wrote an article about "Robert Downey Jr. returns to Iron Man, Marvel fans cheer", I saw everyone’s understanding of Marvel’s current development, namely "Phase 4" and "Phase 5". "Stage" is more concerned about the development, so I am going to start writing a large series "How Marvel makes global cinema go crazy", this series will run through the Marvel MCU universe. It can be regarded as a summary review of the first three stages, and also an outlook for the fourth and fifth stages after 2020.
This article will serve as the "Foreword: Marvel Growth ~ Behind Those Unknown"
I said that if there is a mistake in the growth of this company, please correct it in the comment area.
Everyone knows that Marvel and DC are the two major comics giants in the United States, but Marvel was established a little later. DC is the acronym for Detective Comics. Founded in 1934, the most famous heroes are Superman and Bat The man has been commonly referred to as Super Super and Batman.
Time arrived in 1939, the year Batman was born, and Marvel was established in the same year, the founder is the publisher, Martin Goodman. Initially the company was called Timely Comics, Atlas Comics, MARVEL Comics Group, and later the name was finally changed to MARVEL Comics, because this Marvel Comics has always been We have been translating it until MARVEL decided to translate the Chinese name into Marvel in 2010. Then in the Marvel exhibition area in Hall B of the 7th China International Animation Industry Expo in 2011, Marvel announced that its Chinese name, Marvel, has officially landed in China.
The first superhero created by Marvel is "Namor The Sub-Mariner" (Namor The Sub-Mariner), who is a hybrid of humans and Atlantis.
is also the same year. Stan Lee, who has just graduated, is 16 years old. Under the introduction of his uncle, he joined the company as an assistant. His main job is to do miscellaneous tasks, occasionally filling out dialogues for comics when the editor is not busy. At this time, the main creators of
were the editor-in-chief Joe Simon and the painter Jack Kirby.
Soon Marvel was created as the first generation of Human Torch (Human Torch), let me say one more thing, this first generation of Thunderbolt and magic The Thunderbolt in the Four Heroes is not the same person. The first generation of Thunderbolt is an artificial person made by Professor Phineas Horton, which is also a biochemical person. The first generation of Thunderbolt first appeared in the movie in "Captain America 1". The man in red displayed at the "Tomorrow's Fair" in 1943 was the first generation of Thunderbolt, which was later found by Ultron and transformed into a vision.
Almost all of the superheroes created during World War II participated in the anti-fascist battle. The most famous is Captain America. Nine months before the "Pearl Harbor" incident, that is, (1941.03) Captain America was born, and also Staged the classic "punch Hitler" segment.
On the second day of the "Pearl Harbor Incident" (1941.12.08), the United States declared war on fascism, and superhero comic books were sent to the front, once became the "spiritual food" of soldiers. After the war, Captain America faded out It won't come back until the 60s. At that time patriotism was also given a new meaning.
By the time the two founders resigned in 1942, that is, Joe Simon and Jack Kobe, 19-year-old Stan Lee was in charge of life and death, and was instructed to take up heavy burdens for 30 years. Long-time editor in chief.
In the 1950s, the so-called "caricature harmful theory" broke out in the United States. It was believed that comics caused the crime rate. To be precise, it was one of the most representative and most influential statements of "McCarthyism". The then U.S. Senator McCarthy bombarded various industries from literature to education, saying that things like comics promote violence and pornography and hinder the development of young people. In addition, he also proposed to restrict the subject matter of comics and remove all negative content, which is also related to the prevalence of anti-heroes at that time. Of course,
comics company will not wait and die. They retorted that since comics are subject to censorship,What is not used in literature and movies that are more widely spread and more open than comics. This touched the bottom line of the First Amendment, and finally kept the only bit of status. At this point, Marvel collapsed across the board, and even had to borrow the DC channel to distribute.
In that period, the American comics industry almost suffered a catastrophe. The "golden age" was over. DC relied on Superman and Batman to get through the difficulties, and Marvel was almost on the verge of collapse, Stan Lee once thought To withdraw from this industry, plan to find another way out.
When DC created the "Justice League" in 1961, it was once hotly welcomed by the market. After being inspired, Marvel made a historic decision, planning to launch its own super British team, and come back. The painter Jack Bryant created the "Fantastic Four" together. Marvel ushered in a great revival of its own, and it was also the development point of Marvel's rise. (This is to explain that after Jack Kobe left his job, he went to DC and produced "Arrow" for DC in the 1950s. It was only in 1956 that he returned to Marvel and created a lot of horror and science fiction comics)
In 1962, the Hulk was born under the circumstances that reflected the doubts about the government and the threat of nuclear weapons. Although Hulk has great power, Bruce Banner as a human being cannot Control Hulk.
Next is the birth of Spider-Man. Before Iron Man was born, Spider-Man was Marvel's most successful superhero, and after its birth, it became the absolute face of Marvel. I want to say here that the reason why Spider-Man needs to add (-) is because DC's Superman (Superman) was already very popular in the comics world at the beginning of its birth, and both start with S. In order to prevent confusion, Stan Lee decided to add (-) in between.
came to the landmark Avengers in September 1963. In the early Avengers, it was composed of Iron Man, Thor, Hulk, Ant-Man, and Wasp. It was published in Revenge In the first issue of "Avengers", and in the second issue of "Avengers", the Hulk left and Captain America joined in. Therefore, the team has changed a lot, so the branch was established because of too many people. , That is "Avengers West Coast"
Note: The time when the superheroes and agents of the first issue of "Avengers" first appeared in the comics
Ant-Man (Ant-Man) 1962.1
Thor (Thor Odinson) 1962.8
Iron Man (Iron Man) 1963.3
Wasp (Wasp) 1963.6
Agent Nick Fury (Nick Fury) 1963.5
was born together with the Avengers and the famous X-Men (X- MEN) is regarded as a youth school drama in the superhero world. This idea of "learning how to control superpowers" was very advanced at the time.
time came to January 1967, the Guardians of the Galaxy (Guardians of the Galaxy) debut, but not the current members, but the first generation members, among them, the most familiar is Yondu (Yondu)
in the next few years Wei began to explode, and soon caught up with the development and sales of DC, and became another giant of comics. Later, in 1972, Marvel founder Martin Goodman retired, and Stan Lee became Marvel. Chairman of the board.
The reason why Stan Lee has such a deed is inseparable from his smart hard work, of course, there is also talent, and there may be another reason that Stan Lee and Martin Goodman are relatives.
The 1980s and 1990s was a period of volatility. Marvel went public and many creators set up their own businesses. Marvel was burdened with huge debts due to crazy acquisitions. The rapid rise of games and the Internet caused Meiman to suffer an unprecedented blow. Marvel was on the verge of filing for bankruptcy and selling the copyright of its characters. In this way, between 1986 and 1996, most of Marvel's super British were bought by various companies. Among them, their sons Spider-Man and Venom were sold to Sony. X-Men, Fantastic Four, Deadpool and other copyrights were sold to Twentieth Century Fox, and this was a difficult period and povertyOver the years, there has also been a situation in which the current Super English divisions cannot appear together. A few of them have returned. I won't go into details here. I will explain them in later articles.
Marvel established a subsidiary in the 1990s. Marvel Studios began to cooperate with other film companies to produce movies. The Spider-Man and X-Men that were previously authorized were made into movies, but Marvel obtained The share is indeed very small, so they plan to make their own movies.
Marvel has many parallel universes, such as the classic main universe (Earth-616), such as the ultimate universe (Earth-1610), and the Marvel movie universe (Earth-199999). Everyone knows that the Marvel universe is a worldview and super The hero team is doing very well.
started in 2008 when the Marvel Cinematic Universe (MCU) was numbered (Earth-199999), and it had a good start. In the second year (2009), Marvel’s parent company, that is, Manwei Wei Entertainment was acquired by Disney Dad and joined the castle family ever since.
Speaking of this, I have to mention Kevin Fitch. Since he joined Marvel as an assistant after graduation (are the most powerful people first as assistants?), he is destined to not overwhelm his talents. The background setting, the Marvel universe architecture and other related knowledge are well understood, and the "open-hanging zoom" begins. After
was the producer of the first part of "X-Men", he served as a producer for almost all movies based on Marvel comics. (Including Venom, but no signature)
has been committed to creating an MCU universe of his personal characteristics since Kevin Fitch was a producer. Facts have also proved his great success in "Iron Man".
With the success of the movie, Marvel Entertainment began to build a TV series. All we have seen is that the current "Marvel's Agents of SHIELD" (Marvel's Agents of SHIELD), especially the previous two seasons, is more closely related to the movie, and Several characters from the movie made cameo appearances (Nick Fury, Maria Hill, Fairy Girl Warrior-Sif), but because of many issues such as the occupation of the actor's schedule, Marvel Pictures and the parent company Marvel Entertainment had a disagreement. .
Due to the "civil war" between Kevin Fitch and Marvel Entertainment CEO Isaac Perlmutter, the funding of the film was greatly reduced. Finally, in 2015, Kevin Fitch threatened with resignation. , Which led to Disney having to reorganize the company.
Marvel Studios broke away from Marvel Entertainment. Kevin Fitch used creative decision-making as CEO of Marvel Studios to report directly to Disney. Disney is directly responsible, which means that Marvel Studios and Marvel Entertainment are on an equal footing and do not interfere with each other. Creation also has a lot of convenience in terms of funding.
TV series, comics, and animation are still in charge of Marvel Entertainment, so the relationship between movies and TV series is relatively small. Although it looks like the same universe on the surface, it creates a very embarrassing situation, but this is fine. , Does not restrict the creation of both sides, and this diversification also brings us more works.
And just this year, Kevin Fitch further expanded his influence, covering the overall creative direction of Marvel movies, TV, animation, and publishing.
No matter which company the role belongs to, no matter how the movie and TV series are separated, one person is always the same.
Yes, that's him.
Thank you for watching so far. There are many details that are not mentioned in the article, because there will be no less than 25 articles in this series, which will be mentioned in detail for everyone. If you like it, pay attention to the editor, let us review and look forward together.
