CCTV Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province will be held across The New Year Music Festival continu

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CNR Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province The New Year’s Eve music festival continues to push the New Year’s Eve atmosphere to a climax. Wonderful programs such as the Wanda Plaza New Year’s Ethnic Music Festival, Wuyue Plaza’s “Hello Music Festival”, Colorful Yunnan First City Future Life New Year’s Music Festival and other events took turns, and the music resounded throughout the sky.

Hot youth blooming in the wind

At the Colorful Yunnan No. 1 City Future Life New Year's Eve Music Festival, popular bands such as Diagonal, Ah Si, Lao Pao and others performed passionately, and the New Year's Eve atmosphere was full. In addition to music, eye-catching events such as bonfire party, New Year's market, laser show countdown and New Year's Eve fireworks show took turns to compete. The business district was busy with traffic and the scene was crowded. At midnight, everyone greeted auspiciousness and bid farewell to 2023.

CCTV Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province will be held across The New Year Music Festival continu - Lujuba

The dancing bonfire party at the event (Photo courtesy of the Media Center of Chenggong District, Chenggong District)

CCTV Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province will be held across The New Year Music Festival continu - Lujuba

The bonfire party (Photo courtesy of the Media Center of Chenggong District, Chenggong District)

Li Shiji, a classmate of the Broken Band of Kunming University of Science and Technology said : "Music is a kind of catharsis, a kind of freedom, a kind of enjoyment, and an unforgettable memory. Music brings a lot of happiness and passion to my ordinary college life. Whether it is performance, rehearsal, or leisure time alone Playing and playing music make me feel that the world is so beautiful. This Chenggong District College Student Music Festival not only has a gorgeous stage and well-equipped equipment, but also very patient staff, and the overall atmosphere is super great! As a fledgling student band, we can perform in I am super excited to participate in this music festival during the New Year’s Day, and the audience is also very enthusiastic. I hope there will be more opportunities to participate in similar activities in the future!”

Xing Yibo from Normal University told reporters about his feelings and gains from the performance. , he said: "Everyone's emotions were very high at the scene. I saw many friends who love music here. During the interval between music, everyone would applaud enthusiastically. I feel that this music festival has created an external environment for college students." It's a great opportunity for everyone to be exposed to the outside world, which brings a different feeling from the campus. No matter where you are, there will be people who love music. I hope I can have the opportunity to stand on this stage to share with you again next time. Meet!"

CCTV Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province will be held across The New Year Music Festival continu - Lujuba

Band performance scene (Photo courtesy of the Media Center of Chenggong District, CCTV)

"We came here specifically to experience the excitement. No music, no carnival! There are so many people, it's so lively, and I feel the atmosphere when I come to the venue. Everything is different. Eating, shopping and having fun, getting together with everyone in this way to celebrate the New Year is really shocking, exciting and surprising. Hello 2024, I hope everything goes well in 2024!" Shopping with friends Ms. He said excitedly.

Popularity gathers to ignite the vitality of the business district

The integration model of "performing arts + culture + food + tourism" has extended a large number of new tourism formats that attract young people, further unleashed the consumption potential of the cultural tourism market, brought huge economic vitality, and highlighted Happy, peaceful, festive and lively New Year atmosphere.

" The three-day event brought more than 200,000 customers to Qicai Business District. Qicai is a large-scale commercial center with 320,000 square meters. The day of the music festival alone brought high popularity. The entire shopping mall and 598 Block were packed with tourists. , the popularity is overwhelming!" said Ge Xin, the person in charge of Colorful Yunnan No. 1 City. According to reports, the Qicai Business District in Chenggong District had sales of tens of millions of yuan on the New Year's Eve day, a year-on-year increase of 41%. Among them, Haidilao had more than 1,000 tables lined up on the New Year's Eve day, effectively stimulating consumption in the business district and making the business district popular. "Gathering together" has made consumption in the business district "hot", and the music festival has successfully pushed the atmosphere and economy of the business district to a climax. According to the relevant person in charge of Wanda Plaza, the atmosphere at the College Student Music Festival was super hot, driving more than 30,000 passengers to the shopping mall that day, and reaching 100,000 passengers in the three days of New Year's Day. There were long queues on the catering floors, especially the buffets.

CCTV Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province will be held across The New Year Music Festival continu - Lujuba

The scene with a fiery atmosphere (Photo provided by the Media Center of Chenggong District, China Central Broadcasting Network)

At the same time, Chenggong, as a city of flowers, green beauty and ecology, also attracts tourists from all over the country during the New Year's Day .According to statistics from the Culture and Tourism Bureau, during the three-day New Year's Day holiday in 2024, Chenggong District received a total of 140,000 tourists, a year-on-year increase of 381%; total tourism revenue was more than 16 million yuan, a year-on-year increase of 274%.

Vitality in Chenggong and charm blooming

A university changes a city. Chenggong is home to 10 universities, including Yunnan University, Kunming University of Science and Technology, and Yunnan Normal University. They are the think tank for Chenggong's construction and development, the source of power for innovation and creation, and the leader of cultural spirit. Over the years, various universities have combined their own advantages to play the role of "think tanks" in new district construction, cultural education, ideological propaganda, rural revitalization and other fields, and the urban connotation and quality of Chenggong have been continuously improved.

Building a "modern science and education innovation city" is the responsibility and mission entrusted to Chenggong District by the Kunming Municipal Party Committee and Municipal Government. Chenggong District has always firmly established the concept of "serving the university is serving Chenggong, developing the university is developing Chenggong", actively explores and innovates the school-local cooperation model, and combines Chenggong's basic advantages and industrial advantages with the characteristic disciplines of each university. , promote the transformation and application of characteristic disciplines in colleges and universities into industries, create an innovation ecosystem around university towns, and comprehensively deepen the integrated development of industry, teaching and research.

CCTV Kunming News on January 3 (Reporter Zhao Beibei) From December 30, 2023 to January 1, 2024, the 8th College Student Art Festival and the 2nd Internet Culture Festival in Chenggong District, Kunming City, Yunnan Province will be held across The New Year Music Festival continu - Lujuba

College students perform on stage to show themselves (Photo courtesy of Chenggong District Integrated Media Center of CCTV)

The relevant person in charge of the Propaganda Department of Chenggong District Committee said that in 2024, Chenggong District will unite Yunnan University, Yunnan Normal University, Yunnan University of the Arts, etc. The university actively carries out activities such as the "Creative Chenggong Cultural and Creative Design Competition", the arrangement and creation of the Chenggong Red Cultural Courtyard Drama, and the Southwest Associated University resources to tell the story of Southwest Associated University. It is hoped that in the cooperation and innovation between the school and the local area, the exhibition can be fully explored. cultural resources and potential. At the same time, the Youth League Committee will also continue to carry out the "Qing Qing Dianchi Lake and the River Together" activities for university students in Chenggong District, Kunming City to grow rivers (lakes), the "Returning Hometown" social practice activities for university students, and the "Youth Presenting Outstanding Talents" A series of activities are planned to promote employment and entrepreneurship among college youth, aiming to strengthen school-local connections, promote win-win cooperation, and inject fresh blood into Chenggong’s development.

(Source: CCTV)

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