Reporter of Every Journal: Du Wei Editor of Every Journal: Wei Guanhong "Infinite Space·Yuanqi Future", November 15, "5G Digital Intelligence New Era Metaverse Development Forum and 2024 Migu Ecological Conference Metaverse Industry Development Forum" (hereinafter referred to as

Every reporter: Du Wei Every editor: Wei Guanhong

"Infinite Space·Yuanqi Future", November 15, "5g Digital Intelligence New Era Metaverse Development Forum and 2024 Migu Ecological Conference Metaverse Industry Development Forum" ( (hereinafter referred to as "5g Digital Intelligence Forum") was packed with seats in Xiamen Wu Zidong, Member of the Standing Committee of the Municipal Party Committee and Minister of the Propaganda Department, Shangguan Jun, Executive Deputy Minister of the Propaganda Department of the Xiamen Municipal Party Committee, Director of the Municipal Film Bureau and First-level Inspector, Shen Wenhai, Secretary of the Party Committee, Chairman and General Manager of China Mobile Migu Company, as well as a number of film and television actors, The gathering of technology industry experts attracted the attention of many guests and became a highlight of the 2024 China Golden Rooster and Hundred Flowers Film Festival.

"5g Digital Intelligence Forum" is hosted by China Mobile Migu Company (hereinafter referred to as Migu Company). It aims to use the golden rooster IP hotspot to give full play to the local advantages of Migu's Metaverse headquarters, gather Metaverse ecological partners, and share Metaverse innovation The results jointly promote the high-quality development of Yuanxiang industry. At the forum, Migu Company highlighted its latest achievements and future plans in the field of Metaverse, and released a series of Metaverse innovation projects to promote the innovative application of Metaverse technology in the cultural tourism industry. The white paper "The Road to Strong Films in 2024: The Determination and Courage of Chinese Films" (hereinafter referred to as "The Road to Strong Films in 2024") released by

once again pushed the entire event to a climax. Migu Company has supported the release of "The Road to a Strong Film" at the China Golden Rooster and Hundred Flowers Film Festival for four consecutive years. "The Road to a Strong Film 2024" is jointly produced by Daily Economic News and Wanda Film, with special support from Chengdu Tianfu Kuanzhai Culture Communication Co., Ltd. At the

event, Ren Zhonglun, vice chairman of the Shanghai Federation of Literary and Art Circles and the 10th vice chairman of the China Film Association, Xu Fei, deputy general manager of China Mobile Migu Company, Liu Linpeng, deputy editor-in-chief of Daily Economic News, Yang Hai, general manager of Wanda Film and Television, director of Rheinland Sports, General Manager Wu Xiaolong took the stage together and jointly released "2024 Road to Strong Movies".

"2024 Road to Strong Films" was officially released. Picture source: Picture provided by the organizing committee.

Cultural tourism and technology are deeply integrated, opening a chapter in the metaverse.

As a pioneer in the field of metaverse in my country, China Mobile Migu Company passed the "5g Digital Intelligence Forum" ”, once again showing its latest results and future plans to the outside world.

As the large screen slowly lit up, the magnificent scene of the Gulangyu Yuanverse came to life, instantly pulling the audience into a fantasy world where reality and fiction blended together. Since Migu Company and the Xiamen Municipal Government joined hands, this project, known as the "First Island in the Metaverse", has won praise and expectations from countless users during the testing period. At this moment, with the release of important product results and the holding of the ecological cooperation signing ceremony, it marks another breakthrough in technological innovation by Gulangyu Metaverse. At the same time, this is also a milestone event in the deep integration of the cultural tourism industry and Metaverse.

Then, the display area of ​​the "Infinite the Infinite" xr space immersion exhibition attracted a lot of attention. In this digital space, the audience personally experienced the shock and charm brought by Metaverse technology. The results of the 5G innovation consortium led by Migu Company have been unveiled to the public for the first time, heralding the arrival of the era of large-scale XR large space products. There is also the XR immersive interactive experience "Dunhuang Wonders", which was also officially launched at the forum. The ancient cultural heritage has taken on new vitality with the blessing of Metaverse technology, allowing participants to feel the glory and glory of a thousand-year civilization up close. Profound.

The achievements and plans displayed by Migu Company not only demonstrate its leading position in the field of science and technology, but also reflect Migu Company’s deep understanding and support for the film industry and cultural tourism industry.

Wu Xiaolong, director and general manager of Rheinland Sports, also attended this event. Rhine Sports has many high-quality resources in cultural tourism and is committed to closely integrating sports events with tourism, leisure and entertainment, etc., and has created a series of unique projects. From "movie+" to "film and television+" to "traveling with movies and dramas", Rheinland Sports closely follows the trend of the times and constantly explores new models of cross-border integration.The "Chinese Comedy Dream Factory" project launched in Pidu District, Chengdu City, has been launched through "Start! The continuous creative development of S-level variety show projects such as "Short Drama Season", "Single Line Comedy Competition" and "Let's Go 2", etc., connect online and offline, and focus on the "laughter economy" to make Chengdu's unique humor infect the whole country; the new season of "Chinese Story Village" is also being planned. In addition to intensive IP original incubation and creation, it will also be combined with "Shooting in Sichuan" and "Shooting in Chengdu" to allow stories to be written, filmed, acted out and told. Storytellers come together to organize collections, performances, festivals, etc., striving to hold the first Chinese Story Festival in Chengdu; under the guidance of the Sichuan Provincial Radio and Television Bureau, the Propaganda Department of the Chengdu Municipal Committee of the Communist Party of China, the Sichuan Film and Television Development Federation and the Chengdu Film and Television Urban Management With the support of the committee, the "Mobile Hengdian·Shooting in Sichuan" comprehensive film and tourism system will also accelerate its layout, and will successively launch a series of branded service products such as "Oriental Fairyland".

These new models not only provide tourists with a richer and more diverse tourism experience, but also promote the in-depth integration of the cultural industry and the sports industry. In this event, Rheinland Sports’ participation not only demonstrated the potential of the integration of emerging technologies such as cultural tourism and the Metaverse, but also heralded the further expansion of industry boundaries.

"2024 Road to Strong Films" leads the new industry trend: film + cultural tourism opens a new chapter in digital intelligence

made its fifth appearance in the "Road to Strong Films" IP at the China Golden Rooster and Hundred Flowers Film Festival, pushing the "5g Digital Intelligence Forum" to a climax .

"In recent years, the "Road to Strong Movies" series of white papers has always insisted on analyzing the current situation of the film industry objectively and calmly from an economic perspective. "2024 Road to Strong Movies", we have analyzed macro policies, market environment, publicity strategies, capital From operations, technological innovation to future trends, it comprehensively analyzes the current situation and future of Chinese films." Liu Linpeng delivered an on-site speech at "The Road to Strong Films in 2024".

"2024 Road to Strong Movies" pointed out that in the past year, outside the screen where light and shadow are intertwined, "traveling with movies and dramas" has become a new fashion. Filmmakers and film companies are also broadening their horizons and constantly innovating. Zhang Yimou , Wong Kar-wai , Feng Xiaogang and other directors' cross-border TV series; Bona Pictures, Wanda Film, Enlight Media, etc. have also extended their capital tentacles to a broader art field; local governments and leading cultural and tourism companies have also Join the game and explore the new growth points of "film and television + cultural tourism".

With the booming development of artificial intelligence technology and the rapid rise of the Metaverse industry, the cultural and tourism industry is standing at a key node of digital and intelligent transformation. “In the past, movies or TV series brought audiences another life outside of reality, but now the deep integration of film, television, culture and tourism has allowed us to discover that the content of dreams in the past can be explored in person. In online cultural tourism products, Everyone can dress up and experience film and television IP and become one of them The protagonist in the movie has changed from watching movies and watching TV to playing movies and TV. This is a new change in the integration of film, television, culture and tourism," said Chairman and President of Chengdu Tianfu Kuanzhai Culture Communication Co., Ltd., a subsidiary of Rheinland Sports that specializes in the film and television sector. Manager Zhao Bin said in "2024 Road to Strong Movies".

"The year 2024 will be remembered by history, not for anything else, let alone its difficulties, but because at this point in time, it gave Chinese filmmakers a sense of 'responsible' crisis and achieved a The consensus of 'working hard to become stronger'." Ren Zhonglun pointed out at the event that the film industry is in an important turning point. Chinese films and filmmakers need to be determined to promote in-depth transformation, and they also need to have the courage to implement comprehensive changes.

With the continuous development of science and technology, the film industry and cultural tourism industry are facing unprecedented opportunities and challenges. The deep integration of technology and art will also bring broader development space and richer forms of expression to the film industry and cultural tourism industry.

Daily Economic News