On April 19, on the eve of World Book Day, under the guidance of the Hubei Provincial Anti-Pornography and Anti-Illegal Affairs Office, the Education Bureau of Wuhan East Lake New Technology Development Zone, and the Culture, Tourism and Sports Bureau of Wuhan East Lake New Technology Development Zone, the 2024 Douyu "Protect the Fish... "Reading Project" public welfare activity was officially held at Wuhan Longquan Primary School. Douyu carried out an on-site activity with the theme of "Reading fish nourishes children's hearts, protecting seedlings helps growth", donated more than 2,000 high-quality extracurricular reading materials, and also brought content-rich knowledge classes to help children broaden their knowledge and experience the joy of reading.
Public welfare live broadcast enlightens wisdom, recommends good books to accompany growth
On the afternoon of April 19, with the passionate poetry recitation by the children of Longquan Primary School, the 2024 Douyu "Guarding and Fish Reading Plan" was officially launched. Douyu donated more than 2,000 high-quality extracurricular books to Longquan Primary School, including domestic and foreign classics, hundreds of Chinese children's literature classics, famous painting books, fairy tales, classic popular science books, geography knowledge and many other categories. The children’s rich and diverse extracurricular reading life has contributed a lot. At the
donation ceremony, leaders from the Hubei Provincial Anti-Pornography and Anti-Illegal Affairs Office, the High-tech Zone Culture, Tourism and Sports Bureau, and the High-tech Zone Education Bureau, Zuo Jun'e, Party Branch Secretary and Principal of Longquan Primary School, and Sheng Xiaoqing, deputy editor-in-chief of Douyu, jointly presented the "Fish Reading Library" "Unveiling. Sheng Xiaoqing said: "As a local Internet live broadcast platform, Douyu is rooted in Wuhan and started its business in Optics Valley. In the field of caring for young people, we launched the nursery and fish reading program. Today, we came to Longquan Primary School and brought carefully selected More than 2,000 recommended readings, continue to spread the fire of love. "
In this "Guarding Seedlings·Fish Reading Plan" activity, Douyu Digital Technology Division V anchor-Oc Channel Bao also came to Longquan Primary School to provide information to the children. It brought a unique public welfare live class, which led the children to explore the unknown by introducing the past, present and future technologies of computers. Novel knowledge such as fish farming in computer cases and water cooling instantly aroused children's curiosity. The unique skill of "installing a computer blindfolded" attracted a large number of onlookers. Mr. Bao also recommended the children to read "How Steel Was Tempered" and encouraged the children to work hard and temper their will. The atmosphere was warm and interesting.
On the day of the event, Douyu also invited Jiang Lu, chief lecturer and reading promoter of the Picture Book Research Institute of Yangtze Children's Publishing House, to become the book recommendation officer of Yuyue to bring good book-themed classes to the children. Teacher Jiang recommended the children's picture book "Come and Drink Water", which uses in-depth and simple explanations to lead children to understand different types of animal knowledge and share interesting and beneficial reading methods and techniques.
In response to the national "Green Bookmark" theme promotion, Douyu continues to pay attention to the reading experience of young people
The "Green Bookmark Action" was jointly launched by the National "Anti-Pornography and Anti-Illegal Affairs" Working Group Office, the National Copyright Administration and CCTV. Its core theme is "Protecting and Helping Teenagers" Children grow up healthily and reject harmful publications and information.” As an important part of this public welfare activity of the "Guarding Seedlings and Fish Reading Plan", Douyu also assisted the Hubei Provincial Anti-Pornography and Anti-Illegal Affairs Office to carry out publicity on the theme of "Protect Seedlings to Accompany Growth and Draw Green Bookmarks Together" on campus, and Wuhan East Lake New Technology Development Zhang Zidan, team leader of the District Culture, Tourism and Sports Bureau, also taught a publicity class on the theme of "Protecting Seedlings" to the children, guiding the majority of young people to consciously resist harmful publications and information and develop good reading habits from an early age.
As one of the long-term public welfare activities launched by Douyu, the "Guarding Seedlings and Fish Reading Plan" has made many public welfare donations so far. In 2021, Douyu launched the "Guarding Seedlings and Fish Reading Project" and invited platform anchors to spend 72 hours to renovate a "Fish Reading Library" for the children of Wuhan Fenghuang Town Central Primary School. The first nursery workstation was officially launched; in 2022, Douyu and its subsidiary Shenzhen Dyg E-sports Club jointly funded a "Yuyue Library" with 2,000 high-quality books on display for Fasi Primary School in Jiangxia District, Wuhan City; In 2023, Douyu will continue to go to Wuhan Optics Valley No. 21 Primary School to carry out the "Douyu Love Donation Book Drifting" series of activities to help children access a wider world through reading.
Looking forward to the future, Douyu hopes to spread Yuyue's love to more schools, make full use of the advantages of Internet companies, use the traffic and influence of the live broadcast platform to light up the energy of charity, and actively lead young people to read more, read good books, and do good deeds. While studying and contributing to regional development, we will continue to actively practice corporate social responsibility.
