As a major producer of domestic entertainment variety shows, Mango has flagship programs in music variety, stage variety, romance variety, travel variety, mystery variety and other tracks. It has been imitated but never surpassed.
For example, "Sister Lang", a purely original IP, is not only the monopoly of domestic entertainment stage variety shows, but also successfully went abroad last year and was introduced by Vietnamese TV and successfully broadcast its first season.
Currently, "Lang Jie 5" is being recorded intensively. The first performance was recorded on March 25. Chen Lijun, who participated in the cross-border competition, led the team to win the first place in the competition. Li Xirui and miss Han Yiying were eliminated in the first round.
It is worth mentioning that the American sister Sasha and the Russian sister Mari have already withdrawn from "Lang Jie 5" before it even started airing. The fifth season of the show, which has been criticized for its lineup, has been full of twists and turns, but controversy also means popularity. .
In addition to "Lang Jie 5", Mango also has a popular music variety show in the first half of this year, which is "Singer 2024", which was officially announced to be restarted at the autumn investment fair last year.
The final season of the " I am a singer " series did not have a good reputation. Hua Chenyu's was questioned about his unqualification when he won the singing title. However, this series is still recognized as the best music variety in domestic entertainment so far. No other show even surpassed it during its three-year hiatus.
According to Mango's broadcast plan, "Singer 2024" should be recorded and launched in the second quarter. Recently, there have been more and more related hilarious videos online.
Interestingly, when "Singer 2024" was officially announced to be restarted last year, Mango had two promotional focuses. One was internationalization, and the other was live broadcasting for the entire season.
At that time, most netizens scoffed at it, or didn’t take it seriously at all. Firstly, they thought that Mango could not hire so-called national first-line singers, such as Adele, Taylor Swift, A-Mei, etc. Secondly, they were from the music variety show It is difficult to get a live broadcast license. Since the Super Girl series, there has never been a domestic entertainment variety show that broadcasts the entire season.
But what I didn’t expect was that as the show was about to be recorded, news suddenly spread on the Internet that "Singer 2024" would be broadcast live.
At first, a netizen posted an "encrypted text" on the show's super chat. The content was "5 5 4hl", which was recognized by loyal fans of the show as "starting in May, airing every Friday, and live broadcast for 4 hours." .
Recently, some people believed the news that "Singer 2024" will be broadcast live and raised their expectations. However, some people did not agree with it and were not optimistic, because the live broadcast will definitely damage the listening experience of the music source.
Although the complete lineup of "Singer 2024" has not yet been accurately revealed, it has been officially announced that the show will be broadcast live for the entire season.
On March 28, the official "Princess" of Hunan Satellite TV issued an article reporting the speech made by Cai Huaijun, deputy director of Hunan Radio and Television, at the 11th China Online Audiovisual Conference.
Cai Huaijun mentioned in his speech that Hunan Radio and Television will launch 15 key projects this year. One of the original words is "the new season of " Singer " will create 12 large and small screen interactive super live broadcasts."
Simply put, it is a network broadcast and both live broadcasts. It seems to confirm the previous news of a certain melon owner, saying that the online live broadcast time is longer and the star live broadcast time is shorter, but the specific effect can only wait until the program is broadcast. . The deputy director of
has already spoken out. It is obvious that "Singer 2024" will deny the fact of live broadcast. After the blockbuster news that
's live broadcast was confirmed spread, the previous owner revealed two more pieces of information. One is that the first live broadcast will be on May 10th, and the other is that the program team held a meeting in a recent meeting. The audition of Lin Youjia was played. Although it has not been confirmed, the chance of joining is high.
From the official announcement to the present, "Singer 2024" has been in preparation for half a year, but the lineup seems to have not made much progress, so much so that it has been ridiculed as "difficult to deliver."
As for the reasons, I think there are two main reasons. First, the restart of "Singer" puts great pressure on Hong Xiao's team and even Mango. The program team must hope to come up with a lineup that can surprise most of the audience, so the progress cannot be accelerated.
Second, the live broadcast has been planned by Mango for a long time, so the program team will definitely mention it when inviting singers. Then many singers may be scared away, including new and old singers.
It doesn’t matter to the new generation of singers. Since being invited means that you have singing skills and a strong voice, even if you fail, you will be tolerated by the audience. On the other hand, there are some senior singers whose singing skills are not as good as those of the past. Once they are discovered on the show, they will be in trouble, and both themselves and the show team will be scolded.
If Mango can convince Lin Youjia, most audiences will certainly like to hear it. His psychedelic timbre and singing style are very recognizable, and he is not a frequent visitor to domestic entertainment music shows. His freshness is also an advantage.
However, this is not the first time that the program team contacted Lin Youjia and was exposed. Since Mango has not been able to win over him for so long, it is very likely that the other party has declined many times, which is a worry for the program team.
At present, it is revealed that the only singer who has successfully signed a contract with "Singer 2024" is Na Ying . It is said that all the procedures have been completed and they are waiting for the show to start recording.
It is worth mentioning that Na Ying and Hua Chenyu were photographed having a dinner together some time ago. The author speculates that if the two are not simply reminiscing about old times, it is Na Ying who asked him to arrange music for him to participate in "Singer 2024". It may be just the first performance. , and may also cooperate multiple times.
Last year, due to the influence of public opinion on " The Voice of China " and Dao Lang's work "Rakshasa Sea City", Na Ying encountered the lowest point in his career, and this year his face was deleted from "The Endless Family". Rumors about her being banned by Mango are rampant.
But in fact, Jia Nian Hua Ji mentioned Na Ying in the last episode of the program, and the face-deleting behavior in the first episode was just to avoid suspicion, and it may even be the result of communication between the two parties. After all, no one wants to be involved in the center of the public opinion storm again.
For the program team and Mango, Na Yingben is the diva-level singer they are most likely to invite. As for the issue of word-of-mouth, Mango must have weighed it carefully and repeatedly, and the result should be that the advantages outweigh the disadvantages.
In addition to the live broadcast, "Singer 2024" may also invite real European and American celebrities, but as for who it is, the program team has done a good job of keeping it secret so far, including John Legend, one of the mentors of "The Voice" Other singers have been exposed.
Finally, Hong Xiao’s team has just finished working on "The Endless Family", but the reputation is not good, especially the song selection is very perfunctory. It is suspected that they put more energy on "Singer 2024", which is a waste Han Hong, Sun Nan, Chen Chusheng, Zhou Shen, Yu Kewei and other good singers.
If the speculations of netizens are true, I hope "Singer 2024" is really exciting enough to be worthy of the word "restart".
