It’s the end of another year, and various institutions are also starting to predict the direction of the auto market next year. Regarding next year's auto market, the key word that must be mentioned is intelligence. The high degree of integration between new energy vehicles and intelligence has become an established fact, and life for fuel vehicles may not be easy in the future.
After entering 2024, the proportion of new car deliveries will exceed 50% for the first time, and by 2030, the proportion of new energy vehicles will exceed 80%. This trend shows that new energy vehicles are gradually replacing traditional fuel vehicles as the mainstream choice. At the same time, the penetration rate of China's smart electric vehicle market has rapidly increased from 0.32% in 2018 to 41.84% in 2022, and is expected to exceed 50% in 2023. Especially in terms of vehicle price, the penetration rate of intelligent new energy vehicles (with L2+ smart cockpit and OTA upgrade capabilities) priced over 200,000 yuan has reached 85.52%, which is several times that of traditional fuel vehicles.
Changes in the supply and demand relationship are prompting the reconstruction of the entire automobile market. As the market turning point is approaching, whether they can seize the new changes and opportunities in the market will become the decisive factor for upstream and downstream enterprises in the industry chain to compete in the future smart electric vehicle market. Core key.
Of course, intelligence brings many opportunities and challenges. The development of smart electric vehicles requires continuous iteration and improvement in terms of technological innovation, product upgrades and user experience. At the same time, intelligence also needs to cooperate with factors such as infrastructure construction, charging pile layout, and policy support to form a virtuous cycle and promote the healthy development of the smart electric vehicle market.
In this new turning point cycle, companies need to increase investment in R&D, strengthen cooperation and innovation, and promote the application of intelligent technology in the automotive field. At the same time, the government and relevant departments also need to introduce supporting policies to provide a better environment and conditions for the development of smart electric vehicles.
The automobile market will only become more and more volume next year, and the price war will become more and more fierce. It is not easy for various car companies to survive in such a fiercely competitive market environment. In the post-new energy era, the speed of product launch has become a key factor in determining the success or failure of a company. First-tier traditional car companies and leading new forces will rely on their strong platform capabilities to quickly launch new products, achieve scale and cost reduction, and ultimately win the competition.
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