China News Service, March 28. According to the WeChat public account of the China Performance Industry Association, recently, the China Performance Industry Association released a new group standard in the field of online performances: "Online Performance (Short Video) Operation Service Requirements." The standards clearly stipulate the relevant qualification requirements, basic service capability requirements, user information protection requirements, operational security requirements, content review scope, review standards, process requirements, personnel requirements, algorithm requirements, advertising requirements, Report handling requirements, etc.
At present, online performance (short video) platforms have become one of the important means to promote the production and dissemination of high-quality content, create a large number of flexible jobs, focus on user experience, and enrich people's spiritual and cultural life. It is imperative to protect the industry with standards and ensure high-quality development. As of March 2024, the China Performance Industry Association, under the guidance of relevant competent authorities, has issued the "Online Performance (Live Broadcast) Platform Operation Service Requirements", "Online Performance Brokerage Agency Operation Service Requirements" and "Online Performance Live Broadcast and Short Videos" in the field of online performances. Terminology" and other 3 group standards. The "Online Performance (Short Video) Platform Operation Service Requirements" released this time is the fourth item in this field, further making up for the shortcomings of standardization in the online performance (live broadcast and short video) industry.
The booming online performance (short video) platform bears the important responsibility of production safety and ideological security. This time, the China Performance Industry Association took the lead in organizing member units to formulate the "Online Performance (Short Video) Platform Operation Service Requirements" group standard, which will It helps standardize platform content review, improve platform service quality, enhance user viewing experience, prevent companies from touching red lines, and further promote the healthy development of platform compliance operations.
Picture source: China Performance Industry Association WeChat public account [Editor: Sun Jingbo]