"JD 618 Happy Night" jointly organized by Hunan Satellite TV, Mango TV, and JD.com has officially announced that it will be broadcast simultaneously on Hunan Satellite TV, Mango TV, and JD.com apps at 19:30 on June 17. This time, JD.com, Hunan Satellite TV and Mango TV have joined forces to present the audience with a 618 happy night that is forward-looking, artistic and full of emotional value in the innovative form of "co-creation show".
The party stage innovatively builds a "Beijing" wedding night
Faced with the general trend of the consumption promotion year, Hunan Satellite TV, Mango TV, and JD.com upgraded the commercial party model and proposed a new party method of "co-creating a stage show" to party The atmosphere is the core, the cake icon dance is visualized, and the most open stage and the most atmospheric content set off a carnival for the whole people, creating a super immersive party with emotional resonance and value resonance for the audience.
This cooperation between Hunan Satellite TV, Mango TV and JD.com is not only about breaking through innovation in the party format and giving the audience the most ultimate experience, but also about realizing two-way mutual support and empowerment through the deep integration and innovation of first-line satellite TV and leading Internet companies. It can, in compliance with the needs of social development, provide greater emotional value to the audience, and lead the e-commerce party to further upgrade from entertainment and consumption attributes to spiritual value and social significance.
Welfare cake sharing has filled the national happiness index
In this "Jingdong 618 Happy Night", the audience can enjoy the wonderful stage performances and experience the visual and auditory feast brought by artists from multi-cultural fields and favorites in many circles; at the same time You can also lock small screen live broadcast on JD.com. It is reported that on the night of the live broadcast, the "Come to My Happy Party" live broadcast room will launch a unique show of fancy goods delivery, allowing the audience to immersively participate in the live broadcast interaction, and there will also be full-time welfare goods and low-priced purchases for you to unlock. !
This year's "Jingdong 618 Happy Night" has also undergone various upgrades and innovations in content design. This party program breaks the conventional idea of "you perform on the stage and I watch in the audience" and will make the audience and artists happy A total of 6 "Happy Stage Shows" were created, and through the magical linkage of multiple stages and multiple areas, a super happy party with zero distance between the stage and the stage was created. On the night of the live broadcast, social gameplay will be exclusively presented on JD.com. Through the real-time interactive large screen, the audience can decide the order of the party's live programs and unlock layer-by-layer welfare awards, creating a happy party atmosphere to the extreme.
"Jingdong 618 Happy Night" will capture the attention of the audience and platform users from various aspects such as content, stage design, and welfare, and create a carnival atmosphere through the interactive integration of content, form, and value. June 17, 19:30, Locked into Hunan Satellite TV, Mango TV, and JD.com, "Jing" will enjoy a super happy party night with layers of excitement, and more exciting things are waiting for you to unlock one by one!