copywriting | Thirteen
editor | soda water
The domestic drama market in October can be regarded as "open low and go high".
First, ancient puppet dramas such as " Seven Nights of Snow ", "Spring Flower Flame", " Splendid Peace " were launched one after another, but these dramas had little splash.
I thought that this month’s domestic drama market would be dominated by ancient puppet dramas, but I didn’t expect that it would become lively again near the end of the month.
The urban family drama " Happy Reunion " tells the story of urban women's marriage and career difficulties, and depicts the joys, sorrows, sorrows and joys of a Chinese-style family.
The period drama " Alley People " uses the experiences of three families and two generations to show the personal destiny in the development of the times.
These two dramas have jumped to the top of the list, with good popularity and reputation, and now there is another drama that is adding fuel to the domestic drama market.
" Yongye Xinghe " has been officially announced and will be broadcast in Goose Factory on November 1.
This plot has a novel setting, a humorous atmosphere, and distinctive characters. It has the potential to become the biggest hit of ancient puppet dramas in the domestic drama market this year.
01 A book-traveling adventure with a novel setting
"Eternal Night Galaxy" is adapted from the novel "Black Lotus Strategy Manual". It tells the story of Ling Miaomiao (played by Yu Shuxin) who accidentally traveled to the "book world" and became a female villain. She needs to complete Only by clearing Mu Sheng (played by Ding Yuxi)'s mission can he return to the real world.
In the process, Ling Miaomiao worked with Mu Sheng, Mu Yao (played by Zhu Xudan), Liu Fuyi (played by Yang Shize) and others in heroic deeds, and grew up in adventure after adventure.
Judging from the trailer and synopsis, there are two highlights in this drama that are worth looking forward to.
Highlight 1: A ghostly girl walks through a book to save herself.
"Time travel" is not a new setting in domestic dramas, but compared to settings such as traveling through time and space and soul exchange, the setting of traveling to the world in a book is rare.
In the play, Ling Miaomiao, a migrant worker, traveled through a bloody novel she had read and became the vicious female supporting character Lin Yu.
The original Lin Yu did a lot of stupid things, which disgusted the villain "Black Lotus" in the book, and eventually died tragically at his hands.
Ling Miaomiao is now forcibly bound to the mission system. Her mission is not only to catch monsters, but also to conquer Mu Sheng. Only by clearing the level can she return to the real world.
In the play, the heroine holds the "Heaven Sacrifice Script" at the beginning and her daily strategy, which fills the whole play with a joyful atmosphere, and the audience can't help but wonder how she will "change her destiny against heaven."
Highlight 2: Fantasy adventure in another world.
Traveling through the book is only the most basic setting of the plot, and the male protagonist is just an emotional line in the book. What is really exciting is the adventure of the demon-catching team in the play.
In the play, Ling Miaomiao has a strong desire to survive. In order to change the fate of cannon fodder, she takes the initiative to hug Mu Yao's lap and joins the protagonist group.
In this world, monsters are divided into nine levels, with different shapes, and can turn into human forms. Monster hunters are also divided into seven levels. Everyone wants to become the next heaven-level monster catcher.
In Ling Miaomiao's eyes, the originally soulless "paper figures" gradually came to life and became real partners. They went through all kinds of hardships to kill the dust demon and the mirror demon, and finally got what they wanted.
The adventure of Ling Miaomiao and her team in the play is also thrilling. Their experience of accompanying each other and growing up is not only touching and healing, but also makes people excited.
The advantages of group portraits are vividly reflected in this drama.
02 Good looks are online, and the lineup is not weak.
The overall style of this drama is more relaxed and daily, and it is in a setting similar to a game. Therefore, the casting must not only be good looking, but also be smart and natural.
Therefore, the casting of this drama is also painstaking, and each role is chosen just right.
ranks first, Ding Yuxi.
After playing the role of Han Shuo in " Rumored Chen Qianqian" and being recognized by more audiences, Ding Yuxi became a popular niche and starred in many costume dramas, such as "Chang Le Qu" and "Dali Temple Shaoqing Tour" ""Seven Auspicious Occasions".
However, most of these dramas have received mediocre response, and none has yet become a real hit, and this new drama is very likely to be an opportunity.
Ding Yuxi plays Mu Sheng in the new drama, but in the drama he is neither a deep and powerful minister nor a bright young man, but a ruthless, sinister and cold "Black Lotus".
As a "sister control", Mu Sheng smiles brightly when facing her sister, and her expression is relaxed. When she smiles, she looks even more youthful.
When the world was on the verge of collapse, Mu Sheng stared at Ling Miaomiao with affectionate eyes, revealing the pain and reluctance before saying goodbye.
Ding Yuxi is simply the perfect candidate for this role.
is second, Bao Jianfeng.
Bao Jianfeng is also a capable actor. In the past few years, he has also been quite active in film and television dramas. He has appeared in "The Beautiful Mountain Flowers", "The Stars Are Bright" and "Meng Hua Lu".
In all the costume dramas in which Bao Jianfeng has appeared, he has always played the role of the emperor. This kind of role that is rich but calm is very suitable for him.
But in the new drama, Bao Jianfeng plays Mu Huaijiang. Judging from his name, he should have a close relationship with Mu Sheng. In the officially released stills, Mu Huaijiang looks solemn and frowns slightly, as if he is thinking about something.
This character's identity and status in the play should be very important. It is perfect for Bao Jianfeng to play this role.
is third, Wen Zhengrong.
Wen Zhengrong is even more familiar to the audience. As a "golden supporting role" in domestic dramas, Wen Zhengrong's performances in "Dark Night and Dawn", " Flowing Water " and "Yan Xin Ji" are all impressive.
In the new drama, Wen Zhengrong plays the role of Princess Zhao. This character should not have many roles in the drama, but she seems to be a villain.
Creating a scheming character like this is already very handy for Weier Wen Zhengrong.
ranked fourth, Zhu Xudan.
The audience must still have an impression of Zhu Xudan's role as Xuannv in "三生三世十里桃花", but after that, Zhu Xudan's role has been tepid, and she has not played any representative roles.
And Mu Yao in the new drama is simply perfect for her. Mu Yao in the play is smart, calm, soft on the outside and strong on the inside, which complements Zhu Xudan's delicate appearance and clean temperament.
I believe Zhu Xudan can seize this opportunity and truly become popular.
In addition, there are actors such as Wang Xiaochen, Gillian, Zhang Chenguang, etc. The entire cast looks like they are all old acquaintances of the audience. I believe they can present a wonderful group portrait drama.
03Conclusion
If "Eternal Night Galaxy" wants to become a hit, it must rely on these two advantages.
The first one is a novel plot. In an environment where fantasy ancient puppet dramas are almost exhausted and ancient puppets are highly homogenized, the setting of "threading books" in this drama is a quite fresh angle. , combined with a relaxed and humorous plot, can better satisfy the audience's entertainment mentality.
The other one is the group portraits. There are many characters in the play and each one has a distinct personality, which enriches the layers of the characters and makes the overall plot more vivid.
believes that once this "Eternal Night Star" is aired, it is expected to set off a new wave of drama watching.
copywriting | Thirteen
editor | soda water
The domestic drama market in October can be regarded as "open low and go high".
First, ancient puppet dramas such as " Seven Nights of Snow ", "Spring Flower Flame", " Splendid Peace " were launched one after another, but these dramas had little splash.
I thought that this month’s domestic drama market would be dominated by ancient puppet dramas, but I didn’t expect that it would become lively again near the end of the month.
The urban family drama " Happy Reunion " tells the story of urban women's marriage and career difficulties, and depicts the joys, sorrows, sorrows and joys of a Chinese-style family.
The period drama " Alley People " uses the experiences of three families and two generations to show the personal destiny in the development of the times.
These two dramas have jumped to the top of the list, with good popularity and reputation, and now there is another drama that is adding fuel to the domestic drama market.
" Yongye Xinghe " has been officially announced and will be broadcast in Goose Factory on November 1.
This plot has a novel setting, a humorous atmosphere, and distinctive characters. It has the potential to become the biggest hit of ancient puppet dramas in the domestic drama market this year.
01 A book-traveling adventure with a novel setting
"Eternal Night Galaxy" is adapted from the novel "Black Lotus Strategy Manual". It tells the story of Ling Miaomiao (played by Yu Shuxin) who accidentally traveled to the "book world" and became a female villain. She needs to complete Only by clearing Mu Sheng (played by Ding Yuxi)'s mission can he return to the real world.
In the process, Ling Miaomiao worked with Mu Sheng, Mu Yao (played by Zhu Xudan), Liu Fuyi (played by Yang Shize) and others in heroic deeds, and grew up in adventure after adventure.
Judging from the trailer and synopsis, there are two highlights in this drama that are worth looking forward to.
Highlight 1: A ghostly girl walks through a book to save herself.
"Time travel" is not a new setting in domestic dramas, but compared to settings such as traveling through time and space and soul exchange, the setting of traveling to the world in a book is rare.
In the play, Ling Miaomiao, a migrant worker, traveled through a bloody novel she had read and became the vicious female supporting character Lin Yu.
The original Lin Yu did a lot of stupid things, which disgusted the villain "Black Lotus" in the book, and eventually died tragically at his hands.
Ling Miaomiao is now forcibly bound to the mission system. Her mission is not only to catch monsters, but also to conquer Mu Sheng. Only by clearing the level can she return to the real world.
In the play, the heroine holds the "Heaven Sacrifice Script" at the beginning and her daily strategy, which fills the whole play with a joyful atmosphere, and the audience can't help but wonder how she will "change her destiny against heaven."
Highlight 2: Fantasy adventure in another world.
Traveling through the book is only the most basic setting of the plot, and the male protagonist is just an emotional line in the book. What is really exciting is the adventure of the demon-catching team in the play.
In the play, Ling Miaomiao has a strong desire to survive. In order to change the fate of cannon fodder, she takes the initiative to hug Mu Yao's lap and joins the protagonist group.
In this world, monsters are divided into nine levels, with different shapes, and can turn into human forms. Monster hunters are also divided into seven levels. Everyone wants to become the next heaven-level monster catcher.
In Ling Miaomiao's eyes, the originally soulless "paper figures" gradually came to life and became real partners. They went through all kinds of hardships to kill the dust demon and the mirror demon, and finally got what they wanted.
The adventure of Ling Miaomiao and her team in the play is also thrilling. Their experience of accompanying each other and growing up is not only touching and healing, but also makes people excited.
The advantages of group portraits are vividly reflected in this drama.
02 Good looks are online, and the lineup is not weak.
The overall style of this drama is more relaxed and daily, and it is in a setting similar to a game. Therefore, the casting must not only be good looking, but also be smart and natural.
Therefore, the casting of this drama is also painstaking, and each role is chosen just right.
ranks first, Ding Yuxi.
After playing the role of Han Shuo in " Rumored Chen Qianqian" and being recognized by more audiences, Ding Yuxi became a popular niche and starred in many costume dramas, such as "Chang Le Qu" and "Dali Temple Shaoqing Tour" ""Seven Auspicious Occasions".
However, most of these dramas have received mediocre response, and none has yet become a real hit, and this new drama is very likely to be an opportunity.
Ding Yuxi plays Mu Sheng in the new drama, but in the drama he is neither a deep and powerful minister nor a bright young man, but a ruthless, sinister and cold "Black Lotus".
As a "sister control", Mu Sheng smiles brightly when facing her sister, and her expression is relaxed. When she smiles, she looks even more youthful.
When the world was on the verge of collapse, Mu Sheng stared at Ling Miaomiao with affectionate eyes, revealing the pain and reluctance before saying goodbye.
Ding Yuxi is simply the perfect candidate for this role.
is second, Bao Jianfeng.
Bao Jianfeng is also a capable actor. In the past few years, he has also been quite active in film and television dramas. He has appeared in "The Beautiful Mountain Flowers", "The Stars Are Bright" and "Meng Hua Lu".
In all the costume dramas in which Bao Jianfeng has appeared, he has always played the role of the emperor. This kind of role that is rich but calm is very suitable for him.
But in the new drama, Bao Jianfeng plays Mu Huaijiang. Judging from his name, he should have a close relationship with Mu Sheng. In the officially released stills, Mu Huaijiang looks solemn and frowns slightly, as if he is thinking about something.
This character's identity and status in the play should be very important. It is perfect for Bao Jianfeng to play this role.
is third, Wen Zhengrong.
Wen Zhengrong is even more familiar to the audience. As a "golden supporting role" in domestic dramas, Wen Zhengrong's performances in "Dark Night and Dawn", " Flowing Water " and "Yan Xin Ji" are all impressive.
In the new drama, Wen Zhengrong plays the role of Princess Zhao. This character should not have many roles in the drama, but she seems to be a villain.
Creating a scheming character like this is already very handy for Weier Wen Zhengrong.
ranked fourth, Zhu Xudan.
The audience must still have an impression of Zhu Xudan's role as Xuannv in "三生三世十里桃花", but after that, Zhu Xudan's role has been tepid, and she has not played any representative roles.
And Mu Yao in the new drama is simply perfect for her. Mu Yao in the play is smart, calm, soft on the outside and strong on the inside, which complements Zhu Xudan's delicate appearance and clean temperament.
I believe Zhu Xudan can seize this opportunity and truly become popular.
In addition, there are actors such as Wang Xiaochen, Gillian, Zhang Chenguang, etc. The entire cast looks like they are all old acquaintances of the audience. I believe they can present a wonderful group portrait drama.
03Conclusion
If "Eternal Night Galaxy" wants to become a hit, it must rely on these two advantages.
The first one is a novel plot. In an environment where fantasy ancient puppet dramas are almost exhausted and ancient puppets are highly homogenized, the setting of "threading books" in this drama is a quite fresh angle. , combined with a relaxed and humorous plot, can better satisfy the audience's entertainment mentality.
The other one is the group portraits. There are many characters in the play and each one has a distinct personality, which enriches the layers of the characters and makes the overall plot more vivid.
believes that once this "Eternal Night Star" is aired, it is expected to set off a new wave of drama watching.
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