At 16:00 on April 18, Xiaomi Group Chairman and CEO Lei Jun launched a broadcast on Douyin. The live broadcast location is Xiaomi Auto Beijing Delivery Center.
Lei Jun personally drove Xiaomi su7 to make an appearance. In just one minute after the broadcast started, the number of viewers in the live broadcast room exceeded 100,000, and the number of likes exceeded 4.8 million. Live broadcast for 20 minutes and received 44 million likes. Unexpectedly, the opening format of this live broadcast is not to directly "link", but to first take everyone to visit Xiaomi Auto's delivery center. Lei Jun said, "I'm not bringing any goods during the live broadcast today, let's chat."
Regarding the online ridicule that his dress at the Xiaomi conference was imitating Musk, Lei Jun responded that it was quite depressing, even if he wore a blue suit, he looked very similar.
"Some people say that I imitated Steve Jobs when I was making mobile phones. In fact, I wore engineer's clothes, jeans and shirts. If I imitated, I could imitate more closely. This is an unfair injustice." He said.
During the live broadcast, Lei Jun also refuted rumors about the identity of "Shuangwen's No. 1 male protagonist". He said, "I am at a low point in my life, and I don't have the cold 4 billion in my card." "I have never passed the college entrance examination." etc. Lei Jun said frankly, "Many people say that I am a billionaire, but I have never calculated (my assets). Success in life does not depend on cool writing, but on dreams, hard work, and help from noble people."
Last year, " When Lei Jun was at his lowest, all that was left in his bank card was the 'cold 4 billion'." Related pictures and discussions, a Xiaomi spokesperson responded: "The so-called 'cold 4 billion' is pure fiction and completely untrue. Don’t believe it or spread it. Life is never a cool article, but a down-to-earth journey. Thank you for your understanding and support.” Lei Jun also forwarded the rumor on Weibo, saying: Life is never a cool article, but a down-to-earth journey. Thank you for your support. Understanding and support. He also left a message in the comment area, hoping that people would not believe and spread rumors.
Source: Beijing Business Daily, Daily Economic News, social accounts of parties involved, etc.
