After letting the entire automobile industry spend the Spring Festival comfortably, BYD took the lead in firing the first shot of the price war. Many models have launched Honor Edition models in turn, driving prices down to the lowest point in the industry. If the price reduction of Qin Plus is a knock on the table, then the launch of the Han and Tang Honor Edition is a stab at the ceiling.
Han ev Honor Edition has a total of 4 models, priced at 179,800 to 249,800 yuan, which is 30,000 lower than the old model; Han DM-i Honor Edition has 5 models, priced at 169,800 to 225,800 yuan, compared with the old model The price of the 2024 Han DM-P God of War version has dropped by 20,000 yuan; the 2024 Han DM-P God of War version has a total price of 259,800 yuan, which is a price drop of 30,000 yuan compared with the old model; the Tang DM-I Honor version has a total of 4 models with a price of 17.98 yuan. ~219,800 yuan, a decrease of 30,000 yuan compared with the old model.
Why is it said that the launch of the Han and Tang Honor Edition hit the ceiling? Since its launch in the Han and Tang Dynasties,
has not only successfully entered the 200,000 yuan price range by virtue of the inherent advantages of new energy vehicles, but has also set benchmarks in its class in terms of safety, luxury, intelligence, performance, quality, etc., becoming the best-selling B+C-class sedan in the market. Guanhe ranks first in sales in the mid- to large-sized SUV market.
The launch of the Honor Edition not only lowers the price to the price range of the original compact model, but also takes the configuration to a higher level.
The new silver glaze white car color is inspired by the official kiln of the Tang Dynasty - Xing kiln white porcelain; the new lotus root gray interior color is taken from the popular color of the Tang Dynasty - lotus root silk autumn half, which is very Chinese style and very high-end. Equipped with exclusive 10-point spa-level massage seats, 50W mobile phone wireless charging, smart fragrance and other high-end comfort configurations. With the cooperation of the visual sensor of the Eye of God, Yunnan-c will also evolve and upgrade the preview function, bringing a driving experience that is both sporty and comfortable. The dilink 100 smart cockpit based on the D 100 (6nm) chip that supports 5G takes intelligence to a new level.
In the market segment of Qin Plus, sales of 30,000 to 40,000 yuan are required to enter the top sales. This is the sales cornerstone of many traditional fuel vehicle brands. Qin Plus, which has upset the table, will definitely disturb the existing pattern; while in Han In Tang's market segment, there are many strong players, and it is also the profit cow of many joint venture brands. However, in the face of Han and Tang's price sincerity, I believe it will become a passing thing.
Electricity is lower than oil. We will wait and see whether 2024 will be the end of the war between oil and electricity!
