On the North American movie box office list last weekend, the top spot was not surprisingly the classic sequel "bad boys: ride or die" released by Sony Pictures. The film was released in 3,885 theaters and earned an opening box office of US$56 million, which was better than the market expectation of US$50 million. This is the fourth installment in the series, still starring Will Smith and Martin Lawrence, and is scheduled to be released in mainland China on June 21.
The opening box office of "Jedi Men: Life and Death" poster
56 million US dollars is still far behind the US$62.5 million opening box office of the previous film, the third part released in early 2020. However, according to the opinion of some media, the box office performance of the third part actually lies in earning dividends from nostalgic audiences. The second part of the series was released in the distant year of 2003, and there was a gap of seventeen years between the third part and the third part. Situations like this often whet the appetite of old audiences and can make the film's box office soar. The fourth part this time was only four years after the release of the third part, and the audience's expectations for it were relatively low. The actual opening box office was already higher than the industry's expected US$50 million, which is still a good result.
One of the highlights of " Jedi Men 4" is whether Will Smith, one of the leading actors, can take this opportunity to make a comeback. At the 2022 Oscars ceremony, the scene in which Smith got angry at his beloved wife and slapped the host of the ceremony, Chris Rock, has not been forgotten by the public. Therefore, in the past two years, Hollywood studios have been reluctant to approach him for cooperation projects. Of course, past experience tells us that off-site news like this will not affect too many viewers’ ticket purchase intentions in most cases. The opening box office results of "Bad Boys 4" also fully prove this point.
According to media reports, with the release of "Bad Boys 4", Smith's agent also became busy, calling executives of various studios one after another to ask if there were any projects suitable for Smith. This proactive approach is also the first time since the slap incident. They believe that if "Bad Boys 4" is a success, Smith can strike while the iron is hot with his next film and follow up immediately.
and "Bad Boys 4" are among the new films selected for large-scale release at the same time as "The Watchers" from Warner Bros. The director of the film is Ishana Shyamalan, who is the apple of the eye of the famous Hollywood thriller director M. Night Shyamalan. This film is her first feature film, following the legacy of her father. It also follows a mystery and thriller theme. It tells the story of a mysterious creature stalking humans in the vast forests of Ireland. It has a pg-13 rating and is aimed at young audiences under the age of 25. .
"Peeps" poster
"Peeps" was released in 2,890 theaters and only earned US$7 million at the box office, and its freshness rating on the film review website "Rotten Tomatoes" was only 26%. The film was invested and filmed by M. Night Shyamalan out of his own pocket, and was later purchased by Warner Bros. for US$30 million for global rights. If the publicity and distribution costs are included, "Peeping" will probably cause Warner a small loss. Isana Shyamalan, who is only 25 years old, has only worked as an assistant on her father's crew before. The completion of this work should be indispensable for her father's help.
Overall, the total box office in North America this weekend was only US$104 million, making it the worst June weekend in the past 23 years. The last June weekend with a box office of less than US$104 million occurred in mid-June 2001. However, when converted into actual admissions, the weekend box office of US$98 million at that time was nearly a year more than the three days that just passed. times.
