According to the announcement’s resume, Lin Xiaohai was born in 1971 and graduated from South China University of Technology. He has accumulated 30 years of rich offline and online management experience in China’s FMCG industry. From 1995 to 2016, he worked for Procter & Gamble, responsible for oral care and maternal and infant care categories, key account team, channel management, e-commerce team, marketing department, etc. Among them, from 2014 to 2016, he served as P&G (China) Marketing Co., Ltd. Marketing President of Greater China; from 2016 to 2020, he served as Vice President and General Manager of the Retail Business Department of Alibaba Group Holdings Co., Ltd.; from 2020 to March 2024, he served as Executive Director and CEO of Sun Art Retail Co., Ltd.
As for the reason why Pan Qiusheng resigned, industry insiders said that it may be related to his unsatisfactory performance during his tenure. Pan Qiusheng took over as the leader in April 2020. Shanghai Jahwa's revenue achieved year-on-year growth in 2021. However, revenue has declined successively in the following two years, and the annual net profit attributable to the parent has always hovered around 500 million yuan. The market value is also lower than that of domestic beauty companies such as Proya, Summit, and Bettany. The financial report of
shows that due to the impact of multiple internal and external factors, the scale of operating income in 2023 is less than expected, reaching 6.598 billion yuan, a year-on-year decrease of 7.16%; the net profit attributable to the parent company is 500 million yuan, a year-on-year increase of 5.93%, of which the domestic business net profit is a year-on-year increase of 5.93%. An increase of approximately 75%. However, performance in the first quarter of this year has improved to a certain extent, with revenue of 1.905 billion yuan, a year-on-year decrease of 3.76%; net profit attributable to the parent company was 256 million yuan, a year-on-year increase of 11.18%.
On March 18 this year, Pan Qiusheng said at Shanghai Jahwa's 2024 "To Beauty·To Era" annual conference that the company has continued to optimize its organizational structure, talent reserves, and execution capabilities. At the end of 2023, Shanghai Jahwa made major adjustments to its organizational structure, establishing the Beauty, Skin Care and Maternal and Infant Business Department, the Personal Care and Home Cleaning Business Department, and the Overseas Business Department, with category as the main decision-making body to create brand and sales synergy, online and online Through collaboration with other departments, the middle and high-end departments strengthen cross-category capability sharing, and the back-office department strengthens professional management capabilities to speed up category closed-loop decision-making and response to the market.
text | Reporter Wang Haiyan
picture | Shanghai Jahwa official website screenshot
