The mainland market after the National Day holiday has been miserable.
The reputation of the excellent "Burning City" has been counterattacked. Even if the audience acts as a tap, the current cumulative box office is only a little over 100 million. This shows how deserted the market is, and the Lunar New Year slot, the last prime time period in 2024, is also facing huge pressure.
In the 2024 Lunar New Year holiday, Deng Chao and Huang Xiaoming compete for the box office championship, and Donnie Yen's new film may become a dark horse.
Every year, the Lunar New Year film begins in mid-to-late November. This period was previously considered the best of the year, making Feng Xiaogang and Ge You the kings of Lunar New Year films and dominating the mainland comedy market for many years. Unfortunately, since the rise of the Spring Festival film, the Lunar New Year film has become less popular. It gradually became a bit tasteless.
There are currently 35 new films scheduled for the 2024 Lunar New Year.
There are not many that really attract attention. Although "Crayon Shin-chan: Our Dinosaur Diary" is a big IP, the box office ceiling of Japanese animation in the mainland market is only about 600-700 million. Jia Zhangke's "The Romantic Generation" is said to have spent a lot of money. It was produced in 2022, so it was released for 22 days. However, this kind of literary film itself does not have much audience. Let alone 22 days, one week is enough.
and Hollywood's R-rated action blockbuster "Gladiator 2", etc., are basically not the seed players for the Lunar New Year championship.
Judging from the new films currently scheduled for release this year, Deng Chao's " Guaranteed to Win" and Huang Xiaoming's " People with Wigs " will compete for the box office championship during the Lunar New Year. What's interesting is that the release dates of these two new films are only one day apart, which makes them quite similar to each other.
Judging from the subject matter, "Win the Game" has advantages.
The movie is written and directed by Liu Xunzimo. Liu Xunzimo, who became famous all over the country with " Never expected ", has a good grasp of the laughter and excitement of young audiences. His first directorial feature " became famous " It exceeded 926 million.
This time "Win the Day" is a workplace comedy that young audiences like very much.
tells the story of Bai Sheng, a technology company employee played by Deng Chao, who was laid off and lost 8 million in stock options. In order to keep the job and money he deserved, Bai Sheng planned a "scam" and got a chance to reverse the situation.
The whole movie is similar to the 2023 super dark horse "The Annual Meeting Can't Stop". It basically shows the broken things in the workplace in recent years using suspense comedy techniques. Bai Ke, Xiao Ai, Zhang Benyu, Kodak and other "Wanwanwu" Thinking of it, almost all the people of "Think of" are also helping out. Deng Chao's " China Ping Pong: Jedi Counterattack " and " Galaxy Cram School " in the past two years have average box office reputations.
But the popularity of the film among the people and the audience has nothing to do with it. As long as the quality of "The Winning Guarantee" does not have major problems, it is very likely to replicate the box office miracle of "The Annual Meeting Cannot Stop".
"Man in a Wig" was Huang Xiaoming's sole box office hit. It can also be regarded as Huang Xiaoming's version of "Hot and Spicy".
Huang Xiaoming lost 30 pounds for this movie. In the film, Huang Xiaoming plays Meng Zhong. On the surface, he is a well-known public interest lawyer who speaks out for the people and upholds justice. However, more than 20 years ago, Meng Zhong was a law college student who failed the law exam three times. In despair, he vented his inner anguish on a drunken passenger on a rainy night.
The biggest gimmick of "The Wig" is undoubtedly Huang Xiaoming's subversive appearance.
After losing 30 pounds, having a bald head, etc., Huang Xiaoming completely lost his appearance as a domineering president and became a powerful actor.
In addition, the movie explores many hot social issues. If it gets good reputation, it may become a box office hit.
Of course, in addition to "The Winner" and "The Wig", there are also many blockbuster new films that are also eagerly awaited. For example, Donnie Yen's " misjudged " is also expected to be released in the Lunar New Year movie. Maybe this is the Lunar New Year movie. Big dark horse.
returns after 5 years. Donnie Yen returns to the Lunar New Year movie. Can he replicate the myth of " Ip Man "?
The Lunar New Year show is undoubtedly Donnie Yen’s blessed place.
In the 2008 Lunar New Year, Donnie Yen brought "Ip Man". It was this action film that gave Donnie Yen a truly representative role, soaring into the sky and becoming the strongest in the universe. After Jackie Chan and Jet Li, he took up the banner of Chinese action films.
According to reports, "Misjudgement" is likely to be released in December this year. Although Donnie Yen's last transformational film " Search and Rescue " failed miserably at the box office in the mainland, no one dares to underestimate Donnie Yen's appeal in the action film market.
returns to the Lunar New Year movie after 5 years, and Donnie Yen will not disappoint action movie fans.
This time, Donnie Yen plays Huo Zihao, who was once an elite in the police force and later became a prosecutor. The movie is about law and action, and there is still something new. Huo Zihao is a man of literary and military skills, and he can impress the jury with his eloquent words in court. , and can also fight against evil forces with physical fists and investigate the truth. The
movie cost 300 million and can be called the most blockbuster Hong Kong movie in 2024. The mainland market after the National Day holiday has been miserable. The reputation of the excellent "Burning City" has been counterattacked. Even if the audience acts as a tap, the current cumulative box office is only a little over 100 million. This shows how deserted the market is, and the Lunar New Year slot, the last prime time period in 2024, is also facing huge pressure. In the 2024 Lunar New Year holiday, Deng Chao and Huang Xiaoming compete for the box office championship, and Donnie Yen's new film may become a dark horse. Every year, the Lunar New Year film begins in mid-to-late November. This period was previously considered the best of the year, making Feng Xiaogang and Ge You the kings of Lunar New Year films and dominating the mainland comedy market for many years. Unfortunately, since the rise of the Spring Festival film, the Lunar New Year film has become less popular. It gradually became a bit tasteless. There are currently 35 new films scheduled for the 2024 Lunar New Year. There are not many that really attract attention. Although "Crayon Shin-chan: Our Dinosaur Diary" is a big IP, the box office ceiling of Japanese animation in the mainland market is only about 600-700 million. Jia Zhangke's "The Romantic Generation" is said to have spent a lot of money. It was produced in 2022, so it was released for 22 days. However, this kind of literary film itself does not have much audience. Let alone 22 days, one week is enough. and Hollywood's R-rated action blockbuster "Gladiator 2", etc., are basically not the seed players for the Lunar New Year championship. Judging from the new films currently scheduled for release this year, Deng Chao's " Guaranteed to Win" and Huang Xiaoming's " People with Wigs " will compete for the box office championship during the Lunar New Year. What's interesting is that the release dates of these two new films are only one day apart, which makes them quite similar to each other. Judging from the subject matter, "Win the Game" has advantages. The movie is written and directed by Liu Xunzimo. Liu Xunzimo, who became famous all over the country with " Never expected ", has a good grasp of the laughter and excitement of young audiences. His first directorial feature " became famous " It exceeded 926 million. This time "Win the Day" is a workplace comedy that young audiences like very much. tells the story of Bai Sheng, a technology company employee played by Deng Chao, who was laid off and lost 8 million in stock options. In order to keep the job and money he deserved, Bai Sheng planned a "scam" and got a chance to reverse the situation. The whole movie is similar to the 2023 super dark horse "The Annual Meeting Can't Stop". It basically shows the broken things in the workplace in recent years using suspense comedy techniques. Bai Ke, Xiao Ai, Zhang Benyu, Kodak and other "Wanwanwu" Thinking of it, almost all the people of "Think of" are also helping out. Deng Chao's " China Ping Pong: Jedi Counterattack " and " Galaxy Cram School " in the past two years have average box office reputations. But the popularity of the film among the people and the audience has nothing to do with it. As long as the quality of "The Winning Guarantee" does not have major problems, it is very likely to replicate the box office miracle of "The Annual Meeting Cannot Stop". "Man in a Wig" was Huang Xiaoming's sole box office hit. It can also be regarded as Huang Xiaoming's version of "Hot and Spicy". Huang Xiaoming lost 30 pounds for this movie. In the film, Huang Xiaoming plays Meng Zhong. On the surface, he is a well-known public interest lawyer who speaks out for the people and upholds justice. However, more than 20 years ago, Meng Zhong was a law college student who failed the law exam three times. In despair, he vented his inner anguish on a drunken passenger on a rainy night. The biggest gimmick of "The Wig" is undoubtedly Huang Xiaoming's subversive appearance. After losing 30 pounds, having a bald head, etc., Huang Xiaoming completely lost his appearance as a domineering president and became a powerful actor. In addition, the movie explores many hot social issues. If it gets good reputation, it may become a box office hit. Of course, in addition to "The Winner" and "The Wig", there are also many blockbuster new films that are also eagerly awaited. For example, Donnie Yen's " misjudged " is also expected to be released in the Lunar New Year movie. Maybe this is the Lunar New Year movie. Big dark horse. returns after 5 years. Donnie Yen returns to the Lunar New Year movie. Can he replicate the myth of " Ip Man "? The Lunar New Year show is undoubtedly Donnie Yen’s blessed place. In the 2008 Lunar New Year, Donnie Yen brought "Ip Man". It was this action film that gave Donnie Yen a truly representative role, soaring into the sky and becoming the strongest in the universe. After Jackie Chan and Jet Li, he took up the banner of Chinese action films. According to reports, "Misjudgement" is likely to be released in December this year. Although Donnie Yen's last transformational film " Search and Rescue " failed miserably at the box office in the mainland, no one dares to underestimate Donnie Yen's appeal in the action film market. returns to the Lunar New Year movie after 5 years, and Donnie Yen will not disappoint action movie fans. This time, Donnie Yen plays Huo Zihao, who was once an elite in the police force and later became a prosecutor. The movie is about law and action, and there is still something new. Huo Zihao is a man of literary and military skills, and he can impress the jury with his eloquent words in court. , and can also fight against evil forces with physical fists and investigate the truth. The movie cost 300 million and can be called the most blockbuster Hong Kong movie in 2024. We all know that Hong Kong films have been severely beaten this year. I hope Donnie Yen can make a turnaround! Boost the confidence and morale of Hong Kong films!
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