CCTV news: The Paris Olympic Games are in full swing. "Watching the Olympics in Cinemas" is the first time in China that the live broadcast of the Olympic Games has been broadcast on the cinema screen. It is widely favored and has become a new trend because of its immersive experience that fills the atmosphere. The Olympic passion resonates on and off the screen, and the warm atmosphere in the theater is comparable to that of the Olympics. At the same time, the events of this Olympic Games are also broadcast on the main station "Hundred Cities Thousand Screens". Audiences can experience the fighting style of Olympic athletes in diverse scenes in domestic theaters and city streets.
The live broadcast list of "Watching the Olympics in Cinemas" is mainly popular games involving the Chinese team and starting from 18:00 to 21:00 Beijing time, covering more than 800 theaters in Beijing, Shanghai, Shenzhen, Chengdu and other cities. Among them, table tennis, badminton and other traditional advantage sports competitions of the Chinese delegation are widely favored.
Introducing the Olympic Games to cinemas not only opens up new channels for watching the games, but also builds a new platform for the audience to appreciate the style of Chinese athletes on the field, feel the spirit of sports, and condense national sentiments.
This year’s Paris Olympics will bring a new viewing experience to the audience with the help of the main station’s “Hundred Cities and Thousand Screens”. Through 1,075 ultra-high-definition large screens in diversified scenes such as core business districts, city squares, and transportation hubs in 112 cities including Tianjin, Shanghai, Fujian, and Sichuan, 8k ultra-high-definition Olympic content will be continuously broadcast, making it easier for viewers to share the sports feast. wonderful moments.
Industry insiders said that "Watching the Olympics in Cinemas" has realized the cross-border integration of Olympic Games and cinema functions. The new summer hit has refreshed the new scene of cinema culture with the passionate "Olympic Stadium".