New Year's Eve party, Song Qian x Wang Hedi's collaborative stage "The Roof is on Fire" became a hit and topped the list of most played New Year's Eve stage on the official YouTube channel.
Dafangfang’s high-level business is not only popular, but also has a very good reputation in public opinion.
Wang Hedi was praised as the god of BG, and Song Qian was even praised by the entire Internet for the return of the queen.
The audio-visual feast brought by handsome men and beautiful women has always been a source of happiness that stimulates people to produce dopamine.
But when this attractive and stimulating experience becomes homogeneous due to proliferation, its original charm is exhausted.
Just like sexual tension, not everyone has it, and cp feelings cannot be forced. Otherwise, there is a high probability that the harder you work, the more unfortunate you will become.
Including "If You Are the One 3", which has a huge reputation. No matter how much
catches up with the dopamine color matching trend, it cannot save the situation where the script is poorly designed and cannot produce pleasant dopamine in the audience.
This contradiction also reflects the current popular situation: Why does the more fancy and rich the entertainment aesthetic nowadays seems to be, the more boring and boring we find it?
What is hidden behind is the reality that the public is dominated by dopamine aesthetics.
The popular dopamine outfit in summer is only part of the visual color aesthetic, it also has a deeper aesthetic connotation.
From the carnival brought by dopamine aesthetics, to the overwhelming numbness, to the sober renewal, the three-stage evolution of brings us not only a dominated sensory experience, but also a self-progressive aesthetic upgrade.
Let’s talk today about how dopamine aesthetics affects the public’s aesthetic experience.
What are the pros and cons of this process? How should we respond?
The first stage of dopamine entertainment aesthetics: carnival
When it comes to dopamine, the first thing we think of is often its role as a "love potion".
Because its a side is the "pleasure-inducing mechanism" , it can satisfy our emotional needs for arousal and sexual tension.
This is why chasing stars, appreciating beauty, and eating CP are so enjoyable.
Han So Hee Regulation of functions including thought, feeling, understanding, and reasoning.
Therefore, in the closed loop of "literature-painting-game/film and television-beauty" , each stage can produce pleasant novelty and satisfaction.
The beginning of many innovative aesthetic styles begins with a novel or an illustration.
"The Twilight Saga" 2008
A pair with more tension than the male and female protagonists
is just like the cultural soft export phenomenon that is currently in the limelight: the ancient Gouxue.com in China has been out of the circle, and European and American film and television dramas have been filmed and then spread back, " The aesthetic experience of "exporting to domestic sales" makes both audiences really happy. For them,
is a new type of theme that makes people blush.
"Full Moon" 2017
For us, the aesthetic culture we were once familiar with has reappeared with a new face, and the old life has been renovated to bring new pleasure and excitement.
97 Turkish Flower | Özg Yagiz The carnival of popular entertainment was born from the novel aesthetic experience that is constantly updated and stimulated by dopamine.
In the past, we always said that aesthetics is from the top down, but in this carnival, the spontaneous aesthetic power of the public has brought bottom-up influence.
For example, in the Orange Light game, which made its fortune from emojis and was adapted into film and television dramas, the aesthetic presentation has gradually moved from a simple plane to a three-dimensional perfection.
The creativity of amateurs can also shake up the world.
"Counterattack: The Bright Star Road" 2017 | push version Duan Chengxuan
What is particularly female-friendly about this evolution is that, as sensory animals, it is easier for them to obtain aesthetic energy that makes them physically and mentally happy from all stages.
also explains why the creators of popular literary works are all women, because women understand women’s needs better.
The second creation of Queen of the Sea Mela
In the Korean drama "Master and Master", brain scientist Zheng Jaesheng showed a very interesting experimental result - if women watch their favorite celebrity and their boyfriend who has been in love for 6 months, the former stimulates the secretion of "happy hormones" in the brain. Dopamine is much greater than the latter.
Bottom right | Reaction when seeing her boyfriend’s photo
And when the other wife saw her husband of 15 years, the result was even more hilarious.
The substance secreted by the brain is the same as when it sees any object. In other words: "The husband of 15 years is the sofa in the living room."
This once again proves that the influence of dopamine aesthetics is the basis for the existence of popular entertainment. , the public needs products that can add color to ordinary life.
But all this is based on the premise of health and moderation. Once it is excessive, it will fall into the abyss of addiction and numbness. The second stage of entertainment aesthetics of
dopamine: numbing
The b-side of dopamine brings the disadvantages of excessive addiction and turns the originally positive stimulation into a frivolous feeling of pleasure.
In the process of blindly pursuing excitement, we have lost humility and respect for rational reality.
is like the epileptic drama "The Young Man Who Sings the Dragon" which was complained about as a college reform 985.
This kind of comparison can’t help but remind people of the hit drama of the new millennium, "The Ultimate Master".
Movies and TV dramas adapted from comics have certain ideal elements, and they only show the reality of going from 18 points of hard work to passing.
has passion and counterattack, but there is no distortion of being happy for the sake of being happy. This is the reason why it is full of human beauty and unforgettable.
Including when dopamine colored outfits are popular in summer, the pleasant visual experience not only enhances public participation, but also highlights the universality of aesthetics, which is an aesthetic education full of positive meanings.
But in "If You Are the One 3", under the premise that the plot concept is old-fashioned and masculine, the dopamine color scheme has changed from the colorful and colorful Wes Anderson-style full of connotation to a slightly cheap and exaggerated pile.
is also about love. From the visual aesthetics to the emotional touch, it is far inferior to the ending of "Me Before You".
Therefore, even if it is a happy ending, this kind of empty beauty still cannot touch people's hearts.
The "If You Are the One" trilogy brought to the public the emotional evolution of excitement-numbness-disgust, showing the "incentive-sensitization theory" of dopamine incentive-sensitization theory.
To put it simply, it is not only the beautiful and pleasant parts that can stimulate us and make people addicted, but also over-amplified psychological desires and over-stimulated negative emotions.
Just like chasing stars rationally is wonderful and motivating, but it is very inappropriate to overindulge in satisfying selfish desires and become an illegitimate meal of blindly chasing stars.
Chen Lijun resists illegitimate meals
Including patients with macrophobia facing grand aesthetic styles and people who like light music are in a heavy metal rock and roll environment. The dopamine produced by stimulation at this time will lead to bad mood.
"2001: A Space Odyssey" 1968
"Blade Runner" 1982
"2010" 1984
Furthermore, numb addiction and emotionally apathetic anhedonia can coexist at the same time.
The most typical example is the leisure and entertainment phenomenon of contemporary people, the "Internet addiction syndrome" Internet addiction disorder (iad for short) passively formed due to addiction to playing games and watching short videos.
Ni Shui Han coser
When offline living space is highly squeezed, mass entertainment gradually turns to online. It has become normal to spend tens of thousands of krypton dollars in games and watch videos for hours without moving.
And because of big data’s control of preferences, we are increasingly falling into the same aesthetic whirlpool. This turns the once novel dopamine stimulation into overwhelming numbness and boredom.
Even if they are as exquisite and beautiful as Zhang Yuanying and others, they are still a bit tired of looking at them.
As a result, there are more and more commercial products that are "beautiful but soulless". However, there are fewer and fewer charming women who once could lead the aesthetic trend alone.
"Beauty of the Day" 1967
Dopamine, which was born under the stimulation of entertainment aesthetics, brings us not only the positive and healthy aspects, but also the opposite negative aspects.
is like a star who abuses his fans. The more he abuses and challenges the bottom line, the more it stimulates the fans' emotional fluctuations, thereby increasing the stickiness of die-hard fans.
However, this operation does not have much effect on passers-by. Realizing this, it is crucial that we move beyond the control of hormonal substances.
The third stage of dopamine entertainment aesthetics: Renewal
There is a saying that "human beings are slaves of hormones."
So, if you want to get rid of a life controlled by chemical substances, you must have the ability to discern the short-term pleasure in front of you and pursue long-term stability and peace. The same is true for the influence of dopamine. In addition to the widespread recognition of a happy "love potion", dopamine from a pharmacological perspective exists as a substance that "enhances motivational strength".
In other words, dopamine guides us to realize our desires for love while avoiding falling into fearful and embarrassing situations.
allows us to enjoy an ideal life without losing our original intention due to excessive pursuit of pleasure and excitement.
"Eternal Sunshine of the Spotless Mind" 2004
If you want to establish a higher level of aesthetic experience, you must make good use of dopamine's ability to mobilize aesthetic enthusiasm.
uses the power brought by love to create style, uses the satisfaction of presenting personal characteristics and aesthetics to create success, and embarks on a virtuous cycle of constant updating and advancement.
polka dot queen Yayoi Kusama
This is also an excellent display of the positive side of dopamine.
are like ancient beauties that people can never forget. The charm they create far exceeds the barren imagination given to the public by their original faces, and brings us an aesthetic experience that goes beyond our inherent cognition.
Queen of Lust Yuko Tanaka
Being able to appreciate the inner beauty of character through the surface also has the ability to enjoy deep happiness.
Avoid the accumulation of superficial happiness caused by a single numbness, which leads to the consumption of concentration and creativity.
Just like watching too many idols, the aesthetics of clothing will inevitably be influenced by the Internet. The resulting homogeneity of style is fine, but if it looks frivolous and cheap, it will be worth the loss.
Lee Hyori xjennie collaboration stage
"Restraint is a virtue" This concept of anti-dopamine properties is reflected in the aesthetics of entertainment, and it maintains the possibility of us maintaining long-term happiness.
And restraint itself can also give birth to the beauty of tension and the charm of abstinence due to restraint and endurance. in turn enriches the positive connotation of dopamine aesthetics.
"Dark Glory" top pull
Therefore, just like maintaining vigilant thinking in an algorithmic society, we must also try to live a pluralistic life.
updates his skill attributes and life experience, and does not put eggs named "love" and "pleasure" into the same basket.
Avoid becoming a true hormone slave while enjoying the stimulation of pleasure.
©curly hair empty
Overall, in the current stage of proliferation and scarcity of entertainment aesthetics, we really need the stimulation of dopamine.
But how to face desires honestly and avoid sinking in paralysis, losing original intention and fighting spirit, can you have higher-level demand value.
This also has a deeper meaning for us to appreciate beauty and create beauty.
