Time Net News The global box office of "Joker" has just exceeded $1 billion. Compared with the film's cost of approximately $65 million, "Joker" has become the most profitable comic film in film history, and it is also the first box office to exceed $1 billion. R-rated movies. Prior to this, "Joker" also won the Golden Lion Award at this year's Venice Film Festival, and was also the first comic film to win the highest awards at the three major European film festivals.
"Joker" has swept the global box office, and the industry and outsiders are also concerned about how much profit the film will bring to the investor Warner Corporation?
Compared with "Aquaman" and "Avengers", the cost of US$65 million is very low, and it is undoubtedly the comic film with the highest return on investment in recent years.
However, many Hollywood media reported that Warner had sold the investment share of "Joker" to BRON Studios and Village Roadshow before the film was launched. This also means that the box office will be divided into these three main investment companies. Shared together. After knowing the news, many netizens exclaimed: "Warner missed hundreds of millions!"
But in fact, it is a routine operation for big Hollywood companies to sell investment shares before filming. The purpose of this is to share the box office risk. . China's Tencent Pictures has successively participated in Hollywood movies such as "Bumblebee", "Venom" and "Terminator 6". The only Hollywood company that sells investment shares is Disney.
Chinese officially announced the project
"Joker" was not very optimistic at the beginning. Warner internally assessed the risk levels of "Joker", "Mule" and "Hell's Kitchen" to be similar, so the investment shares of these films are packaged and sold to BRON Studios. The global box office share of
"Joker" is indeed not exclusive to Warner, and it is currently uncertain how it will split the accounts with the two companies BRON Studios and Village Roadshow. This depends on the subsequent financial reports of Warner Corporation.
actually thought about it the other way around. It was also a good investment, which made the three companies make a lot of unexpected profits.
When "Joker" was first operated, it was carried out in the mode of an art film, and there were few manga films participating in the Venice Film Festival before. The film itself does not have too many big scenes, special effects are even rarer, and the investment of $65 million is still surplus. Warner did not choose to invest in full at the beginning. Judging from the past market environment and experience, this is a safer approach.
The explosion of "Joker" has a certain element of luck. After the film won the Venice Golden Lion Award in September this year, it was noted that this award also allowed the film to gain a high enough exposure rate, and the "Batman" IP also gave this film The movie gets a lot of extra points. After the official release, the box office in North America and overseas markets went viral all the way, achieving a success of $1 billion.
Obviously, the popularity of "Joker" is accidental. If there is "Joker 2", who can guarantee that it will earn 1 billion at the box office?
In addition, major Hollywood companies no longer rely on box office share to make a profit. Warner focuses more on the income of post-film products. Warner’s revenue from DVD and Blu-ray discs has been high, and some movies’ disc revenue is even higher than the box office. , And still long-term gains. Warner's HBO Max streaming media platform will be launched soon, and "Joker" will definitely be included. Online on-demand is also part of future revenue.
-
-
-
-
-
-
-
-
-
-