(CCTV Finance "World Finance") Recently, a number of micro-short dramas with fast pace, many twists and turns, and well-made production have been favored by many viewers, among which micro-short dramas with urban love, ancient time travel and fantasy themes are especially popular. “Best hits” appear frequently. How are these episodes produced? What is the current ecology of the micro-short drama industry?
In a building in Hengdian Film and Television City, a micro-short drama crew is stepping up filming. Lighting, photography, slide rails, and professional equipment are in place. The actors are fully engaged in telling the story, dialogue, and movement.
It is understood that in January this year, the number of micro-short dramas registered with the State Administration of Radio, Film and Television was 297, of which urban-style dramas accounted for more than 100. Since a building here opened in September last year, more than 1,000 micro-short drama crews have filmed and created here.
Actor Zhang Xiaoming: I’m going to set my makeup after today’s shooting, and I’ll be shooting tomorrow. The micro-short plays are basically one after the other. Many micro-short dramas are competing for actors.
The current micro-short dramas are fast-paced and have many plot twists. One episode usually lasts about 1 minute, and there are basically nearly a hundred episodes. In Hengdian, for the dramas currently being filmed, many producers have extended the filming cycle in order to improve the quality of the short films, and the filming mode is also changing.
Director Yu Fanhao: Nowadays, many veteran actors who used to perform in long videos have begun to gradually dabble in the production of short videos and mini-dramas, and we have also begun to tend to long-form dramas in terms of picture texture, lighting and photography scheduling. , long video film and television works are closer.
According to the person in charge, the proportion of special effects in some micro-short dramas can reach more than 90%. There are more and more micro-short plays using fully virtual scenes and green screen keying. (CCTV Finance)
(Source: CCTV Finance)
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