual genre of "animation + science fiction". For example, Japanese director Kon Satoshi's classic films "Paprika" and "Mima's House", and the well-known science fiction animation IP " Ghost in the Shell ".
Live-action science fiction movies such as "2001: A Space Odyssey" and "Mad Max: Fury Road" also entered the top 20.
In addition, the new Japanese animated films "Look Back" and "Detective Conan: The Million Dollar Star" have both entered the top 20 films most watched by movie fans. "Detective Conan: The Million Dollar Star" is also known as one of the fastest-selling movies, second only to the documentary " The Sinking of the Lisbon Maru " which only had one screening.
video quality is also very impressive.
Among the more than 200 movies with specific ratings on Douban, over 80% of the released movies have a rating of 7 or above, and more than 40% of the movies have a rating of 8 or above.
Of course, for senior movie fans, the charm of the Shanghai Film Festival also comes from the large number of premieres of new films and unpopular masterpieces.
According to data from Douban Movies, 64 films at this year’s Shanghai Film Festival are national premieres or world premieres. The Shanghai International Film Festival's "New Films by Famous Directors", "World First Films", and "Premiere Ceremony" sections also have 13, 11, and 2 new films respectively that movie fans are looking forward to.
The selection of niche movies is even richer. 37% of the movies on Douban platform show that they have no ratings yet, and most of them are niche movies.
dora has participated in the "ticket grabbing" of the Shanghai Film Festival for many years. She said that the movies in her collection this year were all unpopular. "I grabbed 5 movies, including movies from Iran and Mexico, and a Xiaoshan dialect film shot by a person from Xiaoshan, Hangzhou." The movie "Tide". "
The films released at this year's Shanghai International Film Festival come from more than 80 countries and regions, with France, Japan, the United States, and mainland China having the most films.
In the past ten years, the number of films from France, Japan, the United States, Germany, Italy and other countries screened at the Shanghai International Film Festival has continued to increase. Especially France, driven by this year's "Spring of Cultural Exchanges between China and France", has released 11 more films than last year.
Highlight 2: More Benefiting and Convenient
In terms of schedule arrangement, selection of screening theaters, ticket prices, etc., this Shanghai International Film Festival highlights the characteristics of convenience and benefiting the people.
First of all, when scheduling the film, try to avoid the time when the audience is at work or at school. Only 23% of the films are scheduled during the day on weekdays, and most of the rest are on weekday evenings or weekends.
this year also canceled the late night slot at 23:00 in previous years, and the latest time is 20:40. Moreover, only 26.4% of the films are scheduled at this time to facilitate movie fans to go home and rest after watching the movie.
In order to prevent movie fans from traveling between multiple theaters, the Shanghai International Film Festival has optimized its film scheduling strategy and concentrated a series of movies and films with the same elements in the same theater to make it easier for movie fans to "camp" to watch the movies.
For example, in the "siff animation" section, Shanghai Film Boe-α Super Cinema (Metro City Store) is the centralized screening point. On June 15, movie fans can enjoy three animated movies in a row, including "Mars Express" at 15:30, "Nina and the Secret of the Hedgehog" at 18:30, and "Noah's Ark" at 20:40 Adventures".
Secondly, the 47 screening theaters are mainly concentrated in the central city, with the three districts of Jing'an, Huangpu and Pudong having the largest number of screening theaters.
The theater with the largest number of movies is Shanghai Cinema SHO, with a total of 142 movies. It is located at No. 160 Xinhua Road, Changning District, with convenient transportation.
Finally, the fares benefit the people greatly.
During the film festival, six city center theaters, including Shanghai Cinemas, Grand Guangming Cinema, Cathay Cinema, Tianshan Cinema-Hongqiao Art Center, Shanghai Science and Technology Cinemas, and Duoyunxuan Dolby Atmos Cinemas, jointly launched "Warmth" ", the ticket price for 50 screenings is reduced to 50 yuan.
At this film festival, movie fans outside Shanghai accounted for 29.3% of ticket purchases. In order to facilitate these movie fans from Jiangsu, Zhejiang, Beijing, Guangdong and other places, Shanghai Grand Guangming Cinema, Shanghai Majestic Theater and other cinemas have also launched Luggage storage service allows movie fans to watch movies with peace of mind.
Highlight 3: Better audio-visual experience
Compared with previous years, this year's Shanghai International Film Festival is a feast for fans of classic old films. In the "siff classics-4k restoration" section, 20 old films are available to fans.
Except for "Daughter Wang Lianxiang", the other 19 films are all scheduled for 5 shows to meet the needs of the majority of movie fans.
According to statistics, this year is the year with the largest number of 4k restoration films, with a total of 97, a year-on-year increase of 32.88% compared to last year.
also presents a large number of movies through imax and Dolby Vision, allowing viewers to achieve the best viewing effect through advanced audio and video technology.
In addition, in order to optimize the visual effects, all 47 screening theaters in the city will be replaced with new subtitle machines. The new equipment changes the faulty characters from the original fluorescent green to light gray to avoid the impact of a single character failure on other characters in the same row and ensure a more comfortable visual experience for the audience.
believes that every movie fan can enjoy a movie feast at this year’s Shanghai International Film Festival. At the same time, this will also promote cultural exchanges between Shanghai and the world.
