The 17-year-old Xiao Zeng is a student. Like many of her peers, she also suffers from acne on her face. In November 2023, Xiao Zeng saw an advertisement introducing acne removal on a short video platform. She was so moved that she immediately added After spending 7,000 yuan on th

17-year-old Xiao Zeng is a student

Like many of her peers

she also suffers from acne on her face

In November 2023, Xiao Zeng saw an advertisement introducing acne treatment on the short video platform

She was so excited that she immediately added the "skin care guide" in the advertisement to WeChat.

After spending seven thousand yuan,

Xiao Zeng's acne didn't get better at all.

Only then did she realize that

herself had been tricked.

The instigator

was It is the so-called "skin care guide"

How did Xiao Zeng get "routine" step by step?

At the beginning, after adding "Skin Care Guidance" on WeChat, Xiao Zeng did not purchase any products out of caution, but only made some simple consultations.

However, this "skin care guide" sent Xiao Zeng success stories every day, and also said that he could customize an exclusive acne treatment plan for Xiao Zeng based on her facial condition.

In January 2024, Xiao Zeng could not resist the temptation and spent 1,200 yuan on anti-acne products under the recommendation of a "skin care guide".

After the recommendation of this "skin care guide", Xiao Zeng added the WeChat account of another "VIP skin care guide" and started using the purchased products under their guidance.

Under the turns of coaxing by two "skin care guides"

Xiao Zeng purchased a variety of products in three months

But her face did not achieve the promised results

She began to realize that she had been tricked

At this time, She has spent more than 7,000 yuan

In March 2024

Xiao Zeng asked the market supervision department for help

Based on the samples provided by Xiao Zeng, staff from the Guangzhou Baiyun District Market Supervision Bureau found that the products she purchased were just ordinary skin care products, and There is no so-called effect of "removing acne, repairing skin base, and unclogging pores".

Since the product she purchased was produced by a cosmetics company in Guangzhou, law enforcement officers immediately went to the company to investigate.

After verification, the products Xiao Zeng purchased were indeed products produced by a cosmetics company in Guangzhou. The qualifications and quality were qualified. However, these products were just ordinary skin care products produced for out-of-town customers and cost only a few yuan. The company has never marketed or sold these products.

violated the provisions of Article 8 of the Anti-Unfair Competition Law of the People's Republic of China because the two "guides" made false propaganda to induce Xiao Zeng to purchase the product.

After the efforts of law enforcement personnel from the Baiyun District Market Supervision Department, manufacturers and other parties, we finally contacted two "skin care guides" and successfully recovered the money Xiao Zeng had spent on the products he was tricked into buying.

Source: CCTV Finance