The State Administration of Radio and Television launches the "Travel with micro-shorts" creative project Collection Start
1905 Movie Network News At the beginning of 2024, short video communication helped Erbin become popular and out of the circle, "Flowers" led to a gorgeous turn in Shanghai tourism, and cultural tourism all over the country have organized activities and worked hard to make the video Traffic is converted into real customer traffic. Long and short videos have become a winning formula for attracting tourists in various places, so can the micro-short dramas that are currently in the limelight become another popular trend in the tourism industry?
Recently, the State Administration of Radio, Film and Television announced plans to create and broadcast 100 excellent micro-shorts that follow micro-shorts on travel in 2024, and promote a number of physical locations to follow the popular broadcasting circle of micro-shorts. It also proposed eight major creative directions, including exploring rural tourism resources, telling the story of rural revitalization, taking scenes from major archaeological projects such as Sanxingdui, and telling the story of the origin of Chinese civilization and cultural inheritance, etc. This creative plan will not only organize and encourage production institutions at all levels to develop new works, but also guide key online audio-visual platforms to widely collect high-quality short dramas from platform users.
Micro-short dramas can combine the depth of film and television dramas with the flexibility of short videos. They can also give the right to create to any ordinary tourist who has ideas and a desire to express themselves. Through micro-short dramas, the great rivers and mountains of the motherland and the scenery during travel can be revealed. Every little bit of warmth will spread to more people.
