024 May Day new movies’ box office has exceeded 500 million
According to Beacon Professional Edition, as of May 1, the total box office (including pre-sales) of 2024 May Day new movies has exceeded 500 million! "Peacekeeping Riot Squad", " The Siege of Kowloon Walled City " and " Spy Play House Codename: White " are currently among the top three at the box office (including pre-sales).
024The box office on the first day of the May Day holiday exceeded last year's
According to Beacon Professional Edition, as of 17:23 on May 1, the box office on the first day of the May Day holiday in 2024 reached 315 million, which has exceeded the first day of the May Day holiday last year (314.9 million)! "Peacekeeping Riot Squad", " Thelma and Louise " and "Spy House Codename: White" are temporarily among the top three at the May Day box office on the first day.
The May Day movie market is in full bloom
Among the many films, "Howl's Moving Castle" directed by Hayao Miyazaki has attracted much attention. Although the film has been released abroad for 20 years, it is the first time it has been released in mainland China.
In addition, the box office of Hayao Miyazaki's new film " What kind of life do you want to live " currently in theaters has reached 774 million yuan in the 28 days since its release, bringing higher expectations to "Howl's Moving Castle" value.
In terms of action movies, "Peacekeepers" and "The Siege of Kowloon Walled City" both attracted large audiences with their exciting plots and strong casts. Among them, "Peacekeeping Riot Squad" starring Huang Jingyu, Wang Yibo and others tells the heroic deeds of the Chinese peacekeeping police, and "The Siege of Kowloon Walled City" starring Louis Koo and Raymond Lam ranked fifth with a pre-sale box office of 73.74 million yuan. The first batch of pre-sales.
The comedy "Thelma and Louise" and the suspense comedy " Nothing That Can't Be Solved by Hot Pot " have brought a relaxing and enjoyable movie-watching experience to the audience. They currently rank fifth and sixth respectively in the pre-sale box office. Among them, "Nothing That Can't Be Solved by a Hot Pot" stars Yang Mi and . The film's promotional video has attracted much attention on major social software.
In terms of romance films, "Journey Across the Moon" became the only love-themed movie in the May Day period. The film mainly targets young audiences and audiences in lower-tier cities. With its warm and touching storyline, it has won the attention and love of many audiences.
In addition, two movies adapted from Japanese animation, "Spy House Codename: White" and " Pigman Movie·Interstellar Action ", have also attracted much attention. Among them, "Spy House Codename: Bai" has a good IP foundation, and its unique plot and sophisticated production have won the love of a large number of fans.
The Chinese comic "Pigman: The Movie: Interstellar Action" has become the first choice of many family viewers with its cute characters and entertaining and educational storyline.
Overall, this year’s May Day movie market is diversified and enriched. Different types of movies have their own audience groups and market shares, providing audiences with more choices. At the same time, major films have also put a lot of effort into marketing strategies, attracting audience attention in advance through screenings, pre-sales, etc., laying a solid foundation for box office results.
(Yangcheng Evening News·Yangchengpai Comprehensive@Lighthouse Professional Edition, Observer Network)