When the East Fourth Ring Road of the world meets the Chinese landscape, it is a revival and leadership of Chinese aesthetics, and a new beginning for contemporary life aesthetics. On August 24, at the China World Summit Wing in Beijing, the "Heart of the World Landscape" 2024 China Construction Intelligent Land Beijing Chenyuan global launch ceremony kicked off.
Relevant leaders of China Construction Group, China Construction First Bureau, China Construction Intelligent Land, and Chaokai Company, famous host and cultural scholar Zhao Pu, nearly 170 news media, and more than 300 groups of customers gathered together to attend an event on the East Fourth Ring Road A journey of Chinese works.
brand rejuvenation, cultural housing sublimation
"5 years and 16 projects, deepening the Beijing strategy, and practicing cultural housing. Behind this is China Construction Intelligent Land's original intention to respond to the call of the times and the central enterprise's responsibility." said China Construction Intelligent Land Marketing Director Manager Liu Heng shared and explained the new brand story.
Liu Heng said that as the pioneer of cultural real estate in China, China Construction Intelligentsia firmly builds a cultural housing system based on "cultural tourism, heritage gardens, and super delivery". "Culture travels to the heart" allows cultural works to be deeply rooted in people's hearts and presents perceptible emotional resonance to customers; "Legendary residence garden" uses architectural construction based on culture to realize the artistic conception of landscape gardening; "Super delivery" through With superb craftsmanship and ingenuity, we deliver residential works that satisfy the owners with the highest construction standards. Beijing Chenyuan, the culmination of China Construction Intelligent Land's "Chen Series", is another new practice of China Construction Intelligent Land's brand empowering products and services with culture.
The East Fourth Ring Road has been updated, ushering in an international high-end residential area
This is the East Fourth Ring Road of the world; this is China's diplomatic gateway. High-quality resources from all over the world are gathered here. The oasis in the middle of the city is full of abundance. The feast of art trends meets here. Buildings with global styles are gathered here.
How to view the current and future development and living trends of the East Fourth Ring Road? Shi Guangli, deputy general manager of Beijing Chaoyang District Xinjingwei Land Development Co., Ltd., conducted a comprehensive value assessment of the region with the theme of "Renewed East Fourth Ring Road" Interpretation.
At present, Jiuxianqiao, as an extension of the East Fourth Ring Road, has transformed from the cradle of New China's electronics industry into today's international exchange center, technological innovation center, and creative and cultural leading area. Relying on the advancement of urban reform projects, as well as the planning and construction of Chaoyang Garden City and Liangma River Waterfront, the residential interface will usher in a comprehensive update.
Shi Guangli said that this forms the central cross-axis portal of the city. Liangma Hebei Road (construction has started) and Jiuxianqiao Road form a pulsating road grid pattern throughout the city; Metro Line 14 and Metro Line 12 reach everywhere; and 8 additional neighborhood roads are added to jointly build an open and efficient three-dimensional transportation network.
In the future, this place will rely on the ecology of urban river gardens such as Liangma River, Bahe and Chaoyang Park, where greenery can be seen through windows and scenes blend. The area of newly planned park green space within the sector is approximately 3.2 hectares. There is a leisure green space park opposite Beijing Chenyuan, using the park to enrich every life.
In terms of education, the sector has introduced the nine-year consistent system of Beijing's first-class schools, and educational resources have been continuously upgraded; in terms of leisure facilities, 798/751 merged and operated, becoming the largest art and creative industry cluster in China; INDIGO and INDIGO Phase 2 (construction Center), jointly bring a one-stop artistic and trendy life, and promote the continuous improvement of the value of East Fourth Ring Road residents.
Space form and meaning, story-telling scene iteration
How to realize the evolution of a new generation of luxury products in the East Fourth Ring Road? Wang Qiong, deputy general manager of China Construction Intelligent Land, gave the answer in the product design sharing of Beijing Chenyuan: It is the accumulation of "experience", it is life itself, it is from "me" to "you", thinking from the perspective of others.
Selection of materials, no fear Time goes by. The all-stone facade of will last forever, with luxurious charm evident in every detail. The nearly 7-meter-high full-panel glass building embodies the long-lasting minimalist and transparent beauty; the refined underground lobby creates a gorgeous atmosphere. Welcome experience.
design of the house is about designing life itself. ranges from four more comfortable "big rooms" to a Chinese and Western kitchen with scenes and stories; from the unbounded view brought by the full-screen floor-to-ceiling windows, the height is about 3.6 meters. The wide and high floors are all based on life, creating a sense of luxurious and spacious space.The stunning side hall with a built-up area of approximately 249 square meters, and the layout of the cross hall with a ceremonial etiquette, present the ultimate shock. The Langkuo social kitchen space, island dressing room, and panoramic bathtub design make every place full of consideration and surprise.
carefully polishes every detail for a more extreme life. The innovative arc design of corners and skirtings prevents the elderly and children from bumping into each other; the second refrigerator, the second sink, the second stove, etc., understand the needs of contemporary people, consider the details appropriately, and evolve the kitchen scene; break the rules and design immersion The style bathroom space is equipped with a large-size shower space, bathtub, massage showerhead, large-capacity mirror cabinet, etc., to provide the ultimate enjoyment and care for the extraordinary taste.
selects global brands for artistic taste. is not only about luxury, but also about the harmony of aesthetic taste. Big-name home furnishings such as Schüco, Gaggenau, and Laufen reflect the luxury scene, iterate spatial aesthetics, and share the same global quality of life.
"Only with enough awe can we do more. This is just a starting point." Wang Qiong once again expressed the original intention and persistence of design, reshaping the boundaries of contemporary life with a new generation of evolutionary space.
The heart wanders in the mountains and rivers, Contemporary Garden Residence Collection
Ouyang Xiu conveys the Chinese people's landscape spirit with the popular saying "The drunkard's intention is not in the wine, but in the mountains and rivers".
"Inheriting the past while maintaining the new, Tao follows nature." Wu Guoqiang, deputy secretary of the Party Committee, director and general manager of China Construction Intelligent Land, highly condensed the gardening concept of Beijing Chenyuan. In his mind, the ideal landscape garden is the freedom of "traveling with the mind" Cheerful.
Beijing Chenyuan Garden was built in a three-entry sequence: first entering the palace gate, there is a high wall and a deep courtyard; second entering the hall, there is a flying bridge with a jade belt; third entering the garden, you will see mountains, rivers, forest waterfalls, and flying birds. There is a hanging waterfall on the high mountain in the garden, flying down three thousand feet. Hug ginkgo and ancient crape myrtle. The water is poetic and surrounded by green streams. Four Seasons Garden, in the changes of spring, summer, autumn and winter, continues to work with the owners to create living scenes that are not restricted by weather and seasons.
started from the Orchid Pavilion Collection and continued from the Xiyuan Ya Gathering. The tradition of "every garden must have a collection" of famous gardens in the past dynasties continues in Beijing Chenyuan. Based on the aspirations of contemporary scholar-bureaucrats, Beijing Chenyuan created the "Chenya Club" club, an independent social venue for social gatherings, covering 16 functional spaces such as fitness, private banquets, business, and leisure. It also hired the original JW Marriott Hotel service team to build it to provide owners with high-end club services.
No boundaries, no worries, just follow your heart. Chen service covers the "three-level, four-sense and ten-subject" service system, customizes personalized and exclusive services, and leads a high-end lifestyle. The Chen Department service management team selects staff with high-end residential service backgrounds in first-tier cities, including 985 background and golden key certified housekeepers, tri-service honor guards and special police security. Provide owners with basic services covering 169 service details. Go deep into every living scene and create an experience that surprises owners.
At the same time, the "Chenya Club" cooperation resource signing ceremony was held grandly, and strategic cooperation agreements were signed with high-end well-known brands such as Ogilvy Oxygen Chamber and Yinyi Spa. In the future, it will fully link high-end service resources including Michelin-starred restaurants and Black Pearl Diamond-rated restaurants, and respond to the taste of life from a global perspective with international high-quality services.
In the heart of the world, among the mountains and rivers, Beijing Chenyuan was officially launched. In the East Fourth Ring Road of the world, it inherits Chinese works and lives in the mountains, rivers and all things, and the world and the people live in harmony. In the confrontation between tradition and the future, and in the integration of China and the world, it leads the aesthetics of contemporary living and embodies the rich spiritual connotation. This is China’s dedication to the world.