In recent years, it seems to have become the norm for cultural and tourism directors from various places to get out of the industry because of their talent and appearance. No, recently the video of Peng Bo, deputy director of Shenyang Yuhong District Culture and Tourism Bureau, using "English + Northeastern dialect" to promote rice has become popular again. However, Peng Bo has been busy apologizing in the past two days.
A few days ago, in a video promoting local rice released by the Propaganda Department of the Yuhong District Committee of Shenyang City, Liaoning Province, Peng Bo, dressed in a simple and capable outfit, appeared beside the golden rice fields and enthusiastically introduced the local area to netizens in English. rice culture. In the second half of the
video, Peng Bo switched to authentic Northeastern dialect, chatted enthusiastically with "Uncle Zhao", a large grain grower, and extended an invitation to the world in English. His fluent English expression can be easily switched with the familiar Northeastern dialect and Mandarin. His style is both professional and down-to-earth, and has won praises from many netizens.
Huge traffic followed, but at the same time it also attracted waves of "questions": "Why is the director so young and good-looking?"
Screenshot of Peng Bo's "Yu Hong Cultural Tourism"
English + Northeastern dialect
Tianyeli recommendation Yu Hong rice
On November 1, the first day the "Yu Hong Culture and Tourism" account went online, "Sui Min Nian Feng" became popular, and the video received a lot of attention less than an hour after it was posted. In the
video, the sky is high and the air is crisp in Shenyang in autumn. Pieces of golden rice fields are shining in the sun.
"Ladies and gentlemen, my dear friends, as the deputy director of the Bureau of Culture and Tourism, today I would like to introduce to you our specialty rice." There was a podium in the rice field. Peng Bo was wearing a formal suit and had a serious look on his face. The locals recommend the specialty rice in English, and the gentle breeze blows and makes the long hair dance gracefully. It is no exaggeration to say that this scene is like being in a foreign manor.
The next second, Peng Bo smiled like a tiger, and his fluent Northeastern dialect broke everyone's eyes: "Uncle Zhao shú, help us introduce it." After Zhao Heping, a big grain grower, introduced the crab field rice, Peng Bo instantly cut into English: "In the vast northeastern land, the breeze blows, and the unique sound seems to be the rice plants whispering, telling the joy of growing up..."
The sudden change in the painting style made netizens confused: "So seamless "Switch?" "This time I went from Washington to Tieling." "I feel like my English will get better after eating this rice." In the second half of the
video, Peng Bo took up farm tools and participated in farming, composing poems, and talking to the big grain growers. They sat around the fire, chatting about home affairs and the good harvest.
Mandarin tells about rice culture, Northeastern dialect is homely, and English invites the world. The combination of international style promotion and down-to-earth localized explanations is refreshing, and instantly sparked a discussion on the Internet. "Uncle Zhao's rich local accent is so kind. I give thumbs up to the beautiful director of culture and tourism." "Ingeniously conceived." , the contrast between Chinese and English is really good."
"Uncle Zhao shú" sold more than 200,000 kilograms of rice
In order to recommend local products, Peng Bo and his team consulted a large amount of relevant information and found that Yuhong District has a long history of rice cultivation. The first rice field was opened in 1906. In the end, they decided to use rice as the first product to promote, and promoted it in the form of a "press conference" to tell the story of Yu Hong Rice.
The current video traffic on the entire network has exceeded 10 million. Pengbo responded to more than 3,000 messages in two days and answered hundreds of phone calls every day.
Uncle Zhao's orders also surged. "Because I shouted the word 'Uncle Zhao', Uncle Zhao has been very busy these two days. Netizens from all over the country were very enthusiastic and placed a lot of orders." Peng Bo also shouted to Uncle Zhao, "We have worked together to make Shenyang more popular. We are so honored."
"I am very happy that Director Peng can recommend it!" After the video promoting rice became popular, Uncle Zhao said that the video was very effective in promoting goods. Obviously, they now receive hundreds of calls every day, and the street has set up a team to help them. It is understood that the village has sold more than 200,000 kilograms of rice in the past few days.
Peng Bo said that he has almost no personal life these days. Apart from interacting with netizens and accepting interviews, he is preparing for follow-up work."We were afraid that everyone would be disappointed with our follow-up works and Hong's follow-up, so all our departments worked together and worked hard."
She and her partners conceived four themes, namely "Everywhere in the World" "Hong", "Everything in Hong", "Ancient Rhythm in Hong" and the funny-themed "Aliens 'Come and'". In the future, Yuhong District will introduce and display the humanistic charm and landscape scenery here through lenses, short dramas, and interviews.
Beauty is on the rise
From "Liu Ying" to "Liuying"
After the popularity of the video "exploded", there were more and more doubts. Many netizens began to wonder, why is the director so young and good-looking? Too young, did you just come back from "study abroad"?
Peng Bo quickly responded publicly and apologized after hearing this: "You are young because you have a beauty salon. I am much older than you look on camera." He also said that he is "not a returnee from overseas. He was a real estate college student in 1983 and passed the exam in Tieling Xifeng, a national-level poverty-stricken county." ". Netizens said that it turned out that she was not a "Liu Ying" who returned from studying in the UK, but the Northeast's own "Liu Ying".
Peng Bo graduated from English major with CET-8 level and is 41 years old this year. Public information shows that Peng Bo once served as deputy director of the Yingbin Road Sub-district Office in Yuhong District and worked as a translator at the Foreign Affairs Office of Yuhong District for several years. In June 2024, he will be appointed as deputy director of the Yuhong District Culture, Tourism, Radio, Film and Television Bureau.
's popularity this time has brought a lot of pressure to Peng Bo. "I really didn't expect it to be so popular. If I had known it would be so popular, I wouldn't have opened up the beauty page so much." Peng Bo's father also expressed his gratitude for her "after-sales service" Giving advice: "My dad is getting angry all the time. My dad says you are cheating the people of the whole country. Why don't dad give you some money and you can do it like this video..."
In fact, the person who shot this video They didn't have much planning at that time. They were just about to harvest rice and were in a hurry. If they didn't harvest the rice, it would be harvested. They did not have a professional filming team. The script was written by Peng Bo and his colleagues. They never expected it to be so popular.
"Some netizens said that my English is a bit rough, but we all accept it with an open mind. I will practice slowly." Peng Bo also said that he will immediately withdraw from this matter and devote himself to a new job, and cannot be a one-time Internet celebrity. . Next, I plan to plan a Northeastern dialect version of the talk show to show this mental journey. The planned video shooting of four different themes will be promoted one after another. We will start from small steps, such as showing everyone the Dingxiang Lake, the largest urban lake in Shenyang.
Of course, what is more important is to create a “conspicuous package” for cultural tourism so that friends from all over the world can understand the history of the land beneath their feet.
In recent years, it seems to have become the norm for cultural and tourism directors from various places to get out of the industry because of their talent and appearance. No, recently the video of Peng Bo, deputy director of Shenyang Yuhong District Culture and Tourism Bureau, using "English + Northeastern dialect" to promote rice has become popular again. However, Peng Bo has been busy apologizing in the past two days.
A few days ago, in a video promoting local rice released by the Propaganda Department of the Yuhong District Committee of Shenyang City, Liaoning Province, Peng Bo, dressed in a simple and capable outfit, appeared beside the golden rice fields and enthusiastically introduced the local area to netizens in English. rice culture. In the second half of the
video, Peng Bo switched to authentic Northeastern dialect, chatted enthusiastically with "Uncle Zhao", a large grain grower, and extended an invitation to the world in English. His fluent English expression can be easily switched with the familiar Northeastern dialect and Mandarin. His style is both professional and down-to-earth, and has won praises from many netizens.
Huge traffic followed, but at the same time it also attracted waves of "questions": "Why is the director so young and good-looking?"
Screenshot of Peng Bo's "Yu Hong Cultural Tourism"
English + Northeastern dialect
Tianyeli recommendation Yu Hong rice
On November 1, the first day the "Yu Hong Culture and Tourism" account went online, "Sui Min Nian Feng" became popular, and the video received a lot of attention less than an hour after it was posted. In the
video, the sky is high and the air is crisp in Shenyang in autumn. Pieces of golden rice fields are shining in the sun.
"Ladies and gentlemen, my dear friends, as the deputy director of the Bureau of Culture and Tourism, today I would like to introduce to you our specialty rice." There was a podium in the rice field. Peng Bo was wearing a formal suit and had a serious look on his face. The locals recommend the specialty rice in English, and the gentle breeze blows and makes the long hair dance gracefully. It is no exaggeration to say that this scene is like being in a foreign manor.
The next second, Peng Bo smiled like a tiger, and his fluent Northeastern dialect broke everyone's eyes: "Uncle Zhao shú, help us introduce it." After Zhao Heping, a big grain grower, introduced the crab field rice, Peng Bo instantly cut into English: "In the vast northeastern land, the breeze blows, and the unique sound seems to be the rice plants whispering, telling the joy of growing up..."
The sudden change in the painting style made netizens confused: "So seamless "Switch?" "This time I went from Washington to Tieling." "I feel like my English will get better after eating this rice." In the second half of the
video, Peng Bo took up farm tools and participated in farming, composing poems, and talking to the big grain growers. They sat around the fire, chatting about home affairs and the good harvest.
Mandarin tells about rice culture, Northeastern dialect is homely, and English invites the world. The combination of international style promotion and down-to-earth localized explanations is refreshing, and instantly sparked a discussion on the Internet. "Uncle Zhao's rich local accent is so kind. I give thumbs up to the beautiful director of culture and tourism." "Ingeniously conceived." , the contrast between Chinese and English is really good."
"Uncle Zhao shú" sold more than 200,000 kilograms of rice
In order to recommend local products, Peng Bo and his team consulted a large amount of relevant information and found that Yuhong District has a long history of rice cultivation. The first rice field was opened in 1906. In the end, they decided to use rice as the first product to promote, and promoted it in the form of a "press conference" to tell the story of Yu Hong Rice.
The current video traffic on the entire network has exceeded 10 million. Pengbo responded to more than 3,000 messages in two days and answered hundreds of phone calls every day.
Uncle Zhao's orders also surged. "Because I shouted the word 'Uncle Zhao', Uncle Zhao has been very busy these two days. Netizens from all over the country were very enthusiastic and placed a lot of orders." Peng Bo also shouted to Uncle Zhao, "We have worked together to make Shenyang more popular. We are so honored."
"I am very happy that Director Peng can recommend it!" After the video promoting rice became popular, Uncle Zhao said that the video was very effective in promoting goods. Obviously, they now receive hundreds of calls every day, and the street has set up a team to help them. It is understood that the village has sold more than 200,000 kilograms of rice in the past few days.
Peng Bo said that he has almost no personal life these days. Apart from interacting with netizens and accepting interviews, he is preparing for follow-up work."We were afraid that everyone would be disappointed with our follow-up works and Hong's follow-up, so all our departments worked together and worked hard."
She and her partners conceived four themes, namely "Everywhere in the World" "Hong", "Everything in Hong", "Ancient Rhythm in Hong" and the funny-themed "Aliens 'Come and'". In the future, Yuhong District will introduce and display the humanistic charm and landscape scenery here through lenses, short dramas, and interviews.
Beauty is on the rise
From "Liu Ying" to "Liuying"
After the popularity of the video "exploded", there were more and more doubts. Many netizens began to wonder, why is the director so young and good-looking? Too young, did you just come back from "study abroad"?
Peng Bo quickly responded publicly and apologized after hearing this: "You are young because you have a beauty salon. I am much older than you look on camera." He also said that he is "not a returnee from overseas. He was a real estate college student in 1983 and passed the exam in Tieling Xifeng, a national-level poverty-stricken county." ". Netizens said that it turned out that she was not a "Liu Ying" who returned from studying in the UK, but the Northeast's own "Liu Ying".
Peng Bo graduated from English major with CET-8 level and is 41 years old this year. Public information shows that Peng Bo once served as deputy director of the Yingbin Road Sub-district Office in Yuhong District and worked as a translator at the Foreign Affairs Office of Yuhong District for several years. In June 2024, he will be appointed as deputy director of the Yuhong District Culture, Tourism, Radio, Film and Television Bureau.
's popularity this time has brought a lot of pressure to Peng Bo. "I really didn't expect it to be so popular. If I had known it would be so popular, I wouldn't have opened up the beauty page so much." Peng Bo's father also expressed his gratitude for her "after-sales service" Giving advice: "My dad is getting angry all the time. My dad says you are deceiving the people of the whole country and want to Why don't dad give you some money, and you can do it like this video..."
In fact, they didn't have much planning when they shot this video. They were just about to harvest rice, and they were in a hurry. If they didn't shoot the rice, they would Confiscated. They did not have a professional filming team. The script was written by Peng Bo and his colleagues. They never expected it to be so popular.
"Some netizens said that my English is a bit rough, but we all accept it with an open mind. I will practice slowly." Peng Bo also said that he will immediately withdraw from this matter and devote himself to a new job, and cannot be a one-time Internet celebrity. . Next, I plan to plan a Northeastern dialect version of the talk show to show this mental journey. The planned video shooting of four different themes will be promoted one after another. We will start from small steps, such as showing everyone the Dingxiang Lake, the largest urban lake in Shenyang.
Of course, what is more important is to create a “conspicuous package” for cultural tourism so that friends from all over the world can understand the history of the land beneath their feet.
Modern Express/Modern+ reporter Ding Mengsha Hu Yumei
(Some pictures are provided by Liaoshen Evening News )
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