15 minutes is enough to identify the rising star among hundreds of people. She always asks: What have you done for music? The answer is not important, the important thing is whether the other party answers sincerely.
Ma Hao and the players repeatedly stressed the need to maintain individuality. She said: If you were a pumpkin, I wouldn't turn you into a cucumber. In this world, there are pumpkins, watermelons, and cucumbers. It's boring to be all cucumbers.
Gradually, "superstars" are no longer born in the era. The last popular player was the champion of " Tomorrow's Son " five years ago Mao is not easy . In 2022, Ma Hao will no longer do selection shows, and her team's new song "Come and See Our Concert" will be recorded in Changsha. Ma Hao said she is one of the TV directors who have interviewed the most young Chinese people. She has spoken to thousands of young people with very different faces. Zeng Yike , Hua Chenyu and Mao Buyi, the contestants who became famous overnight on her show were originally selected by her.
started from " Happy Girl ", and every year, Ma Hao went to the front line to cast roles. The casting team initially screened four or five hundred people, and Ma Hao observed them face-to-face, chatting one-on-one, and chatting with each person for an average of 15 minutes.
15 minutes, enough time for Ma Hao to identify the rising star among hundreds of people. 's many years of experience have made her very keen. No matter how ordinary this person is at first glance, as long as she is a talented person, she will definitely find the bright spot.
Hua Chenyu is a relatively obvious type of talent, Ma Hao just took a look and knew that he had found a treasure. Mao Buyi is relatively insidious. Others may not see it at once, but she can.
Ma Hao has to make three judgments in 15 minutes: whether this person really loves music, whether he has talent, and whether he has an independent personality. The independent personality of seems to be very abstract, but as long as he reads the lyrics created by the other party, Ma Hao knows it.
When we first met, Ma Hao always asked a question: What have you done for music?
The answer is not so important, the important thing is whether the other party answers sincerely. Expression, look and tone of voice are all items to be examined. Ma Hao said that at her age, it is immediately obvious whether true love or fake love.
, a contestant who is very talented in Ma Hao's opinion directly answered her, music creation is meaningless, why should life pursue meaning? Ma Hao liked this answer very much. Later, when recording the show, he slowly discovered that for this young man, creation is like air, and people don't need to explain the meaning of air.
Ma Hao doesn't care about the looks of the contestants. Her bottom line is not to be too ugly. After all, the show is still for the public to watch. The contestants she selects into the show must at least ensure that they are within the range of "not handsome or ugly". In
" Tomorrow's Creation Plan " has a player Ma Hao likes very much. When saw the other party for the first time, Ma Hao thought to himself, it's over, what's going on? The other party was small, with a hunched back, looking very uninspired, and very shy, and did not dare to look at people when speaking. If Li Yuchun is the kind of person who can be identified even if he is thrown among 100,000 people, the boy in front of him will not be seen even if he is thrown among ten people. But as soon as the other party started to play the guitar and sing, Ma Hao was quickly conquered.Let each other sing four songs in a row.
2
For more than ten years, Ma Hao has been one of the most authoritative directors in the field of selection programs in China. In 2008, she was invited by Long Danni to serve as the vice president of Tianyu Media . The two became close partners and produced several seasons of "Quick Girl" and "Quick Boy" for Hunan Satellite TV . In 2017, the two teamed up to set up wow wow wow, and began to produce the "Children of Tomorrow" series, which has aired five seasons by 2021.
Ma Hao was busy coordinating everything on stage and behind the scenes, and still had to find time to talk to the players. Because young players will be locked up for months, not allowed to use mobile phones, isolated from the outside world, and squeezed by the fierce competition system, they are especially prone to emotional breakdowns.
At this time, Ma Hao became "Sister Ma" and chatted with them. The chat effect is always good. Ma Hao feels that young people under the age of 25 can't handle it without her. Can
not lock up the players and not squeeze humanity? Ma Hao said, I am afraid there is no better way.
The form of developmental programs is summed up by so many program producers over the years. If the players don't live together and manage them together, but stay in a hotel outside, chat with friends for a day today, and tomorrow's mother comes to visit the class again, it will be difficult for them to be in a state of competition. What the audience wants to see is the visible growth of the players in just a few months, and this growth comes at a price.
Three
Ma Hao is born in Changsha after 70. After graduating from the Chemistry Department of Jilin University in 1997, she entered a mineral water factory in Changsha as a laboratory technician. 's work was too repetitive, and she couldn't stand it soon enough. After get off work, she went for interviews everywhere and called the " Happy Camp " program group, which was recruiting interns.
Hunan Satellite TV officially started broadcasting on New Year's Day in 1997. In July of the same year, it launched the first entertainment variety show "Happy Camp", which was later called the cradle of Chinese reality TV directors. The person
answered the phone was Wang Bingwen, the founder of Happy Camp. Wang Bingwen became a program producer from Hunan Radio and Television's director van driver, and later became the deputy director of Hunan Satellite TV. He didn't come from a major, and he didn't mind that Ma Hao studied chemistry, so he let her into Taili for an internship.
In the "Happy Camp" program group, Ma Hao did everything, input subtitles, did drama , on-site coaching, and brushed the stage art. For the first revision of the new stage art, Ma Hao was responsible for painting half of the paint, which took an all-nighter. She also works as a receptionist. In 1999, Li Yapeng became popular with "Following Love to the End". For the first time in "Happy Camp", it was Ma Hao who went to Zhuzhou to bring Li Yapeng to Changsha.
Ma Hao's original partner and teacher was Song Dian. Song Dian is a pseudonym, it is said that he has a lot of ghost ideas. Ma Hao followed Song Dian to the location to shoot the funny and tricky video of "Happy Camp", and that section became the trump card of the show.
Among the more than 30 interns in the same period, only Ma Hao successfully turned into a regular. In the second year of "Happy Camp", Ma Hao was appointed by Wang Bingwen as the producer of the amateur knowledge quiz show "Happy New Frontier". The program was broadcast on Economic Television in September and landed on Satellite TV in November to balance the controversy that "Happy Camp" was receiving at the time: the overemphasis on stars.
four
In 2000, Hunan Satellite TV's program structure was adjusted, and Ma Hao began to be responsible for directing large-scale evening parties. does a party, and the cycle lasts for several months. In the age of underdeveloped Internet, the first thing to plan a party is to go to Xinhua Bookstore and the library to check a lot of paper materials and do homework.
At the beginning of 2001, Ma Hao directed Hunan Satellite TV's Spring Festival Gala "Happy Journey". In order to shoot a VCR of less than 10 minutes, Ma Hao and his colleagues went to visit the northwest frontier post. Among them, there is a story about the soldiers in the post who did not go home for eight years, expressing to the camera that they miss their mother. It was the first time that an emotional short film from the perspective of ordinary people appeared in a Chinese TV show, and Ma Hao's team became famous in the industry.
An old colleague remembered that Ma Hao used to wear a powder blue down jacket with a braid back then. In his opinion, many directors can have good ideas, but if the details are not expressed in place, the emotions cannot be penetrated, and the program effect is not satisfactory in the end, and Ma Hao pursues perfection, and the degree of completion is always high.
Many male directors work under Ma Hao, and they are a little scared of her. Ma Hao always remembers clearly what everyone in the team said. When there is a problem, Ma Hao can immediately find the person in charge, repeat what the other party said at the beginning, and ask the other party why the execution is different from what he said before. Same.
Ma Hao thinks that the reason why she can shine in Hunan Radio and Television is precisely because she studied chemistry. Being a non-major class allows her to have a lot less restrictions than others, and she rarely feels that she cannot do anything.
She is also very logical. She said that the essence of "Happy Camp" is a party, and it looks like there are many drawer-style links, but they need to be connected by an invisible thread. While other directors were still thinking about the game itself, Ma Hao was already thinking about the underlying logic and narrative of the show. Later, she started to do "Happy Girls", participated in the schedule setting, how many people were promoted and eliminated in each issue, she thought it was like doing a math problem. At the end of 2004, Ma Hao went to London to train for half a year. London was the world center of reality TV at the time. , a British reality show producer and director who works in the front line, does not talk much about theory, but mainly shares personal experience and dismantles the creative process and product logic of the show. Ma Hao felt that something unheard of was coming, and believed that the reality TV show in mainland China at that time was at least 10 years behind the UK.
In "Happy Camp", Ma Hao felt that a show was an "idea", and it was done when he came up with it. But in London, she realized that a flash of light was far from enough. The show had to be industrialized and have a methodology.
In April of the second year, when Ma Hao returned to Changsha from London, she found that she had missed the biggest excitement in Taili - the preparations for the 2005 " Super Girl ". The program started the audition in the spring and attracted phenomenal attention in the summer. Li Yuchun, Zhou Bichang , Zhang Liangying were born, and the director Long Danni came from the terrestrial channel Hunan Economic TV , which overshadowed all the TV directors of satellite TV at that time.
6
In Hunan at the beginning of the 21st century, if you want to ask the local audience which channel they like best, the popularity of Hunan TV will not necessarily lose to Hunan Satellite TV. Compared with Hunan Satellite TV, which undertakes a large number of party tasks and broadcasts to national audiences, has a more grounded and less restrictive style.. The most important person in history is named Long Danni.
Long Danni launched the variety show " Lucky 3721" in 1996, which has the highest ratings in Hunan. Hong Kong star Wen Zhaolun participated in the first episode, and the ratings reached more than 50% of the horror. Then she produced "True Love". The trump card section is to match lovers with broken emotions on the spot. There is a famous line: "There is true love in the world, and there is true love in the world". When the "True Love" was revised, the "Provincial Beautiful Teens" and "Provincial Beautiful Girls" competitions were held to select the grass school flowers of all middle schools in Hunan. In 2002, Long Danni imitated Dutch 's "Big Brother" to produce a reality show "Perfect Holiday", and later she also took the lead in a plastic surgery reality show "Amelie".
When the first "Super Girl" was launched on Satellite TV, Long Danni made a similar program " Star Academy " on Jingshi. The champion Zhang Yafei became the top streamer in Hunan, and the number of SMS votes in the final was 490,000 . At that time, the national audience voted only 110,000 votes for the 2004 Super Girl champion An Youqi .
But a year later, none of those numbers are surprising. The 2005 Super Girl champion Li Yuchun received 3.52 million votes in the finals. Ma Hao regards the encounter with Long Danni as an important node in her life. Before
, Ma Hao also participated in " Happy Boys " in 2007. In previous competitions, the two singing areas of Chengdu and Changsha were the strongest, but this year, the Xi'an singing area under Ma Hao's responsibility was outstanding, and the final national champion and runner-up Chen Chusheng and Awakening came from there.
In 2008, Long Danni took office as the president of Tianyu Media, and extended an olive branch to Ma Hao through the help of Yang Liu, a mutual friend of Ma Hao. She told Ma Hao that she wanted to make a brand new Tianyu , and the company's business was "three sets of carriages": program content, artist management and film and television business. She wants Ma Hao to be in charge of the content of the show.
At that time, Ma Hao and Long Danni were not familiar with each other. What surprised her was that Yang Liu, in her own impression, was a rebellious person who rarely convinced anyone, but was completely convinced by Long Danni. Yang Liu told Ma Hao that Long Danni has created a new type of show in China almost every year. Ma Hao was greatly shocked after hearing this, and felt that Long Danni was the one who could help him break through the bottleneck and seek new changes.
The first project they collaborated on was the Hunan New Year's Eve party at the end of 2008. It was the first time for the two teams to run in, and Ma Hao clearly felt that the two teams came from different environments. Long Danni's team is from Hunan Economic TV, and the atmosphere is open and free. Ma Hao's team has done too many TV shows, which is somewhat constrained.
Ma Hao secretly compared with Long Danni, the conclusion is: "I can't keep up, and I think I'm too rude."
When Ma Hao was the chief director of "Happy Girl" in 2009, she felt that she was with Long Danni. In the same rhythm, and both teams can play their best. Long Danni's team is good at squeezing human nature and making fashionable and youthful things. Ma Hao's team is good at expressing feelings and strengthening the sense of youth. Wei Wenbin, director of radio and television at the time, had a high evaluation after watching "Happy Girls", saying that he saw both Ma Hao's taste and Danny's taste in the show.
8
October 2013, General Radio and TelevisionThe bureau issued the "Notice on Doing a Good Job in 2014 TV Star Comprehensive Channel Program Arrangement and Filing Work" to each David TV, resisting excessive entertainment, strengthening the filing management of reality TV shows, and also stipulated that in each future quarter, gold Only one singing selection program can be broadcast during the time slot. As for which one will be broadcast, the General Administration will hold a council to select it. Influenced by this,
, in 2013, "Happy Boys" became the last season of Hunan Satellite TV's "Super Fast" series. This is the last "Quick Boy" and "Quick Girl" series by Ma Hao. She had to stop and think about how to change to a permitted form of presentation and continue to do the juvenile programs she was interested in.
In 2014, Ma Hao went to the United States to live for 10 months, and the days seemed to return to London ten years ago. She watched a lot of reality shows and musicals, among which the foreign reality show "WIN: WHO IS NEXT" caught her attention. In this show, the contestants are not fighting alone, but the contestants are divided into two groups, A and B, for a series of performance competitions. The team with the highest number of audience votes finally made their debut as a group with WINNER as the group name.
Ma Hao was shocked after reading it, thinking that this form could carry the kind of passionate youthful feeling she wanted to create. After a 12-hour time difference, Ma Hao called Long Danni and said that he wanted to do such a show. This is " Burning Boy " broadcast on Zhejiang Satellite TV in early 2015.
At that time, there were not many local companies that trained trainees. Ma Hao and Long Danni started from scratch and found 16 contestants with good qualifications, some of them were singing, some were dancing, some were acting, or some ordinary college students. Before recording the show, they were focused on practicing how to sing and dance for nearly three months. Ma Hao said that this is not training, it is almost a kind of literacy.
Li Yuchun and Shu Qi served as the captains of the two camps, and Long Danni also appeared on the show for a long time as a judge for the first time. The popularity of the
show is really good, but the plot trend has caused huge controversy. The two teams that have been fighting each other for several months finally merged, and 9 members of the 16 people were selected to debut and form the X Nine Youth League. The fans of the two teams couldn't adapt at once. They felt sorry for the players who couldn't make their debut, and they felt that it was unacceptable that the two groups of people who had been competing for a while were suddenly converging. Fans scolded the show for not understanding " group soul ", and couldn't help but look forward to this boy group born in the reality show.
9
TV variety shows were further strengthened in 2014, and new opportunities for reality shows appeared on the Internet platform.
At the end of 2014, iQIYI 's self-produced program " Wei Hua Shuo " became the first phenomenon-level online variety show, and the spicy expressions that appear to be quite risky in TV programs can be found everywhere in this online variety. young audiences are also gradually being attracted to Internet platforms. Following the audience, there are also variety show practitioners. In 2015, Hunan Satellite TV hosted the first brother He Jiong also began to host the online comprehensive " Please Refrigerator ", many directors and screenwriters left the TV station to start businesses on the Internet.
During the Spring Festival of 2016, Peng Ling asked Ma Hao to chat once. Peng Ling was previously the director of Hunan Jingshi. Ma Hao invited her to do a reality show. The group variety show after the debut of "X Nine Youth League" is aimed at fans and has a narrow audience. It is suitable for a small-scale pure online variety show. This is the first step for Ma Hao and Peng Ling to test the waters in the field of network synthesis. The broadcast of the small group
made Ma Hao discover that the cooperation with the Internet platform is very smooth. In 2017, wah haw wah was established in Beijing, and jointly produced "Tomorrow's Son" with Tencent video . Ma Hao is the chief director and Peng Ling is the chief screenwriter.
From TV stations to the Internet, there have been many changes in the way programs are done.
Peng Ling remembered that in Hunan Satellite TV, it was very simple to cooperate with different departments. Everyone got together to hold a technical coordination meeting or director meeting, and it was done on the first floor. But doing "Children of Tomorrow" is different. Some coordination departments come from , Tencent , and various outsourcing teams. The communication cost is not the same order of magnitude as before. The pressure faced by
to be an online general manager is no different from the TV era. In the stage, the director of program creativity can think purely about creativity, and investment promotion is the business of the investment promotion department. However, when making programs on the Internet, it requires product thinking and IP creation from the source of creation. It failed in the first season and was immediately eliminated by the market.
For the first time, Peng Ling found that he still had to compete for the players' time. Reality show screenwriters want to have character storylines, and hope to get along and chat with players more. This is a matter of course on TV, and other departments will cooperate. However, in an S+-level web ensemble, the contestants' day was filled with intensive rehearsal, class, shooting of commercial advertisements and various material needs, and the time allocated to the screenwriter was limited. Peng Ling even felt that he couldn't even write a script. She had a heated argument with the election management team over this, and then gradually completed the run-in.
10
Another embodiment of the Internet thinking is to focus on user feedback and to upgrade products every season.
In the past, whether it was Super Girl, Fast Girl or Fast Boy, the competition system process did not change much. But each season of Tomorrow's Son is overturning the framework of the previous season.
For example, in the first season, three tracks were designed, Yang Mi served as a mentor to the track called "Prosperity Beauty", choosing idols with outstanding appearance, Xue Zhiqian The track emphasizes creative talent, Hua Chenyu's magic sound competition Dao emphasizes singing skills, making the competition a social experiment, allowing the audience to choose for themselves, whether it is good looks or talent. In the end, the audience's answer was talent, and it was not easy for Mao, who is known for his originality, to win the championship. Throughout the summer of 2017, his " " was at the top of the music platform's hot list.
But Ma Hao received a user feedback that the first season was not musical enough. So when I did the second season in 2018, I focused on improving the musicality. But at the end of the second season, she reflected again that the characters and stories were not taken into account, resulting in the program being relatively small and the contestants not being popular.
Tencent's most popular program in 2018 is " Creates 101". Meng Meiqi , Yang Chaoyue , Wang Ju These contestants are highly recognizable and even become representatives of different social values. The whole industry realizes that the trainee's singing and dancing ability is secondary, and being a character and a topic can break the circle.
"Tomorrow's Son" is in the third season, and the program has changed from selecting boys to girls. Ma Hao said that because girls can resonate more with the audience, she feels that the third season is more empathetic than the second season, but after the girls are selected, how to gain a foothold in the music market, she is still studying this issue.
Eleven
In the few years that Ma Hao continued trial and error exploration with "Children of Tomorrow", the popular formula for artist selection shows has undergone major changes.
Before 2018, "fast men" and "fast women" were the most popular. 2018 years later, the most successful talent show models in the Chinese variety show market are "PRODUCE101" imported from South Korea, "Teng Aiyou" and other big platforms. Every year, there is a "101" program, which adds up to more than 300 dollars a year. A newcomer, the good seedlings were almost cleaned out.
The audience doesn't care about the musicality and whether the song is good. Popular songs in the short video era require simple brainwashing and focus on the combination of singing and dancing. Dance is even more important than music. The members of idol groups often do not lip-synch, but the choreography must be memorable and the expressions must be expressive.
At the same time, Ma Hao's "The Son of Tomorrow" emphasizes musicality, encourages originality, and amplifies talent. also has some group selection programs to find wow haw wow, but Ma Hao is more willing to continue to do "Tomorrow's Son", she said: "To be honest, I am more disgusted with industrialization." Hao feels that young people have also accumulated a lot of desire for expression, which is the right time to select singer-songwriters, so the fifth season is called "Tomorrow's Creative Project". Before the recording of
, the main creator held a planning meeting at Wuxi , Ma Hao and Long Danni were very excited to chat, they put down their rhetoric: back to the Rolling Stones, back to the golden age of music. Was Tsai Qin good-looking back then? Is Luo Dayou good-looking? Is Wubai good-looking? What you did then, what you do now.
Ma Hao and the players repeatedly emphasized maintaining individuality. She often uses this analogy: If you were originally a pumpkin, I would not transform you into a cucumber through transformation. In this world, there are pumpkins, watermelons, and cucumbers. It's boring to be all cucumbers.
She said: "Everyone says that we are very fond of artists. In fact, the reason behind the love is that if they can't express their individuality and make a thousand people on the stage, what do you mean by that?"
can't cater to the market in terms of appearance , Ma Hao hopes that "Tomorrow's Creation Project" will stand on the ground with music. This vision could not be realized in the first four seasons, and the most out-of-the-circle song in the show is still "Relieving Sorrow" sung by Mao Buyi in the first season. To achieve the fifth season, the team believes that the most important task is to push the song out of the circle.
For this reason, the music director has been doing industry research since the beginning of 2021, studying how to create a popular single, making more than 100 pages of PPT, and repeatedly demonstrating. Finally deduced: the fifth season should be based on original and ballads . After
clarifies the direction, and then further detailed brain map , what is the original proportion of songs in the whole season? What percentage of each song style? After these directions are finalized, they will be synchronized to the casting team, telling them that there is currently a lack of players for what type of music, and the casting director will adjust the structure of the players according to the needs. The candidates for
are basically determined. After getting the demos of the contestants’ works (demonstrations), the music director further analyzes which songs can be released, which ones can be searched on topics, and which ones have hit emotional pain points. Report up and collect feedback. , tell the players and producers which direction they want to change the song. When
first started recording, Ma Hao experienced physical pain. She was still recovering from the Achilles tendon she injured in May. On the Wuxi studio, she was walking on a sliding leg protector. Sometimes I do some restorative exercises to help my blood flow while I'm on a conference call. In addition to the pressure of doing the show, Ma Hao needed medicine to relieve anxiety, and his weight dropped to more than 80 kilograms.
zDuring the recording of 3z
, sister Ma Yu brought her parents and children from Haikou to visit Ma Hao. At that time, Ma Hao was spinning in the shed and only slept four or five hours a day. But Ma Yu observed the suite where his sister lived, and saw that bags of snacks were stacked vertically in the snack storage box, and on the bathroom sink, bottles and jars of skin care products were also neatly arranged. Ma Yu commented that the quality of life is very good at first glance, and it is completely impossible to see that there is a woman living here who has not slept for two days.
Ma Hao is not the only one who lacks sleep in the thousands-square-meter recording studio in Wuxi Movie Metropolis. staff will stay up until the early morning or even in the morning, then go back to the hotel, sleep through the morning, wake up in the afternoon to reply to the backlog of work WeChat, have a meal, and then plunge into the shed, and so on for more than three months.
However, as far as the end result is concerned, Tomorrow's Creative Project is still not satisfactory. In September 2021, when the media visited the class, Ma Hao frankly said in the group interview: "This year we are not popular." There are more than 100 original songs released in the whole season, and none of them surpass Mao Buyi's "Relieving Sadness".
thirteen
Five years ago, I completely watched the first season of "Children of Tomorrow". At that time, there was a contestant named Zhong Yixuan, 16 years old, with a baby-faced student, playing guitar and singing green ballads, all the way on the show When I reached the top nine, I signed a contract and made a successful debut.
In 2021, Zhong Yixuan will be graduating from college, and he will return to "Tomorrow's Creation Project" to reach the top four. Artists like
who repeatedly participate in the draft have a bad saying, they are called "double-cooked meat". If develops well, no one will want to participate in the competition for the second time, but Zhong Yixuan feels that he has no choice. In the first season, only Mao Buyi became a popular singer, and everyone else was a passing meteor created by talent shows. At the beginning of
2018, Zhong Yixuan found that business performances and jobs were rapidly decreasing, and the anxiety of not earning money quickly came. When he was 16 years old and hadn't appeared on the show, he could support himself by singing live on Kuaishou, and he didn't care much about the family and asking for money at that time. Later, he debuted as an artist. After living in Beijing for two or three years, he had to spend his parents' money instead, and the psychological gap was huge.
Ma Hao gave him a very realistic suggestion: Although he has become an artist, he cannot give up his studies. Zhong Yixuan took the art exam step by step and went to Beijing Contemporary Music Academy . Although he signed with the company, he lived an ordinary college life: taking classes, watching movies, writing songs, and playing games. By 2020, Zhong Yixuan felt that he couldn't go on like this. Taking advantage of the annual meeting at the end of the year, he chatted with Ma Hao. He said he felt like he couldn't stay in Beijing any longer.
Ma Hao told him that within 3 days, book a flight ticket to go out to play, relax, and don't think too much. He recommended him a chance to perform, and then pushed him the WeChat of the director group of "Tomorrow's Creation Plan".
But the second draft does not seem to alleviate Zhong Yixuan's worries about the future. There is a link in the program, where Long Danni talks to the contestants. Zhong Yixuan told Long Danni that he was considering taking the teacher's qualification certificate. If he stopped being an artist in the future, he could still teach children to play guitar.
Ma Hao said that "Tomorrow's Creation Project" is not popular enough, he is the first responsible person, the team has worked hard, the children are very talented, the problem must lie with him, maybe there is still a lack of means to find this path. , so no more fire.
She hasn't found the answer yet. But it is clear that she hopes her team will continue to find more Zhong Yixuan and Mao Buyi and send them to the stage.
14
On October 15th, 2021, I went to Wuxi to watch the finals of "Tomorrow's Creation Project". Ma Hao worked continuously for more than 24 hours the day before, and only went back to the hotel in the early morning to fall asleep. At 2:30 in the afternoon, I saw Ma Hao in the shed. She has short hair of the same style as cherry balls, one of which is highlighted in purple. She is thin and has no makeup.
In the lounge, Ma Hao quickly picked vegetables from a lunch box and counted excitedly, she would be free in 27 hours. She asked Long Danni for a month's vacation and planned to disappear completely without replying to any work affairs. She felt that she was different from Long Danni in this point. Long Danni doesn't need a vacation, she does.
On the evening of the 15th, I sat in a chair in the back row of the studio to watch the final row of the finals. The link is simple: the top four perform two rounds of performances, and finally a champion is selected. Ma Hao sat in the studio, staring at all the cameras. Before the
players start to perform on the stage, there will be several eliminated players on the stage. According to the script, they will read a cheer for the players who are about to compete for the championship. But there was a problem in this part. Ma Hao sternly called to stop and start over. She thought this was an important paragraph to hit the emotional point, but the players were not full enough. The
finals were broadcast live, but there was a delay of hours when they actually aired. When the audience started watching the show at 8:00 pm, the entire show team had already ended the fierce battle, left the studio one by one, and went to the hotel for a celebration banquet. Ma Hao was the last to leave. The core creators of the
program took turns to speak on the stage with wine glasses at the celebration banquet, including Long Danni, Ma Hao, and Ma Yankun, the producer of the video platform. The broadcast effect of 's "Creation Plan for Tomorrow" is actually not good. Even the top four players are not popular, but Ma Yankun still looks very happy. This year, the future of online selection variety shows is uncertain. " Youth With You " and "Creation Camp" have reached their final seasons.
她说:“现在的节目能播完就不错了,能播完就是奇迹。”
采访、文:吴喋喋
新媒体编辑:Du
新媒体助理:曾瑶