's six major New Year's Eve parties are out! Are you interested in predicting the ranking first?
- In fact, as long as you pay a little attention, you should be able to understand that as long as CCTV and satellite TV hold a party at the same time, the audience will still recognize CCTV more. In the past five years, CCTV New Year's Eve party has ranked first in ratings, and this time is no exception. , CCTV still ranks first among the six major New Year's Eve parties (including the five major TV stations) .
So let’s look at CCTV alone. To sum up the characteristics of CCTV’s New Year’s Eve party, it is “steady and steady”. It quickly broke through 5% when it started broadcasting, and then the ratings stabilized at around 5% until it was shut down at 10 p.m. The tide has not changed much.
Just look at it from another angle. Maybe it is because it is too stable. The CCTV evening party has not had a program topic out of the circle for a long time. The overall discussion is still not as good as that of the satellite TV evening party. The average rating of 4.8% is more like the audience watching CCTV out of habit and not interested in the program. There are not many requirements for content.
In fact, CCTV New Year's Eve Gala still has many highlights. The scenes are magnificent and beautiful, the screen is clean without advertisements, and the non-star performances are always high-quality online, which is especially suitable for the whole family to watch. The high ratings are justified.
After getting to know the perennial top performers, it’s now time for the Satellite TV New Year’s Eve party where a hundred flowers bloom!
—— Without further ado, let’s start with the ratings ranking.
In addition to CCTV, Hunan Channel ranked first in satellite TV (second in all channels), Jiangsu Channel second, Oriental Channel third, Zhejiang Channel fourth, and Beijing Channel fifth. Does
match your predictions?
I have to say that Hunan TV’s status as the main stage of the party is still very stable. Except for the Spring Festival Gala and the New Year’s Day party, most of the remaining large-scale parties can be ranked first in satellite TV. This time, the Hunan TV New Year’s Eve party is even more important. Following the wave of shutdowns, the real-time ratings in the last hour surpassed the CCTV New Year's Eve party, and I experienced the feeling of ranking first among all channels.
As for the quality of Hunan TV’s party, the reputation is as polarized as ever. Some viewers like Hunan TV’s familiar faces one after another, even if He Jiong and Wang Han are old and their voices are hoarse. Some viewers are tired of watching Hunan TV come and go. It’s those people, who are popular and who are invited, are inferior to each other, and create buzz by creating traffic. A New Year’s Eve party can’t wait to become a sales venue, and the entire program can be watched in advertisements.
By the way, the highest point of Hunan TV’s New Year’s Eve party was not Wang Yibo or Yang Zi, but the host, and all the stars were “in vain” in one night.
Similarly, the stars on Jiangsu Satellite TV who worked hard for nothing in one night were all singing.
Jiangsu Channel’s concert-style party has already made a name for itself. Taking advantage of the popularity of singing and lip-synching in the entertainment industry, and relying on the live broadcast of the full Kaimai, it has successfully won the second place in satellite TV ratings. However, what is unimaginable is that Deng Ziqi, Zhang Liangying, Zhou Shen and others all lost to Meng Ziyi.
Yes, the highest ratings for Jiangsu Satellite TV’s New Year’s Eve party was the duet by Zhou Huajian, Meng Ziyi and others. Zhou Huajian’s solo was not as high as this magical chorus, and I didn’t know how to evaluate it.
Fortunately, the ratings pattern of Dragon TV’s New Year’s Eve Party is very consistent with public impressions. The three ratings climaxes are very reasonable, including Tengger’s appearance on stage, the collaboration between the two divas Zhan Wenting and Mei Yiliya, and Huang Bo’s new song. Sing.
Especially Huang Bo’s appearance. He showed up after the shutdown wave at 10pm. He first sang a new song, and then collaborated with Jam Hsiao and Zhang Qi to perform a medley. Along the way, he raised the ratings of Dragon TV’s New Year’s Eve Party from 0.7% to over 100%. 1.
After finishing the top three satellite TVs, take a quick look at the New Year’s Eve parties of Zhejiang Satellite TV and Beijing Satellite TV. One is fourth and the other is fifth. They are also the second to last and first to last among the five satellite TVs. The average ratings are not even a fraction of those of other satellite TVs. , but seriously speaking, the situations of the two stations are completely different.
Zhejiang Satellite TV will be severely damaged in 2023. The two major programs "Run" and "The Voice of China" have successively exposed huge controversies, triggering a series of chain reactions and directly touching the foundation. The poor ratings of the New Year's Eve party are just one of the symptoms. .
As for Beijing Satellite TV, which has the lowest ratings, the New Year’s Eve party has never been their strong point. I look forward to their satellite TV Spring Festival Gala.
Finally, I would also like to thank the hard-working behind-the-scenes staff of major New Year’s Eve parties. Although celebrity performances are wonderful, behind every ratings performance are the efforts of ordinary people. I wish everyone a safe, healthy and smooth new year. Good luck!
This article is specially published and any unauthorized reproduction is strictly prohibited!
