Nandu News reporter Xu Bingqian On May 1, local time, TikTok and Universal Music Group jointly announced that the two parties had reached a new copyright licensing agreement. After an absence of three months, Universal Music’s recorded music and lyrics copyright library will return to the TikTok platform, and TikTok users will be able to use its music to create videos again.
Both parties stated that by leveraging TikTok’s leading technology, marketing and promotion capabilities, Universal Music and TikTok will provide songwriters and artists with better compensation, provide new promotion and participation opportunities for their recordings and songs, and build on generative artificial intelligence. Smart aspects provide industry-leading protection. Lucien Grange, chairman of
Universal Music, said he looks forward to working with the TikTok team to further promote the interests of artists and songwriters and drive fan participation in innovation while promoting the commercialization of social music.
tiktok CEO Zhou Shouzi emphasized that music is an important part of TikTok, and promised to work with Universal Music to use TikTok's growing e-commerce capabilities to develop new commercialization opportunities and support the cross-field and cross-regional global activities of Universal Music artists, and said TikTok users can once again enjoy creating videos using music from the world's top artists.
Universal Music is one of the largest music companies in the world. At the beginning of this year, negotiations between Universal Music and TikTok to renew the licensing contract broke down. After the contract between the two parties expired on January 31, TikTok responded to Universal Music's request and removed the other party's music from the shelves.
According to foreign media reports, Universal Music’s “ban” has not had a substantial impact on TikTok. In April this year, amid the ongoing dispute between Universal Music and TikTok, Taylor Swift, an artist of the group and a famous American singer, relisted her songs on TikTok on the eve of the release of her new album and promoted the new album on the platform.