Source | Urban Live Comprehensive China News Network
"Milk Tea"
seems to have become
a must-have for young people now
traveling and entertaining
According to China News Network, the Internet celebrity milk tea "Fu Xiaotao" who was once known as the "King of Queuing" "(Fushimi Momoyama), less than 30 of its stores are now open. It is reported that at its peak, "Fuxiaotao" had two to three hundred stores across the country.
Consumers may be more familiar with the original name of "Fushimi Momoyama" than "Fushitao". Its first store opened in Nanjing, Jiangsu Province in 2017. As soon as Fu Xiaotao opened, it became popular on social platforms with its "concise design, signature strawberry mochi, white peach oolong milk tea" and other elements.
However,
In the past two years,
with the downgrade of consumption
and new tea brands such as Bawang Chaji, Nayuki's Tea, Mixue Bingcheng, etc.
have strongly emerged from the circle
In addition, Fu Xiaotao's own turmoil
performance has naturally declined
According to the data of China Brand Network
The current top three milk tea brands are as follows
"Top" "White Moonlight"
Must they be human?
In fact,
the milk tea industry also has its own "White Moonlight"
"The taste of strawberry mochi can only stay in my memory. From now on, there will never be a milk tea shop like yours."
Fu Xiaotao closed the store
Product Frame and update
Consumers who love milk tea
often find it difficult to calm down.
They will make comments such as "Oh my God, don't (off)" for their favorite milk tea
The comment areas of many tea brands
This will also be the case.
Not long ago, the old brand "Yidiandian"
also announced the closure of many stores
Brands such as "Fushimi Momoyama" and "Yidiandian"
are also known as the first-generation milk tea tops
, but
also has many people's hearts.
Milk tea "White Moonlight"
is "Greater Taipei" and "Youlemei"
Many netizens posted
missing the milk tea they once loved but gradually disappeared
Which milk tea
is your White Moonlight?
Which milk tea restaurant do you like the most?
