Jimu News reporter Rong Yu
The good news for Chinese films in 2023 has just been released, and the first report card of Chinese films in 2024 has also been unveiled in a high-profile manner -
As of 21:00 on January 1, 2024, the 2024 New Year's Day schedule (December 2023 From January 30 to January 1, 2024), the total box office has reached 1.515 billion yuan, setting a new record for the New Year's Day box office in Chinese film history. The total number of moviegoers during the period was 36.164 million, and the total number of screenings was 1.402 million. It also set a new record for the total number of New Year's Day screenings in Chinese film history. new highs. At the beginning of 2024, Chinese movies have had a good start.
At about 11 o'clock in the middle of the night on December 31, 2023, Mr. Zheng, the person in charge of Wuhan Paragon Cinemas, was still in the theater to follow up on the New Year's Eve scene. He told Jimu News reporters, "On the last night of 2023, we must be in the cinema Spend the first day in 2024, and still have to go back to the cinema." In the past few days, countless Chinese filmmakers have been working day and night like Mr. Zheng, because no one expected that this New Year's Day show would be so "vibrant" ".
On the first day of the New Year's Day 2024, the romance film "Twinkle, Twinkle, Shining Star" entered the market with a pre-sale score of up to 300 million, and a publicity stunt of "Snow Field" in theaters across the country, announcing the vitality and potential of this period. .
Subsequently, Andy Lau produced and starred in "Sneak", Andy Lau and Tony Leung co-starred in "Goldfinger", and Dapeng and Baike co-starred in the comedy film "The Annual Party Can't Stop!" ", director Feng Xiaogang's New Year's film "If You Are the One 3" "renewed his relationship" with Ge You and Shu Qi, and new films such as the concert film "Taylor Swift: The Age of Concert Tour" that has accurately attracted European and American music fans have been released to the audience. The New Year's Day holiday, which lasted only three days, created a strong atmosphere of tension.
Because of the audience base established by the TV series of the same name and the excellent promotion idea of launching "Snow Field", "Twinkle Twinkle Shining Star" has become the "boss" of this schedule without any pressure. Even though many movie theaters later made embarrassing mistakes such as "the snow resort was ruined", it did not affect the film's popularity in theaters across the country. At present, the film has received a box office of 600 million, and big data predicts that it is expected to reach the 1 billion goal. If this prediction comes true, the extremely low-cost "Twinkle Twinkle Star" will become the first super "dark horse" in 2024 to "use small to make big".
2024 New Year’s Day, there is more than one “dark horse”. "The Annual Meeting Can't Stop!" speaks out for "beating workers". "Like a ray of light, it hit the hearts of countless viewers after its release and became the biggest surprise of this period. Currently, the film has received a high score of 8.1 on Douban, making it the most popular new domestic film of its time period. Some netizens strongly recommended that "all middle-level and senior-level personnel of 'big companies' and above should watch this film." At the same time, it has also been recognized by the market. The current total box office has exceeded 300 million, and it is also predicted by big data that it is expected to become a "1 billion+" film with a box office.
The relevant person in charge of the Hubei Provincial Cinema Line said that the overall performance of the 2024 New Year's Day schedule was brilliant. Both the quality of the films released and the audience's enthusiasm for watching the movies far exceeded expectations, making 2024 Chinese movies a happy start to the new year. This also made the industry People are increasingly confident about the upcoming Spring Festival.
New Year's Day box office top 5 (as of 21:00 on January 1, 2024):
1. "Twinkle, Twinkle, Shining Star"
2. "The Annual Meeting Can't Stop!" 》
3.《Goldfinger》
4.《Stealth》
5.《If You Are the One 3》
(Picture source: Public information from the film company)
(Source: Jimu News)
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