01 Purple lacquer cabinet, Zi Qi returns. Li Ziqi officially announced her return with a video of "Purple Lacquer Cabinet" made for her grandma. After the Weibo video went online, it exceeded 10 million views in one hour, and reached hundreds of millions in less than 24

01

Purple lacquer cabinet, Zi Qi returns.

Li Ziqi officially announced her return with a video of "Purple Lacquer Cabinet" made for her grandma. After the

Weibo video went online, it exceeded 10 million views in one hour, and reached hundreds of millions of views in less than 24 hours.

Even foreign netizens are excited.

Not only that, Li Ziqi also occupied the hot searches on major platforms such as Weibo, Douyin, and Bilibili.

disappeared for three years and is still top-notch when it comes back.

In the three years since Li Ziqi disappeared, too many Internet celebrities imitated her and wanted to replace her.

But Li Ziqi is destined to be unique and cannot be replaced.

The biggest difference between her and other Internet celebrities is that others are eager for quick success and quick profit, and they are eager to cash in the traffic they have.

She is not utilitarian or impetuous. She insists on sharpening her sword for several years to achieve the ultimate in one thing.

Take the latest lacquer carving video as an example. It took her 244 days to complete the 14-minute video.

In today’s fast-paced self-media era, almost no blogger can do what she does.

She strives for perfection in every video, spares no effort to achieve everything, and never gives up to shape every detail.

In her early years, when she was filming the famous film "Lanzhou Beef Noodles", she went to a noodle restaurant in Gansu to learn from the master.

I practice kneading noodles every day when I have free time. I can’t even lift my arms from the ramen noodles the next day.

There were more than 200 shots in total. It took 3 days to shoot, and more than 20 kilograms of flour was wasted during the filming, which was made into big naan and eaten for more than half a month.

In order to shoot a snow scene shot of tens of seconds, she climbed to the top of a snow mountain 2,000 meters above sea level and froze in the snow for seven or eight hours.

In order to make Shu embroidery, she taught herself Shu embroidery stitching for more than half a year. Later, she contacted Meng Dezhi, a national intangible cultural heritage master of Shu embroidery, and learned it for half a year.

In order to photograph wooden movable type printing, she spent half a year asking a master to teach her, and nearly two years to hand-craft the Four Treasures of the Study.

Due to long-term work, the skin on her hands is rough, the joints are protruding, and her hands are full of scars.

To a certain extent, Li Ziqi is not an Internet celebrity, but a craftsman.

With her passion, she has reached the extreme level of her love step by step, sparing no effort to tell every Chinese story.

Mark Twain once said: As long as you focus on a certain cause, you will definitely achieve results that will surprise you.

In this world, there are too many people who dream of getting rich overnight, but they do it half-heartedly.

As long as you are more responsible where others think it is unnecessary; take one more step forward where others are hasty.

You can enjoy the dividends brought to you by being meticulous.

In the final analysis, what your life is like often depends on your attitude towards it.

People who can do one thing to the extreme are the most "terrible".

02

Li Ziqi’s fame reminds me of another person, he is Chen Xiaoqing.

Before "A Bite of China" was broadcast, Chen Xiaoqing was just an unknown documentary director.

With the broadcast of "Bite of the Tongue", Chen Xiaoqing has become the most popular food documentary director today.

In the minds of the audience, there is a unified understanding: Chen Xiaoqing's products must be high-quality.

Behind all of this, it is inseparable from his seriousness in taking photography and his persistence in treating food.

He has 5,600 restaurant information stored in his mobile phone, and the address, dishes, and waiter's attitude can be found at the drop of a hat.

In order to understand Beijing’s food, he ate street by street, almost every street in the Sixth Ring Road.

A friend said that anywhere in China, as long as you tell Chen Xiaoqing, he will immediately send you a delicious restaurant nearby.

Each episode of "Bite of the Tongue" lasts an average of 50 minutes. For each episode, he will spend half a year reading books, researching, checking information, and visiting relatives and friends, making every effort to be fully prepared.

During the filming process, he asked the team to strive for excellence. It was just a shot of exploding pepper shells. The team went to four different places to shoot, and finally chose one.

There are many gourmets, but not many are as familiar with Chinese food as Chen Xiaoqing.

Filming food programs is not new, but not many can do it like Chen Xiaoqing, where every frame is pleasing to the eye.

Cartoonist Cai Zhizhong said: Choose what you are best at and what you like most, and go all out to achieve it to the extreme. No matter what you do, there will be no failure.

What really determines a person's height is not talent or luck, but strict self-discipline and high-intensity dedication.

Doing one thing to the extreme is the secret to success.

Qi Baishi did not officially start learning painting until he was 27 years old. When he first learned seal cutting, he often failed to grasp the key points.

Once, a friend told him a trick to learn seal carving well: pick up a load of clumsy stones at home, and grind them as you go. When the stones are ground into slurry, your skills will be perfected.

Qi Baishi really did this. He got back a load of stone, polished it after carving, and then carved again after polishing.

If one place in the house gets wet, move to another place and continue... until there is no dry place in the entire house.

In this way day after day, year after year, when a load of clumsy rocks turned into mud, Qi Baishi also mastered the art of seal carving.

I particularly agree with what designer Yohji Yamamoto said: Seriousness is the scarcest resource in this impetuous society.

Everyone wants to reach the sky in one step, but there are not many people like Li Ziqi, Chen Xiaoqing, and Qi Baishi who are willing to stick to one thing to the end.

All the awesome stuff in the world smells like death.

When you can insist on doing something to the extreme, you will definitely get a gift from fate.

03

Seeing this, some people may say:

I am just an ordinary employee, I am just a courier, I am just an online ride-hailing driver, and the space for development and growth is limited. No matter how hard I work, it seems like this will be it.

is actually not like this.

Anyone can stand out from ordinary and trivial jobs and become a master in their respective industries.

tells the story of two ordinary people.

The first story, comes from a taxi-hailing experience of writer @伟小伟.

Wei Xiaowei returned home from a business trip, got into a taxi at the airport, and chatted with the driver surnamed Guo.

Master Guo said quite proudly: He only goes to the airport 10 times a day and calls it a day, and his annual income is more than 400,000.

In fact, when he first started working as a taxi driver, Master Guo didn’t know the roads, the customers, and the secrets of the taxi business.

Like most taxi drivers, they just wander around the streets every day and meet every customer.

Later, Master Guo made a special calculation:

"I drive 12 hours a day. If there are 3 hours of no-loading and 3 hours of traffic jam, the effective time to make money in a day is only 6 hours. "

When he understood this, he learned to be smart. Other drivers were desperately trying to grab orders during the morning and evening rush hours, traveling to urban areas and office buildings.

Not only are there traffic jams in these places during peak hours, they also consume a lot of fuel.

He went in the opposite direction and ran to the airport. The route was long and there was no traffic jam.

He also spent money to "buy" the front desk of the hotel. Whenever a guest goes to the airport, he will call him immediately.

Master Guo only works a few hours a day, and the money he makes throughout the year is more than four times that of other drivers.

Another story, comes from Yao Bi, a post-90s waiter in Changsha.

Yao Bi majored in hotel management at university. During her university years, she often went to five-star hotels and international conferences for internships.

She requires herself to exercise in the busiest and most challenging situations, because only under high pressure and high standards can top service capabilities be truly developed.

In addition to her daily work, she also continues to learn the cultural etiquette of various countries and masters service skills in different occasions.

She is able to accurately determine the service each leader may need and provide it in the most elegant way without disturbing the guests' meals.

was selected to become a member of the state banquet service team because of her excellent service ability.

g20 Summit, BRICS Leaders’ Meeting in Xiamen, and SCO Qingdao Summit, her name has appeared in these top international events.

Today, she is often invited to various high-end occasions to provide training and share experience, with an annual salary of one million.

Balzac once said: Although the professions are different, the moral character of geniuses is not different.

In any industry, as long as you work hard and put in more effort than ordinary people, you can become a leader in the industry.

Nowadays, we always complain that it is difficult to make money and find a job. In fact, sometimes it is not entirely a problem of the market and industry, but a problem of people.

It seems that the industry is reshuffling, but in fact it is reshuffling people.

Eliminate those who are just waiting to die and do things perfunctorily, leaving behind those who are professional, focused, and truly talented.

The so-called professional crisis is essentially a human crisis.

If you are not professional, you will be eliminated.

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American writer Tom Connellan once proposed: The gap between excellence and excellence lies in the tiny gap of 1%.

No matter what you do, as long as you do 1% more than the people around you, you will end up with a completely different life.

Concentrate on doing one thing well, and bread will come and honor will come. What belongs to you will never be forgotten by fate.

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