Sure enough, "Twinkle Twinkle Star" revealed its true colors on the third day. From a box office of 250 million on the first day of release to more than 300 million on the second day, it dropped to more than 50 million on the third day.
You must know that the third day of the release of "Twinkle, Twinkle, Twinkle Star" happened to be the third day of the New Year's Day holiday. I have never seen a movie that made such a great success that it cut more than half of its box office on the third day, and it was still During the holidays, after all, the film's box office was previously predicted online to be around 1.2 billion.
But now it seems that by the time the film is released, it will be very difficult for the total box office to reach 900 million. But even so, the investors are still making a lot of money. After all, the investment in this movie should not be 100 million, right?
Just talking about its cast, there are really no popular stars like Bai Lu, Zhao Lusi, and Wang Hedi. The leading actors are Qu Chuxiao and Zhang Jianing. In addition, there are Fu Jing, Tian Zhuangzhuang, Sha Yi, etc.
It can be said that there is really no popular star in this cast.
Let’s talk about Zhang Jianing first. She has become somewhat famous in the past two years, but in terms of box office appeal, she really doesn’t have that much ability. Let’s talk about Qu Chuxiao. Perhaps the one who impressed people the most is “The Wandering Earth” a few years ago. , and later even some negative news appeared, and I once suspected that his stardom was coming to an end.
Not to mention the remaining Sha Yi, Fu Jing and others, their box office appeal may not be as good as Zhang Jianing and Qu Chuxiao.
However, it is surprising that such a group of artists with low traffic can achieve such a high single-day box office performance with a strong cast.
But while being surprised, many netizens are also raising various questions of their own. Why? Why? Many netizens who watched it even said they were "cheated", which had nothing to do with the TV series.
But even so, there are still many people in the comment area praising the film in various ways, so that the current reputation of the film is polarized, with many people supporting it and many people complaining about it.
However, on the third day after its release, the film's single-day box office performance plummeted. After two days of buoyancy, the film's single-day box office and film schedule were overtaken by "Can't Stop the Annual Party", and its reputation was only 6.5 points, compared with "Goldfinger" has the same score. Although it is higher than Feng Xiaogang's "If You Are the One 3", it is far lower than the 8.1 score of Dapeng's "The Annual Meeting Cannot Stop".
As the holiday comes to an end, I believe this gap will become more obvious.
A film with average quality, average publicity, and almost no big star support. Although it created a "box office myth" when it was first released and can also be called a "dark horse", if a film wants to continue to win high box office, In addition to publicity and celebrity support, the quality of the work itself must also be good.
Otherwise, we will still be unable to succeed after all, and our true colors will be exposed.
