Yang Lin
Not long ago, the "Liu Zongyuan Cup" and the American Village Basketball Game (Village ba) in Yuxiang Town, Yongji City kicked off with enthusiasm. It attracted more than 500,000 people to watch online and offline, presenting a game to local people and tourists from all over the world. A sports feast with exciting "baskets".
Festival activities such as "Village Ba" and "Village Super" are very popular. They not only provide high-quality interactive experiences, but their natural symbiosis with tourism has also become a special symbol of a city's cultural charm. Making special festivals and events a tourist destination can not only bring people a rich and colorful life experience, but also expand the tourism industry chain and value chain, extend the stay time of tourists, improve the comprehensive consumption level, and also allow more people to "Because of a festival, I fell in love with a city."
Use restraint to build momentum and gather people through restraint. The festival is not only a stage to promote consumption, leisure and entertainment, but also a window for the outside world to understand Yuncheng and Hedong culture. In order to better expand the scale and influence of festival activities and integrate traditional festival culture with modern society, it is necessary to grasp the law of "integration" and adhere to the principle of integrating everything and changing customs with time. While protecting the original cultural connotation of the festival, we should make a fuss about scarcity and innovate new era festival customs with regional characteristics and traditional style. The 35th Guan Gong Cultural Tourism Festival to be held in our city will insist on using culture to shape tourism and tourism to promote culture. We will make every effort to make preparations, promote the deep integration of culture and tourism, and design a multi-level, differentiated and high-quality cultural experience. , enhance the public's interactive participation, improve the overall service system, satisfy tourists' different cultural consumption psychology, create a new cultural tourism format that hosts and guests share, and appreciate both elegance and vulgarity, making the Guangong Cultural Tourism Festival truly a "cultural feast and a festival for the masses."
When one industry thrives, all industries prosper, and festivals are used as a medium to promote the development of the cultural tourism industry. Nowadays, new formats integrating culture and tourism are constantly emerging, and the supply of high-quality cultural and tourism products fits the lively atmosphere of festivals and responds to the expectation of "living better lives". We must proceed from reality, combine cultural elements, play a good role in cultural tourism, hold festivals that the masses love to hear and see, stand out among the crowd, effectively bring out the benefits of festival activities, and sing the strongest voice of the festival economy.
Yang Lin
Not long ago, the "Liu Zongyuan Cup" and the American Village Basketball Game (Village ba) in Yuxiang Town, Yongji City kicked off with enthusiasm. It attracted more than 500,000 people to watch online and offline, presenting a game to local people and tourists from all over the world. A sports feast with exciting "baskets".
Festival activities such as "Village Ba" and "Village Super" are very popular. They not only provide high-quality interactive experiences, but their natural symbiosis with tourism has also become a special symbol of a city's cultural charm. Making special festivals and events a tourist destination can not only bring people a rich and colorful life experience, but also expand the tourism industry chain and value chain, extend the stay time of tourists, improve the comprehensive consumption level, and also allow more people to "Because of a festival, I fell in love with a city."
Use restraint to build momentum and gather people through restraint. The festival is not only a stage to promote consumption, leisure and entertainment, but also a window for the outside world to understand Yuncheng and Hedong culture. In order to better expand the scale and influence of festival activities and integrate traditional festival culture with modern society, it is necessary to grasp the law of "integration" and adhere to the principle of integrating everything and changing customs with time. While protecting the original cultural connotation of the festival, we should make a fuss about scarcity and innovate new era festival customs with regional characteristics and traditional style. The 35th Guan Gong Cultural Tourism Festival to be held in our city will insist on using culture to shape tourism and tourism to promote culture. We will make every effort to make preparations, promote the deep integration of culture and tourism, and design a multi-level, differentiated and high-quality cultural experience. , enhance the public's interactive participation, improve the overall service system, satisfy tourists' different cultural consumption psychology, create a new cultural tourism format that hosts and guests share, and appreciate both elegance and vulgarity, making the Guangong Cultural Tourism Festival truly a "cultural feast and a festival for the masses."
When one industry thrives, all industries prosper, and festivals are used as a medium to promote the development of the cultural tourism industry. Nowadays, new formats integrating culture and tourism are constantly emerging, and the supply of high-quality cultural and tourism products fits the lively atmosphere of festivals and responds to the expectation of "living better lives". We must proceed from reality, combine cultural elements, play a good role in cultural tourism, hold festivals that the masses love to hear and see, stand out among the crowd, effectively bring out the benefits of festival activities, and sing the strongest voice of the festival economy.
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