Local leaders watch the concert, which will be seen as an endorsement and support for entertainment activities. It will also play a considerable role in boosting economic enthusiasm and consumer confidence.
On the evening of April 20, Phoenix Legend "Auspicious and Ruyi" The first stop of the 2024 tour concert will be at the Changzhou Olympic Sports Center Stadium. Many netizens saw a live video of the concert on social media platforms such as Douyin and Weibo, and the poster was named Jiang Pengju. Netizens discovered from daily postings and messages that the poster was Jiang Pengju, deputy mayor of Changzhou City. This news quickly attracted public attention.
Relevant local people in charge announced in a high profile that they participated in the concert. This situation is not common. However, the attitude of the Internet is generally tolerant. "Attending concerts is also a personal right," "The deputy mayor is almost born in the 1980s, and his personal preferences are normal." "This is more down-to-earth." There are many similar messages. People seem to like this kind of cadres who express their personal preferences and are humane. This is actually an improvement in understanding.
Of course, in the current context of vigorously promoting the cultural tourism industry, it is difficult for people to believe that a high-profile announcement by a deputy mayor in charge of cultural tourism to attend a concert is just a simple record of his personal life. According to reports, Weibo photos show that on the day of the concert, in addition to the infield, Jiang Pengju also checked the video surveillance inside and outside the venue. Some netizens left comments under Jiang Pengju’s concert video, raising the issue of the unreasonable number of restrooms at the venue. Jiang Pengju immediately replied: It will be improved today.
Obviously, this is the greater significance of his move. He is supporting the local cultural tourism industry in his own way. Posting concert videos on personal social platforms attracts the attention of public opinion and promotes local activities; at the same time, through personal experience, you can experience the conditions of cultural and tourism facilities and services on the spot, which can quickly solve problems or make suggestions for concert experience and guarantees. More specific improvement plans.
In fact, the deputy mayor’s viewing of the concert also reflected a new development trend. , that is, the concert economy has become more and more prominent and has become an important support for the cultural tourism industry in a place. The deputy mayor watched the performance in person, which reflected such an emphasis on .
According to data monitoring from the ticketing information collection platform of the China Performance Industry Association and comprehensive calculations combined with industry surveys, in 2023, the overall economic scale of the national performance market will reach 73.994 billion yuan, a record high. Abroad, there is also the saying of "Taylor Swift Economics" - wherever American pop singer Taylor Swift's concerts go, hotels tend to be full, consumption data is strong, and there is a large shortage of even temporary jobs. It can be seen that the huge economic potential of concerts has become impossible to ignore everywhere.
But at the same time, the domestic concert market has also seen a trend of frequent disputes and a rapid increase in complaints. People have put forward higher and higher requirements for the experience and quality of concerts. In November last year, the China Consumers Association released data. Among specific service complaints in the third quarter, the number of complaints about screening and performance services accelerated, with a year-on-year increase of 216.23%. This number is astonishing.
In this context, people may better understand the significance of the deputy mayor's appearance at the concert. Allowing the relevant person-in-charge to discover various details of the concert site through personal experience, which will help solve some problems, reduce related disputes caused by it, and allow the local cultural tourism ecology to better undertake the concert economy. play a direct role in helping.
In addition, there are quite a few voices of understanding and support on the Internet, which is actually a revelation. Relevant local leaders may also wish to participate in local cultural and tourism activities in a more proactive manner and truly integrate with the general public and audiences. People do not reject this kind of interaction, as long as it does not involve the use of public funds or private funds. And other issues. In any case, local leaders watching the concert will be regarded as an endorsement and support for entertainment activities, and will also have a considerable role in boosting economic enthusiasm and consumer confidence.
Special commentator of Red Star News Yi Zhi
Editor Wang Yintao
Red Star Comment submission email: [email protected]
