"Please PPT!" "Who has a PPT to share with me" "Too many downloads, and the sharing link is down again". In the past two days, various business groups often see similar conversations. What kind of PPT is
so magical? It turned out that what everyone went crazy about was a "PPT for Alipay's new CEO's speech." Some merchants said, "Seeing that everyone is spreading, saying that this is the biggest money-making opportunity this year, download it first.
In this dozens of pages of PPT, half of it is a review of the digitalization of China's economy and believes that the current era of digital transformation of the service industry has arrived. The other part is about Alipay's future open policy.
Alipay forecast! The digitalization of retail and urban governance will soon be the trend of service industry digitalization!
Although the service industry has suffered a huge impact during the epidemic, as the saying goes, good fortune and good fortune will come from danger. How many merchants have begun to realize the importance of online services. Catering merchants are eager to open takeaway delivery, and various innovative contactless food delivery methods; the offline doors of retailers are closed, but the online doors are closed. Opened, one after another opened small programs, engaged in Taobao live sales... There are always more solutions than difficulties. After this epidemic, digitalization will only step on the accelerator, not the brake!
Alipay has taken a fancy to this path. Ant Financial CEO Sun Quan proposed: "Alipay will be the world's largest open platform for the digital economy. In the next three years, 50,000 service providers will help 40 million merchants with digital upgrades!" Accelerated arrival, but 80% of China's service industry has not been digitized. Once again, at the moment when merchants needed it most, Alipay stood up and Jack Ma stood up! ! ! How to do
specifically? To put it simply, Alipay will undergo its biggest transformation in three years, with a revision of the homepage and an increase in the convenience of life. More importantly, Alipay will open up hundreds of millions of traffic entries on the homepage to merchants that provide quality services.
How powerful is Alipay’s traffic? [Meicai] during the epidemic is an intuitive example. During the epidemic, the Mini Program of Meicai Mall received support from Alipay community life public domain traffic, covering more than 30 cities across the country for the first time, and gradually expanding to 80 cities in the later period. At the same time, Meicai has also been integrated into the official Alipay "buying food" topic. The data shows that in the first week of launch, the average daily DAU of the Alipay applet in Meicai Mall exceeded 100,000, with more than 800,000 new users acquired, and the repurchase rate was as high as 40%.
There are still many merchants who are worried about such a good opportunity, how can it be their turn? Don't worry, this time Alipay also gave clear rules: as long as your service is good, you can have good traffic rights. DT digital age business transformation plan and small program support plan. The former will be for merchants and operating service providers. As long as the mini-program business is better, the merchants and service providers can get more traffic and rebate incentives. The latter will give scores to small programs that provide high-quality services and give traffic incentives to have the opportunity to be selected on the homepage to connect with Alipay's billions of traffic.
And the PPT of this conference went viral, precisely because this move of Alipay is a difficult opportunity for thousands of merchants, and this PPT can help merchants better understand Alipay’s series of measures , Can also help them better seize this vent.
The CEO of Ant Financial said, "Opening is the constant pursuit of Alipay on this road!" He said this sentence three times. Alipay will further open up in the future, diverting its development dividends to the majority of merchants, and helping China together The digital upgrade of the service industry.
