Recently, Xiaomi Motors released a very powerful advertisement. On the yellow background, the slogan "There must be a road before the car reaches the mountain" is written in powerful calligraphy.
As soon as this advertisement came out, it immediately caused a lot of controversy. Some people immediately recognized this slogan, which was once widely known because it was used by Toyota cars. "There must be a road before the car reaches the mountain, and if there is a road, there must be a Toyota car." So many people began to ridicule Lei Jun and plagiarized Toyota's slogan.
Other netizens said: "Some people are obsessed with criticizing Xiaomi Lei Jun. Toyota's advertisement is: There must be a road before the car reaches the mountain, and if there is a road, there must be a Toyota car. The first half of the sentence is completely an ancient proverb, not a manufacturer. advertising slogans. So foreign companies can use ancient proverbs, but our own companies can’t? OK, OK, let’s play it like this..."
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