"Harry Potter" " The Pianist on the Sea " " This killer is not too cold" " God of Cookery " " Your Name " " Howl's Moving Castle "... see When these familiar films appear on the big screen, people can't help but feel a sense of what year it is.
In 2024, a large number of movie re-releases and classic movie screenings made netizens once call this year the "first year of re-releases." According to incomplete statistics, more than 20 films have been re-screened or planned to be re-screened this year. Many of these films have even achieved good box office success.
So why are there so many movie re-releases this year? What kind of movies will be re-released? Why would audiences want to watch a movie they've already seen again?
Why are there multiple movies re-released? What kind of movies can be re-screened?
Classic film re-releases are not unprecedented this year. In the past few years, " Titanic " " Lord of the Rings " " Interstellar " " La La Land " " Avatar " and other well-known Hollywood movies, "Westward Journey" and " Classic Hong Kong films such as "" and "" have been re-released in theaters.
But why are so many films re-released this year? According to the manager of CGV Cinema Changsha Yuelu Store, this year’s film market has problems with new films being of poor quality or highly dependent on schedules. Thus giving many opportunities offered by classic films. In many unpopular schedules, these films are needed to fill the movie market.
She also told the Xiaoxiang Morning News reporter that in terms of themes and choices of re-screened movies, most of the re-screened movies focus on emotions and topics, especially those that are in line with the current aesthetic. In addition, films with upgraded technology and special effects are also an option.
△The "Harry Potter" movie poster promoted by the theater. Picture provided by interviewee
The reporter combed through the recent re-releases of movies and found that there are mainly several situations in which re-releases of movies occur. One is to take advantage of the opportunity to release it. For example, the movie "Avatar" was re-released when the movie "Avatar 2" was released, giving the audience the opportunity to relive the first movie in the cinema. This is the case with this year's " Dune " "The Origin of the White Snake". The other is to catch a special opportunity. For example, the movie "Oppenheimer" that was just released last year was re-released this year because it was competing for Oscars at the time, so it was another form of release taking advantage of the situation.
Another situation is that although the film has been online for streaming, it has not been released in mainland theaters. For example, although audiences have already watched movies such as "Howl's Moving Castle" and "The Killer" released this year through various channels, this is actually the first time these movies have landed on the mainland's big screen. It is also a case that
is remade and repaired, and a new version is produced for release. For example, the movie "Titanic" has been re-released many times. A 3D version was previously produced and re-released, and last year an IMAX version was produced and re-released. This year's " Wandering Earth 2" is also in the same situation. Although the recently released "Harry Potter" series of movies have not been restored or remade, they are also released as new IMAX versions, which are not exactly the same as those more than ten years ago.
The last one is the re-release of classic films that have good reputation and box office. For example, "Your Name", which was re-released in the summer this year, was released in the mainland in 2016. Until last year, it had been the number one Japanese animated film at the box office in the mainland. Another Japanese animated film "Slam Dunk" that was re-released this summer also achieved good box office results last year. This is the case for films such as "The Pianist on the Sea" and " Love Myth " that will be re-released soon.
△Movie fans lined up to watch the re-screening of the film.Picture/Interviewee provided
Why do you want to watch the movie again? How did the re-release of the movie perform?
Generally speaking, it is difficult for re-released movies to have an advantage over new movies at the overall box office. After all, many viewers have already watched it, and even if they haven’t, they can still find the source of the film through streaming media.
However, despite the lack of new breakthrough films this year, many classic old films still achieved good box office results. "Howl's Moving Castle" and "Your Name" released this year both grossed over 100 million at the box office. Many films in the "Harry Potter" series have also grossed tens of millions at the box office, even higher than many newly released films.
On November 4, "Harry Potter and the Goblet of Fire", which has been in theaters for 4 days, was still able to rank among the top four in the box office list that day.
cgv Cinema Changsha Yuelu store manager said that overall, the box office performance of this year's re-released movies is good. In particular, it fills the gaps in some schedule markets. "Each film has a different audience, and the gap in the number of viewers is relatively large." However, she feels that this year, both audiences and theaters are paying more attention to re-released films.
She also told reporters that young people are the main audience for these re-released films. "Sentiment is the biggest factor that attracts audiences to choose to watch re-released films. Generally speaking, there are more young people. They may have missed the films when they were released in the past, or they did not see the films on the big screen when they were children. They go to the cinema to relive the classics of the year. .”
Yi Jiang, a female movie fan in Changsha, has watched many re-released movies this year, including the "Harry Potter" series, "The Killer Isn't Too Cold", "White Snake: Origin", "Dune", "Your Name" and so on. . She told the Xiaoxiang Morning News reporter that many viewers who chose to watch the re-screening did so because they missed the opportunity to watch it on the big screen. I was too young at the time and did not have the opportunity to go into the cinema and experience it immersively. Now I can make up for the regret of that time. In addition, some movies that have been watched go to the cinema again, hoping to relive the wonderful experience at that time. "A good movie has the charm of being watched again and again and countless times."
She also said that when you rewatch old movies, you will find many perspectives that you have not paid attention to before. For example, when watching Harry Potter, I only focused on the protagonists before, but now I will notice the detailed emotional portrayal of some supporting characters, such as Professor Lupine carefully teaching Harry the Patronus Charm. If given the chance, she would also like to see "Fantastic Beasts and Where to Find Them," a reboot of Nolan's "Batman" series, in theaters.
△Peripherals provided by the "Harry Potter" viewing group. Picture/provided by interviewee
Another movie fan, jjjbest, also purchased movie tickets for multiple re-released movies. "But I didn't actually go to see many of them, just to get the peripherals." He told the Xiaoxiang Morning News reporter that these classic films are very sacred in the minds of movie fans, so there are many movie fan groups organizing movie viewing activities. I also bought the tickets to get souvenirs from the movie.
He analyzed that the reason why many movie fans choose to go to the cinema to watch old movies is because many people have not really watched these movies completely. Most of them have watched fragments through various channels to understand the plot. Walking into the movie can be enjoyed as a new movie. "And many movie re-releases are restored versions, and the picture quality and sound effects are incomparable when watched at home."
(Yi Jiang and jjjbest are pseudonyms)
Xiaoxiang Morning News reporter Wu Chengding
Reporting, rights protection channel: App market download "Morning "Video" client, search for "Help" to get direct access with one click; or add customer service on WeChat: xxcbcsp; or call the hotline 0731-85571188. If you need content cooperation, please call the government and enterprise service desk at 19176699651.
"Harry Potter" " The Pianist on the Sea " " This killer is not too cold" " God of Cookery " " Your Name " " Howl's Moving Castle "... see When these familiar films appear on the big screen, people can't help but feel a sense of what year it is.
In 2024, a large number of movie re-releases and classic movie screenings made netizens once call this year the "first year of re-releases." According to incomplete statistics, more than 20 films have been re-screened or planned to be re-screened this year. Many of these films have even achieved good box office success.
So why are there so many movie re-releases this year? What kind of movies will be re-released? Why would audiences want to watch a movie they've already seen again?
Why are there multiple movies re-released? What kind of movies can be re-screened?
Classic film re-releases are not unprecedented this year. In the past few years, " Titanic " " Lord of the Rings " " Interstellar " " La La Land " " Avatar " and other well-known Hollywood movies, "Westward Journey" and " Classic Hong Kong films such as "" and "" have been re-released in theaters.
But why are so many films re-released this year? According to the manager of CGV Cinema Changsha Yuelu Store, this year’s film market has problems with new films being of poor quality or highly dependent on schedules. Thus giving many opportunities offered by classic films. In many unpopular schedules, these films are needed to fill the movie market.
She also told the Xiaoxiang Morning News reporter that in terms of themes and choices of re-screened movies, most of the re-screened movies focus on emotions and topics, especially those that are in line with the current aesthetic. In addition, films with upgraded technology and special effects are also an option.
△The "Harry Potter" movie poster promoted by the theater. Picture provided by interviewee
The reporter combed through the recent re-releases of movies and found that there are mainly several situations in which re-releases of movies occur. One is to take advantage of the opportunity to release it. For example, the movie "Avatar" was re-released when the movie "Avatar 2" was released, giving the audience the opportunity to relive the first movie in the cinema. This is the case with this year's " Dune " "The Origin of the White Snake". The other is to catch a special opportunity. For example, the movie "Oppenheimer" that was just released last year was re-released this year because it was competing for Oscars at the time, so it was another form of release taking advantage of the situation.
Another situation is that although the film has been online for streaming, it has not been released in mainland theaters. For example, although audiences have already watched movies such as "Howl's Moving Castle" and "The Killer" released this year through various channels, this is actually the first time these movies have landed on the mainland's big screen. It is also a case that
is remade and repaired, and a new version is produced for release. For example, the movie "Titanic" has been re-released many times. A 3D version was previously produced and re-released, and last year an IMAX version was produced and re-released. This year's " Wandering Earth 2" is also in the same situation. Although the recently released "Harry Potter" series of movies have not been restored or remade, they are also released as new IMAX versions, which are not exactly the same as those more than ten years ago.
The last one is the re-release of classic films that have good reputation and box office. For example, "Your Name", which was re-released in the summer this year, was released in the mainland in 2016. Until last year, it had been the number one Japanese animated film at the box office in the mainland. Another Japanese animated film "Slam Dunk" that was re-released this summer also achieved good box office results last year. This is the case for films such as "The Pianist on the Sea" and " Love Myth " that will be re-released soon.
△Movie fans lined up to watch the re-screening of the film.Picture/Interviewee provided
Why do you want to watch the movie again? How did the re-release of the movie perform?
Generally speaking, it is difficult for re-released movies to have an advantage over new movies at the overall box office. After all, many viewers have already watched it, and even if they haven’t, they can still find the source of the film through streaming media.
However, despite the lack of new breakthrough films this year, many classic old films still achieved good box office results. "Howl's Moving Castle" and "Your Name" released this year both grossed over 100 million at the box office. Many films in the "Harry Potter" series have also grossed tens of millions at the box office, even higher than many newly released films.
On November 4, "Harry Potter and the Goblet of Fire", which has been in theaters for 4 days, was still able to rank among the top four in the box office list that day.
cgv Cinema Changsha Yuelu store manager said that overall, the box office performance of this year's re-released movies is good. In particular, it fills the gaps in some schedule markets. "Each film has a different audience, and the gap in the number of viewers is relatively large." However, she feels that this year, both audiences and theaters are paying more attention to re-released films.
She also told reporters that young people are the main audience for these re-released films. "Sentiment is the biggest factor that attracts audiences to choose to watch re-released films. Generally speaking, there are more young people. They may have missed the films when they were released in the past, or they did not see the films on the big screen when they were children. They go to the cinema to relive the classics of the year. .”
Yi Jiang, a female movie fan in Changsha, has watched many re-released movies this year, including the "Harry Potter" series, "The Killer Isn't Too Cold", "White Snake: Origin", "Dune", "Your Name" and so on. . She told the Xiaoxiang Morning News reporter that many viewers who chose to watch the re-screening did so because they missed the opportunity to watch it on the big screen. I was too young at the time and did not have the opportunity to go into the cinema and experience it immersively. Now I can make up for the regret of that time. In addition, some movies that have been watched go to the cinema again, hoping to relive the wonderful experience at that time. "A good movie has the charm of being watched again and again and countless times."
She also said that when you rewatch old movies, you will find many perspectives that you have not paid attention to before. For example, when watching Harry Potter, I only focused on the protagonists before, but now I will notice the detailed emotional portrayal of some supporting characters, such as Professor Lupine carefully teaching Harry the Patronus Charm. If given the chance, she would also like to see "Fantastic Beasts and Where to Find Them," a reboot of Nolan's "Batman" series, in theaters.
△Peripherals provided by the "Harry Potter" viewing group. Picture/provided by interviewee
Another movie fan, jjjbest, also purchased movie tickets for multiple re-released movies. "But I didn't actually go to see many of them, just to get the peripherals." He told the Xiaoxiang Morning News reporter that these classic films are very sacred in the minds of movie fans, so there are many movie fan groups organizing movie viewing activities. I also bought the tickets to get souvenirs from the movie.
He analyzed that the reason why many movie fans choose to go to the cinema to watch old movies is because many people have not really watched these movies completely. Most of them have watched fragments through various channels to understand the plot. Walking into the movie can be enjoyed as a new movie. "And many movie re-releases are restored versions, and the picture quality and sound effects are incomparable when watched at home."
(Yi Jiang and jjjbest are pseudonyms)
Xiaoxiang Morning News reporter Wu Chengding
Reporting, rights protection channel: App market download "Morning "Video" client, search for "Help" to get direct access with one click; or add customer service on WeChat: xxcbcsp; or call the hotline 0731-85571188. If you need content cooperation, please call the government and enterprise service desk at 19176699651.