Beijing News (Reporter Teng Chao) Recently, the focus dialogue of the 3rd Chinese Documentary Film Conference "How Documentary Films Can Better Approach the Audience" was held in Zhuhai. The guests at the meeting shared their practical experience and in-depth thinking around the theme, and explored how documentary films can seize the opportunities of the times and win reputation and market under the new situation.
Guests taking a group photo.
Fu Yong, general manager of Beijing Chaowei Power Culture Communication Co., Ltd., believes that the historical documentary value of documentary films is its greatest charm. It records the real history and allows us to look back on the past and see the various marks in the changing times. , we should dig deeper into the value and role of documentary film materials.
Jing Jianmin, general manager of Shandong Huolong Culture Media Co., Ltd., said that documentary films can break the limitations of linear narratives, use more creative structural designs, and allow audiences to find connections and resonate through real life scenes and delicate emotional expressions.
"We must tell something that is invisible to everyone, but is in everyone's heart." Yang Chenghu, deputy dean of the School of Art and Media of Beijing Normal University and vice president of the Documentary Academic Committee of the China Television Artists Association, believes that documentary films must It can observe reality, enter the hearts of the audience, show stories closely related to life, and take the audience to perceive real life and the world without leaving home.
Chen Zhen, deputy leader of the review team of the State Administration of Radio and Television and a famous documentary director, believes that in order for documentary films to get rid of the label of "niche", they must seize the big world and focus on international and domestic trends; they must surprise people and explore fresh facts. To tell the story, let the audience see a world they have never seen before, and create a vision of spectacle.
Liu Hanwen, a professor at the School of Communication at Fujian Normal University and a director of the Theoretical Review Committee of the China Film Association, hopes to strengthen talent team building, promote the integration of documentary creation and film and television education in colleges and universities, and lay a solid foundation for the long-term development of documentaries.
Shi Rui, general manager of Beijing Capital Huarong Cinema Co., Ltd., combined with the practical experience of Capital Cinema in the field of documentary films in recent years, said that the split distribution policy allows the use of documentary film resources to be more concentrated, the schedule arrangement is more accurate, and the audience is more vertical. The release opened up new avenues for documentary films.
"We must treat the shooting content with a sincere attitude." Bao Yonghong, producer and director of Beijing Discovery Documentary Media of the Central News Documentary Film Studio (Group), believes that documentary film creators must respect common sense and basic logic, and do not give the subjects And the material presupposes a self-righteous position and theme expression.
"Let good movies meet the right audience." Ulan Tuya, vice president of Elephant Partner Pictures, believes that the publicity and distribution model of commercial films is not suitable for documentary films, and crowdfunding should be used to deeply connect with audiences. , main creators and theaters, accurately locate the target audience, and choose different publicity and distribution channels to allow documentary films to reach the audience more effectively.
Beijing News (Reporter Teng Chao) Recently, the focus dialogue of the 3rd Chinese Documentary Film Conference "How Documentary Films Can Better Approach the Audience" was held in Zhuhai. The guests at the meeting shared their practical experience and in-depth thinking around the theme, and explored how documentary films can seize the opportunities of the times and win reputation and market under the new situation.
Guests taking a group photo.
Fu Yong, general manager of Beijing Chaowei Power Culture Communication Co., Ltd., believes that the historical documentary value of documentary films is its greatest charm. It records the real history and allows us to look back on the past and see the various marks in the changing times. , we should dig deeper into the value and role of documentary film materials.
Jing Jianmin, general manager of Shandong Huolong Culture Media Co., Ltd., said that documentary films can break the limitations of linear narratives, use more creative structural designs, and allow audiences to find connections and resonate through real life scenes and delicate emotional expressions.
"We must tell something that is invisible to everyone, but is in everyone's heart." Yang Chenghu, deputy dean of the School of Art and Media of Beijing Normal University and vice president of the Documentary Academic Committee of the China Television Artists Association, believes that documentary films must It can observe reality, enter the hearts of the audience, show stories closely related to life, and take the audience to perceive real life and the world without leaving home.
Chen Zhen, deputy leader of the review team of the State Administration of Radio and Television and a famous documentary director, believes that in order for documentary films to get rid of the label of "niche", they must seize the big world and focus on international and domestic trends; they must surprise people and explore fresh facts. To tell the story, let the audience see a world they have never seen before, and create a vision of spectacle.
Liu Hanwen, a professor at the School of Communication at Fujian Normal University and a director of the Theoretical Review Committee of the China Film Association, hopes to strengthen talent team building, promote the integration of documentary creation and film and television education in colleges and universities, and lay a solid foundation for the long-term development of documentaries.
Shi Rui, general manager of Beijing Capital Huarong Cinema Co., Ltd., combined with the practical experience of Capital Cinema in the field of documentary films in recent years, said that the split distribution policy allows the use of documentary film resources to be more concentrated, the schedule arrangement is more accurate, and the audience is more vertical. The release opened up new avenues for documentary films.
"We must treat the shooting content with a sincere attitude." Bao Yonghong, producer and director of Beijing Discovery Documentary Media of the Central News Documentary Film Studio (Group), believes that documentary film creators must respect common sense and basic logic, and do not give the subjects And the material presupposes a self-righteous position and theme expression.
"Let good movies meet the right audience." Ulan Tuya, vice president of Elephant Partner Pictures, believes that the publicity and distribution model of commercial films is not suitable for documentary films, and crowdfunding should be used to deeply connect with audiences. , main creators and theaters, accurately locate the target audience, and choose different publicity and distribution channels to allow documentary films to reach the audience more effectively.
Editor Xu Meilin
Proofreader Chen Diyan